Frubana

Bogota, Colombia Founded: 2018 • Age: 8 yrs
Online marketplace offering fruits vegetables
Request Access

About Frubana

Frubana is a company based in Bogota (Colombia) founded in 2018.. Frubana has raised $289.34 million across 6 funding rounds from investors including SoftBank, Lightspeed Venture Partners and Kairos. Frubana operates in a competitive market with competitors including Tridge, Ablife, Cultivando Futuro, La Mayorista and Surtiapp, among others.

  • Headquarter Bogota, Colombia
  • Sectors
    Retail
    Agriculture
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Agriculture → Agricultural Technology & Innovation
Retail → E-Commerce Platforms & Marketplaces
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $289.34 M (USD)

    in 6 rounds

  • Latest Funding Round
    $30.07 M (USD), Series C

    May 09, 2024

  • Investors
    SoftBank

    & 8 more

  • Employee Count
    Employee Count
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Funding Insights of Frubana

Frubana has successfully raised a total of $289.34M across 6 strategic funding rounds. The most recent funding activity was a Series C round of $30.07 million completed in May 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 6
  • Last Round Series C — $30.1M
  • First Round

    (25 Mar 2019)

  • Investors Count 9
Date Amount Transaction Name Valuation Lead Investors Investors
May, 2024 Amount Series C - Frubana Valuation

investors

Oct, 2021 Amount Series C - Frubana Valuation

investors

Apr, 2021 Amount Series B - Frubana Valuation GGV Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Frubana

Frubana has secured backing from 9 investors, including venture fund and institutional investors. Prominent investors backing the company include SoftBank, Lightspeed Venture Partners and Kairos. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture and private equity investments are managed with global diversification.
Founded Year Domain Location
Sectors like ad tech, food tech, logistics, services are targeted.
Founded Year Domain Location
Venture capital investing in innovative companies across global sectors is undertaken by Lightspeed Venture Partners.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Frubana

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Frubana

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Frubana Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of Frubana

Frubana operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Tridge, Ablife, Cultivando Futuro, La Mayorista and Surtiapp, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Farm products are traded via an online B2B marketplace.
domain founded_year HQ Location
Delivers comprehensive retail store aggregation solutions for businesses.
domain founded_year HQ Location
Online marketplace for farmers to sell their products directly to wholesalers and retailers
domain founded_year HQ Location
Online B2B marketplace for farm products is operated for enterprises.
domain founded_year HQ Location
Online platform for grocery shopping, coupons, and fast product delivery services.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Frubana

Frequently Asked Questions about Frubana

When was Frubana founded?

Frubana was founded in 2018 and raised its 1st funding round 1 year after it was founded.

Where is Frubana located?

Frubana is headquartered in Bogota, Colombia. It is registered at Bogota, Bogota, Colombia.

Is Frubana a funded company?

Frubana is a funded company, having raised a total of $289.34M across 6 funding rounds to date. The company's 1st funding round was a Series B of $65M, raised on Mar 25, 2019.

What does Frubana do?

Frubana was established in 2018 in Bogota, Colombia, as an online platform in the agritech sector. Suppliers of fruits, vegetables, oils, herbs, mushrooms, tubers, and related products are linked directly to restaurants through the service. Operations focus on streamlining procurement for the food industry. A mobile application is offered for iOS and Android devices to facilitate access and transactions.

Who are the top competitors of Frubana?

Frubana's top competitors include Tridge, Cultivando Futuro and La Mayorista.

Who are Frubana's investors?

Frubana has 9 investors. Key investors include SoftBank, Lightspeed Venture Partners, Kairos, Tiger Global, and Monashees.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available