About Fromm Pro
Fromm Pro is a company based in Prospect Heights (United States) founded in 1907 was acquired by Firelight Capital Partners in January 2024. Fromm Pro offers products and services including Mission Sleek Hair Brush, ProVolume Ceramic Hair Rollers, Embossed Pop Up Foil, Premium Client Hairstyling Cape, and Softees Microfiber Towels. Fromm Pro operates in a competitive market with competitors including Madison Reed, Prose, Revela, Vegamour and K18 Hair, among others.
- Headquarter Prospect Heights, United States
- SectorsConsumer
- Emailβ’β’β’β’β’β’β’β’
- Website frommpro.com
- Social Facebook Instagram YouTube
- Acquired by Firelight Capital Partners (Jan 2024)
- Legal Name Fromm International
- Investors
- Acquired byFirelight Capital Partners
(Jan 2024)
Products & Services of Fromm Pro
Fromm Pro offers a comprehensive portfolio of products and services, including Mission Sleek Hair Brush, ProVolume Ceramic Hair Rollers, Embossed Pop Up Foil, Premium Client Hairstyling Cape, and Softees Microfiber Towels.
Round wood brush for smooth and lustrous blowouts
Ceramic rollers for adding volume to hair styles
Foil sheets for hair coloring and highlighting
Capes for protecting clients during services
Absorbent towels for salon hair drying needs
Apps and channels of Fromm Pro
its YouTube channel Fromm Pro has 2.86K subscribers and 30 videos.
Videos from Fromm Pro
The most watched videos on Fromm Pro's YouTube channel, Fromm Pro (2.86K subscribers). Click a video to play it here.
More on Fromm Pro.
Investors in Fromm Pro
Fromm Pro has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Firelight Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
A private equity firm focused on consumer and retail brands is operated. | – | firelightcapital.com | Fort Lauderdale, United States |
Investor details for Fromm Pro
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
People of Fromm Pro
1 people are tracked at Fromm Pro (1 in leadership).
| Name | Role | Group |
|---|---|---|
Martin Okner | CEO | Leadership |
Complete people profiles for Fromm Pro
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Fromm Pro
2 dated milestones of Fromm Pro across 117 years, from founding to its latest funding, stage changes and deals.
- Founded Fromm Pro is founded.
- Exit Acquired by Firelight Capital Partners.
Competitors of Fromm Pro
Fromm Pro operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Madison Reed, Prose, Revela, Vegamour and K18 Hair, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| madison-reed.com | 2013 | San Francisco, United States | $248.9M | 247 | Hair coloring kits are provided via an internet-first brand. | |
| prose.com | 2017 | Brooklyn, United States | $32.35M | 233 | Customized organic hair care products are provided through subscriptions. | |
| getrevela.com | 2021 | Woburn, United States | $6.5M | 14 | Hair care products are offered through an internet-first brand. | |
| vegamour.com | 2017 | Los Angeles, United States | $80M | – | Natural hair care products are offered via an internet-first brand. | |
| k18hair.com | 2019 | San Francisco, United States | $25M | – | Hair care products are offered through an internet-first brand model. | |
| daehair.com | 2019 | Phoenix, United States | $10.6M | 29 | Hair care products are offered by an internet-first vegan brand. | |
| ceremonia.com | 2020 | New York, United States | $13M | – | Natural hair care products are offered online by Ceremonia. | |
| naturallclub.com | 2015 | Cleveland, United States | $150,000 | – | Natural hair conditioners are delivered monthly through subscriptions. | |
| reviveprocare.com | 2015 | Beverly Hills, United States | – | – | Organic haircare products are sold via internet-first brand. | |
| curlmix.com | 2015 | Chicago, United States | – | 30 | Online subscription box for women with curly hair |
Detailed competitors of Fromm Pro
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Fromm Pro
The website of Fromm Pro (frommpro.com) receives about 7.7K visits a month.
- Monthly visits7.7K
▼ 26.4% vs previous month
Websites whose visitors overlap most with Fromm Pro. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
pivot-point.com | pivot-point.com | 100% | – | #857,012 | β |
| scrupleshaircare.com | 97% | – | #1,885,013 | View details | |
annieinc.com | annieinc.com | 94% | – | #394,183 | β |
unitehair.com | unitehair.com | 94% | – | #1,160,975 | β |
sakishears.com | sakishears.com | 91% | – | #2,066,961 | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Fromm Pro
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to Fromm Pro
10 companies that operate in the same segment as Fromm Pro (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 6,330 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
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Frequently Asked Questions about Fromm Pro
Fromm Pro was founded in 1907.
Fromm Pro is headquartered in Prospect Heights, United States. It is registered at Prospect Heights, New York, United States.
Martin Okner is the current CEO of Fromm Pro.
Fromm Pro was founded in 1907 and is headquartered in Prospect Heights, United States. Operations focus on the manufacture and distribution of professional hair care products within the beauty industry. Hair shears, brushes, combs, clips, rollers, salon apparel, tools, and color accessories are produced for stylists and salons. Ergonomic designs and technological features are incorporated into brushes and other items to support professional use.
Fromm Pro's top competitors include Madison Reed, Prose and Vegamour.
Fromm Pro offers Mission Sleek Hair Brush, ProVolume Ceramic Hair Rollers, Embossed Pop Up Foil, Premium Client Hairstyling Cape, and Softees Microfiber Towels.
Fromm Pro has 1 investor. Key investors include Firelight Capital Partners.
Fromm Pro operates through Fromm International.
Yes. Fromm Pro was acquired by Firelight Capital Partners in January 2024.
