India's Most Valuable Companies 2024 edition · Source: Hurun India
Rank#444- Valuation
- ₹11,030 Cr
2023 #424 2022 #352
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About Purplle
Purplle is a Healthcare company based in Mumbai (India) founded in 2011 by Suyash Katyayani, Manish Taneja, and Rahul Dash. Beauty and cosmetic products are retailed through an online platform. It operates on a Direct-to-Consumer (D2C) and Two-Sided Marketplace model. Purplle has raised $559.92 million across 18 funding rounds from investors including Goldman Sachs, Akatsuki and BlackSoil. The company has 973 employees. Purplle has completed 2 acquisitions, including Carmesi and Faces Canada. Purplle was last valued at $1.3 billion in June 2026. Its chief executive, as recorded, is Manish Taneja. Its website purplle.com draws about 2.4 million monthly visits. Purplle offers products and services including Makeup Products, Skin Care Products, Hair Care Products, and Fragrances. Its focus areas include Consumer Goods, Personal Care and Beauty & Cosmetics. Its competitors include Nykaa, FOXY and Leeford; 2 of its 3 listed competitors have raised funding.
Company details
A wide range of beauty and cosmetic products are sold through an online platform by Purplle. Categories such as makeup, skin care, hair care, and fragrances are covered. Various top brands and Purplles own products are offered to customers in India. The platform serves as a direct-to-consumer retailer and marketplace for beauty solutions. Additional resources like beauty tips and guides are provided to enhance user experience.
Recognitions & Rankings of Purplle
Operational Areas
Key Metrics
- Annual Revenue$166.71 M (USD)as on Mar 31, 2025
- Net Profit-$8.21 M (USD)as on Mar 31, 2025
- EBITDA-$1.85 M (USD)as on Mar 31, 2025
- Total Equity Funding$559.92M (USD)
in 18 rounds
- Latest Funding Round$178.35M (USD), Series F
Jun 2024
- InvestorsGoldman Sachs
& 102 more
- Employee Count973
- Investments & AcquisitionsCarmesi
& 1 more
Associated legal entities of Purplle
Purplle is associated with 2 registered companies on The Company Check. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Manash E-Commerce Private Limited CIN U47912MH2024PTC417701 | Active | 20 Jan 2024 | Mumbai, Maharashtra | ₹990 Cr | 386 | 2 | View details |
| Manash Lifestyle Private Limited CIN U20237MH2011PTC224903 | Active | 14 Dec 2011 | Mumbai, Maharashtra | ₹543 Cr | 609 | 10 | View details |
Products & Services of Purplle
Purplle offers a comprehensive portfolio of products and services, including Makeup Products, Skin Care Products, Hair Care Products, and Fragrances.
Makeup Products
Beauty & Cosmetics
Various makeup items are offered for personal use.
Skin Care Products
Beauty & Cosmetics
Skin care solutions are provided for diverse needs.
Hair Care Products
Beauty & Cosmetics
Hair care items are sold for grooming purposes.
Fragrances
Beauty & Cosmetics
Perfumes and deodorants are available for purchase online.
Apps and channels of Purplle
its YouTube channel Purplle.com has 59.6K subscribers and 30 videos.
Purplle.com
Open channelVideos from Purplle
The most watched videos on Purplle's YouTube channel, Purplle.com (59.6K subscribers). Click a video to play it here.
NYbae Pro Strobe Cream | from the House of Purplle
Best of BRIGHTENING with Vitamin C | Skintastic Faves
Are You Oiling Your Hair Wrong? | Haircare Essentials
Transform Your Skin in DAYS: Unbelievable Anti-Pigmentation Skincare Tips! | Skintastic Faves
More on Purplle.com.
Funding Insights of Purplle
Purplle has successfully raised a total of $559.92M across 18 strategic funding rounds. The most recent funding activity was a Series F round of $178.35 million completed in June 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $559.92M
- Total Rounds 18
- Last Round Series F — $178.35M
- First Round $251,445
(Mar 2012)
- Investors Count 103
Latest 10 of 18 funding rounds of Purplle with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2024 | $178.35M | Series F | – | – | |
| Mar 2024 | $120,830 | Series E | – | ADIA, BlackSoil | – |
| Jan 2023 | $9.6M | Series E | $995.9M | ADIA | – |
| Oct 2022 | $75M | Series E | $1.02B | Peak XV Partners | |
| Jun 2022 | $34.77M | Series E | $••••• | Paramark Ventures | |
| Nov 2021 | $85.82M | Series D | $••••• | Premji Invest, Sequoia Capital | |
| Oct 2021 | $75M | Series D | $••••• | Kedaara, Blume Ventures | |
| Mar 2021 | $45M | Series D | $••••• | – | |
| Nov 2020 | $1M | Series C | $••••• | Spring | – |
| Dec 2019 | $35.24M | Series C | $••••• | Goldman Sachs |
Valuation history
| Date | Valuation | Stage |
|---|---|---|
| Jan 2023 | $995.9M | •••••••• |
| Oct 2022 | $1.02B | •••••••• |
| Jun 2022 | $••••• | •••••••• |
| Nov 2021 | $••••• | •••••••• |
| Oct 2021 | $••••• | •••••••• |
| Mar 2021 | $••••• | •••••••• |
| Nov 2020 | $••••• | •••••••• |
| Dec 2019 | $••••• | •••••••• |
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Full valuation and stage history of Purplle
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Last known valuation $1.3B (Jun 2026). 103 investors in total: 44 institutional and 59 angel.
Investors in Purplle
Purplle has secured backing from 103 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Goldman Sachs, Akatsuki and BlackSoil.
All
Venture Fund
Institutional
Angel
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provides venture capital for technology startups and enterprise innovations worldwide. | premjiinvest.com | Bengaluru, India | ||
Seed and early-stage investments are made across sectors in India. | blume.vc | Mumbai, India | ||
Investment office backing consumer sector companies in India. | 2014 | sharrpventures.com | Mumbai, India | |
Private equity firm focused on growth companies | kedaara.com | Ebene City, Mauritius | ||
Venture capital firm investing in startups and providing support programs. | 2000 | peakxv.com | Bengaluru, India | |
Early-stage investments are targeted by Paramark Ventures in startups. | paramark.vc | Seoul, South Korea | ||
Venture debt financing is extended to companies across multiple sectors. | 2008 | innovencapital.com | Mumbai, India | |
Sequoia Capital is engaged in venture capital investments. | 1972 | sequoiacap.com | ||
Single family office of a Belgian family focused on multiple industries | verlinvest.com | Brussels, Belgium | ||
Early-stage venture capital is invested in from Singapore. | mtnpn.com | Singapore, Singapore |
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Investor details for Purplle
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Board of directors of Purplle
The boards of the 2 registered companies of Purplle currently have 10 directors; the longest-serving is Ashish Bhupendra Fafadia, appointed in 2013. 18 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Ashish Bhupendra Fafadia DIN 06663764 | Director | 05 Sep 2013 | 13 yrs 1 mo | Manash Lifestyle Private Limited |
| Arjun Anand DIN 07639288 | Director | 09 Jan 2020 | 6 yrs 9 mo | Manash Lifestyle Private Limited |
| Anant Gupta DIN 06946611 | Director | 30 Oct 2021 | 5 yrs | Manash Lifestyle Private Limited |
| Sakshi Vijay Chopra DIN 07129633 | Director | 30 Oct 2021 | 5 yrs | Manash Lifestyle Private Limited |
| Sulabh Arya DIN 09166446 | Director | 07 Mar 2022 | 4 yrs 7 mo | Manash Lifestyle Private Limited |
| Suyash Katyayani DIN 02005518 | Director | 17 Aug 2022 | 4 yrs 2 mo | Manash Lifestyle Private Limited |
| Kaveesh Chawla DIN 06754654 | Director | 01 Oct 2023 | 3 yrs 1 mo | Manash Lifestyle Private Limited |
| Manish Taneja DIN 03604399 | Director | 20 Jan 2024 | 2 yrs 9 mo | Manash E-Commerce Private Limited, Manash Lifestyle Private Limited |
| Rahul Dash DIN 05169635 | Director | 20 Jan 2024 | 2 yrs 9 mo | Manash E-Commerce Private Limited, Manash Lifestyle Private Limited |
| Haresh Balani Pribhu DIN 10090589 | Director | 13 Aug 2024 | 2 yrs 2 mo | Manash Lifestyle Private Limited |
People of Purplle
60 people are tracked at Purplle (23 in leadership, 37 in team); the tracked headcount is 973.
| Name | Role | Group |
|---|---|---|
| Co-Founder & CTO | Leadership | |
| Co-Founder & CEO | Leadership | |
| Co-Founder & COO | Leadership | |
Nitin Kulshreshtha | Director - Marketing & Business - Faces Canada | Leadership |
Nilesh Belani | Business Head (retail) | Leadership |
Manan Arora | Revenue Head | Leadership |
Shrikant Jadhav | Associate Director Ll | Leadership |
Varun Kejriwal | Chief Of Staff | Leadership |
Siddhant Kedia | Associate Director Human Resources | Leadership |
Vivek Parihar | Head Of Engineering | Leadership |
Parth J. Kamdar | Category Head | Leadership |
Rohit Khandai | Head Of Ecommerce | Leadership |
Deepak Rao | Associate Director - Supply Chain | Leadership |
Anchit Agrawal | Associate Director | Leadership |
Kaustav Bhowmik | Divisional Head | Leadership |
Pulkit Gupta | Associate Director II - Strategic Accounts | Hair | Bath And Body | Leadership |
Gaurav Madan | Supply Chain And Product Development Head | Leadership |
Sourav Roy | Business Head - Offline | Leadership |
Devendra Kushwaha | Head Of Logistics | Leadership |
Vivek Rungta | Head Fp&a And Business Finance Marketplace | Leadership |
40 more people are available in the full profile.
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Financials of Purplle
Figures of Manash E-Commerce Private Limited, the primary company behind Purplle, for FY 2025. Revenue was ₹990 Cr. Net loss was -₹22.26 Cr (-2% margin). EBITDA was -₹11.88 Cr (-1% margin).
- ₹990 CrRevenue · FY 2025
- -₹22.26 CrNet loss · -2% margin
- -₹11.88 CrEBITDA · -1% margin
- ₹73.6 LakhPaid-up capital
- 386Employees (provident fund records)
Balance sheet, profit and loss, cash flow and ratios of Manash E-Commerce Private Limited are on its company page.
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Detailed financial statements for Purplle
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Investments & Acquisitions by Purplle
Purplle has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Carmesi and Faces Canada.
Acquisitions
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Cosmetics, skincare, makeup, fragrance, nail, and accessory products are retailed. | facescanada.com | Gurugram, India | 2007 | Dec 2021 | •••• | |
Feminine care products are offered through an internet-first brand. | mycarmesi.com | Gurugram, India | 2017 | Mar 2021 | •••• |
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Timeline of Purplle
8 dated milestones of Purplle across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Purplle is founded.
- Funding First funding round of $251K.
- Milestone Reaches Minicorn status.
- Acquisition Acquires Carmesi.
- Acquisition Acquires Faces Canada.
- Milestone Reaches Unicorn status.
- Milestone Reaches Soonicorn status.
- Funding Latest funding round, Series F, of $178.3M.
Competitors of Purplle
Purplle has 3 listed competitors in our database, 2 of them funded. They include Nykaa, FOXY and Leeford.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| nykaa.com | 2012 | Mumbai, India | $88.91M | 7,053 | Cosmetics, skincare, haircare, and wellness products are retailed online. | |
| foxy.in | 2005 | Delhi, India | $2.59M | 15 | Personalized beauty product discovery is offered via an online platform. | |
| leefordonline.in | 2006 | Ludhiana, India | 2,787 | Offers an online platform for a range of personal care products. |
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Detailed competitors of Purplle
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Web traffic of Purplle
The website of Purplle (purplle.com) receives about 2.4M visits a month and ranks #18,058 among all websites worldwide, #836 in Beauty and Cosmetics.
- Monthly visits2.4M
▼ 15.1% vs previous month
- Unique visitors1.5M
per month
- Global rank#18,058
among all websites
- Category rank#836
Lifestyle · Beauty and Cosmetics
Visitor engagement
- Bounce rate48%
- Pages per visit4.2
- Average visit3 min 42 sec
- DevicesDesktop 10% · Mobile 90%
Similar websites
Websites whose visitors overlap most with Purplle. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| nykaa.com | 100% | 21.1M | #2,062 | View details | |
tirabeauty.com | tirabeauty.com | 78% | #10,035 | – | |
| beminimalist.co | 75% | 3M | #16,278 | View details | |
| dotandkey.com | 69% | 2.5M | #18,165 | View details | |
| thedermaco.com | 68% | 3M | #11,340 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
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Top companies in Beauty & Skin Care Platforms
3 companies that operate in the same segment as Purplle (Beauty & Skin Care Platforms) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cosmetics, skincare, haircare, and wellness products are retailed online. | 2012 | Mumbai, Maharashtra, India | USD 88.91 M | USD 1.07 B | 3,735 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | |||
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 60.63 M |
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Related news about Purplle
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Articles about Purplle on our blog
Frequently Asked Questions about Purplle
Purplle was founded in 2011 and raised its 1st funding round 1 year after it was founded.
Purplle is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
Manish Taneja is the CEO of Purplle, as recorded in our data. They have also founded this company.
Purplle is a funded company, having raised a total of $559.92M across 18 funding rounds to date. The company's 1st funding round was a Series C of $35.24M, raised on Mar 2012.
Purplle has 973 employees.
Annual revenue of Purplle is $166.71M as on Mar 31, 2025.
A wide range of beauty and cosmetic products are sold through an online platform by Purplle. Categories such as makeup, skin care, hair care, and fragrances are covered. Various top brands and Purplles own products are offered to customers in India. The platform serves as a direct-to-consumer retailer and marketplace for beauty solutions. Additional resources like beauty tips and guides are provided to enhance user experience.
Purplle offers Makeup Products, Skin Care Products, Hair Care Products, and Fragrances.
Purplle has made 2 acquisitions, including Carmesi, and Faces Canada.
Purplle has 103 investors. Key investors include Goldman Sachs, Akatsuki, BlackSoil, Mumbai Angels, and IvyCap Ventures.
The valuation of Purplle is $1.3B as of Jun 2026.