About Full Swing Golf
Full Swing Golf is a Consumer company based in San Diego (United States) founded in 1990, and was acquired by Versant Media in July 2026. Manufacturer of golf simulators and launch monitors. Full Swing Golf has completed 1 acquisition, including Visual Sports Systems. Its website fullswinggolf.com draws about 110 thousand monthly visits. Full Swing Golf offers products and services including Golf Simulators and Launch Monitors. Its focus areas include Consumer Goods, Sports Equipment and Multi-Sports.
Company details
Founded in 1990 and based in San Diego, United States, the company operates in the golf technology sector. Products including simulators and launch monitors are designed for residential, commercial, and clubhouse applications. Advanced technology is incorporated for swing analysis and data capture. Installation services and project management are provided, along with accompanying software for data analysis and user feedback.
- Headquarters San Diego, United States
- Stage Acquired
- SectorsConsumer
- Website fullswinggolf.com
- Social LinkedIn X Facebook
- Acquired by Bruin Capital Holdings (Jul 2021)
- Legal Name Full Swing Golf
- InvestorsTopgolf
& 3 more
- Investments & Acquisitions
- Acquired by
Products & Services of Full Swing Golf
Full Swing Golf offers a comprehensive portfolio of products and services, including Golf Simulators and Launch Monitors.
Golf simulators are offered for commercial, residential, and clubhouse installations to provide immersive experiences for practice and entertainment
Launch monitors are provided to analyze club and ball data, enabling faster improvement through high-resolution video and feedback
Funding Insights of Full Swing Golf
- Total Rounds 1
- Investors Count 2
All 1 funding rounds of Full Swing Golf with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2017 | Private Equity Round | – | – |
4 investors in total: 4 institutional.
Investors in Full Swing Golf
Full Swing Golf has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Topgolf, North Castle Partners and Bruin Capital Holdings.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
US private equity investments are managed by North Castle Partners. | 1997 | northcastlepartners.com | Greenwich, United States | |
An online platform is provided for booking golf sports venues. | 2000 | topgolf.com | Dallas, United States | |
Provides capital advisory services | 2015 | bruincptl.com | White Plains, United States | |
| versantmedia.com |
Investor details for Full Swing Golf
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Full Swing Golf
46 people are tracked at Full Swing Golf (8 in leadership, 38 in team).
| Name | Role | Group |
|---|---|---|
Ryan Dotters | Chief Executive Officer | Leadership |
Brian Farley | Vice President Of Product Management | Leadership |
Cory Coder | Chief Financial Officer | Leadership |
Joe Rathburn | Sales Director | Leadership |
Jason Fierro | Chief Operating Officer | Leadership |
Evan El-Saden | VP Of Product Innovation & Program Management | Leadership |
Chuck Frizelle | Vice President Client Success And GM Topgolf Swing Suite | Leadership |
Brady Walters | Director Of Programs | Leadership |
Cody Stewart | Regional Program Manager | Team |
Drew Watumull | Product Manager | Team |
Natalie Castillo | Case Management And Analysis Specialist | Team |
Scott Beaudoin | Manager Finance Accounting | Team |
Patrick Bojador | Account Manager | Team |
Stephanie Segura Boucree | Sales Representative | Team |
Justin Sullivan | Sales Representative | Team |
Jake Rooker | Sales Executive | Team |
Kaitlyn Crail | Accounts Payable Specialist | Team |
Brent Dotters | Sales Executive | Team |
Landon Cannon | Sales Executive | Team |
Matthew Reade | Sales Representative | Team |
26 more people are available in the full profile.
Complete people profiles for Full Swing Golf
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Full Swing Golf
Full Swing Golf has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Visual Sports Systems.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Golf simulation systems with tracking technologies are designed and manufactured. | visualsports.ca | Vaughan, Canada | 1999 | May 2017 | •••• |
Complete acquisition details for Full Swing Golf
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Full Swing Golf
5 dated milestones of Full Swing Golf across 36 years, from founding to its latest funding, stage changes and deals.
- Founded Full Swing Golf is founded.
- Acquisition Acquires Visual Sports Systems.
- Funding First funding round.
- Exit Acquired by Bruin Capital Holdings.
- Exit Acquired by Versant Media.
Web traffic of Full Swing Golf
The website of Full Swing Golf (fullswinggolf.com) receives about 109.7K visits a month.
- Monthly visits109.7K
▲ 54.7% vs previous month
Websites whose visitors overlap most with Full Swing Golf. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| hdgolf.com | 100% | 32.8K | #735,526 | View details | |
| shopindoorgolf.com | 76% | #256,251 | View details | ||
protee-united.com | protee-united.com | 76% | #3,712,895 | – | |
rainorshinegolf.com | rainorshinegolf.com | 73% | #440,685 | – | |
optishotgolf.com | optishotgolf.com | 70% | #6,823,251 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Full Swing Golf
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Sports & Outdoor Goods
3 companies that operate in the same segment as Full Swing Golf (Sports & Outdoor Goods) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-sports apparel, footwear, and equipment are provided worldwide by PUMA. | 1948 | Boston, Massachusetts, United States | USD 8.58 B | 19,600 | ||
Manufactures and sells golf accessories | 1982 | Carlsbad, California, United States | USD 1.59 B | 33,319 | ||
Golf equipment and apparel are manufactured and distributed. | 1910 | Fairhaven, Massachusetts, United States | USD 42.75 M | USD 2.56 B | 7,300 |
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Frequently Asked Questions about Full Swing Golf
Full Swing Golf was founded in 1990 and raised its 1st funding round 27 years after it was founded.
Full Swing Golf is headquartered in San Diego, United States. It is registered at San Diego, California, United States.
Founded in 1990 and based in San Diego, United States, the company operates in the golf technology sector. Products including simulators and launch monitors are designed for residential, commercial, and clubhouse applications. Advanced technology is incorporated for swing analysis and data capture. Installation services and project management are provided, along with accompanying software for data analysis and user feedback.
Full Swing Golf offers Golf Simulators and Launch Monitors.
Full Swing Golf has made 1 acquisition, including Visual Sports Systems.
Full Swing Golf has 4 investors. Key investors include Topgolf, North Castle Partners, Bruin Capital Holdings, and Versant Media.
Full Swing Golf operates through Full Swing Golf.
Yes. Full Swing Golf was acquired by Bruin Capital Holdings in July 2021.
The website of Full Swing Golf receives about 110 thousand visits a month.