About Topgolf
Topgolf is a Media & Entertainment company based in Dallas (United States) founded in 2000 by Barry Cumbie, Steve Jolliffe, Mark Murray, and David Jolliffe, and was acquired by Leonard Green and Partners in November 2025. An online platform is provided for booking golf sports venues. Topgolf has raised $168.88 million across 7 funding rounds from investors including Fidelity Investments, Callaway Golf and Providence Equity. The company has 12,518 employees. Topgolf has completed 3 acquisitions, including Toptracer, WGT Media and protracer.se. Topgolf was last valued at $2.2 billion in November 2025. Its chief executive, as recorded, is Arthur Starrs. Its website topgolf.com draws about 2.6 million monthly visits. Topgolf offers products and services including Golf Games, Food and Drink, Events Hosting, and Golf Lessons. Its focus areas include Consumer, Sports Tech, Booking Platforms and Sports Courts. Its legal entity is Topgolf International, Inc. Its competitors include GolfNow, TeeOff.com and PRIMESPORT.
Company details
Provider of an online platform for booking sports venues for golf. They provide golf balls containing computer microchips to track the shots accuracy and distance. Their venue features a food and beverage menu, music, games, climate-controlled hitting bays, and HDTVs. It also provides Topgolf U lessons, leagues, and tournaments, and facilitates, and social and corporate events. The app is available on the Android and iOS platforms.
- Headquarters Dallas, United States
- Employees 12,518
- Founders Barry Cumbie, Steve Jolliffe, Mark Murray, David Jolliffe
- Stage Acquired
- SectorsMedia & Entertainment
- Website category Sports · Golf
- Email••••••••
- Website topgolf.com/us
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Callaway Golf (Oct 2020)
- Legal Name Topgolf International, Inc.
- Total Equity Funding$168.88M (USD)
in 7 rounds
- Latest Funding Round$275M (USD), Debt – Conventional
Aug 2016
- InvestorsFidelity Investments
& 8 more
- Employee Count12,518
- Investments & AcquisitionsToptracer
& 2 more
- Acquired by
Products & Services of Topgolf
Topgolf offers a comprehensive portfolio of products and services, including Golf Games, Food and Drink, Events Hosting, and Golf Lessons.
Interactive golf experiences with technology for all skill levels.
Hand-crafted meals and beverages at entertainment venues.
Platform for parties, meetings, and corporate gatherings.
Training sessions to improve golf skills at venues.
Apps and channels of Topgolf
Topgolf publishes 2 mobile apps with over 1M+ downloads; its YouTube channel Topgolf has 111K subscribers and 30 videos.
Videos from Topgolf
The most watched videos on Topgolf's YouTube channel, Topgolf (111K subscribers). Click a video to play it here.
More on Topgolf.
Funding Insights of Topgolf
Topgolf has successfully raised a total of $168.88M across 7 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $275 million completed in August 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $168.88M
- Total Rounds 7
- Last Round Debt – Conventional — $275M
- First Round $28.29M
(Jan 2011)
- Investors Count 9
All 7 funding rounds of Topgolf with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2016 | $275M | Debt – Conventional | – | – | – |
| Feb 2016 | Series C | – | Providence Equity Partners | – | |
| Sep 2013 | $26.36M | Series C | – | – | – |
| Jan 2013 | $17.31M | Series C | – | – | – |
| Oct 2011 | $4.06M | Series C | – | – | – |
| Jan 2011 | $72.85M | Series C | – | – | – |
| Jan 2011 | $28.29M | Series B | – | – | – |
| Date | Valuation | Stage |
|---|
Full valuation and stage history of Topgolf
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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- Stage changes
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Last known valuation $2.2B (Nov 2025). 9 investors in total: 9 institutional.
Investors in Topgolf
Topgolf has secured backing from 9 investors, including venture fund and institutional investors. Prominent investors backing the company include Fidelity Investments, Callaway Golf and Providence Equity.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments in media, communications, education, and technology sectors. | provequity.com | |||
Recapitalizations are targeted through private equity investments by the firm. | leonardgreen.com | Los Angeles, United States | ||
Investments are focused across multiple sectors by the firm. | wrg.vc | Seattle, United States | ||
Private equity investments are directed toward professional athletes. | pco.com | New York, United States | ||
PE firm investing in the US | dundoncapitalpartners.com | Dallas, United States | ||
Private equity real estate investment firm | jlmfinancialpartners.com | Austin, United States | ||
PE firm investing in the US | shahcap.com | Santa Clara, United States | ||
Manufactures and sells golf accessories | 1982 | callawaygolf.com | Carlsbad, United States | |
Provider of brokerage accounts, retirement planning, wealth management, and trading platforms | 1946 | fidelity.com | Boston, United States |
Investor details for Topgolf
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Topgolf
230 people are tracked at Topgolf (101 in leadership, 129 in team); the tracked headcount is 12,518.
| Name | Role | Group |
|---|---|---|
Barry Cumbie | Co-Founder | Leadership |
Steve Jolliffe | Co-Founder | Leadership |
Mark Murray | Co-Founder | Leadership |
David Jolliffe | Co-Founder | Leadership |
Arthur Starrs | Chief Executive Officer | Leadership |
Kevin Brown | Director Of Operations | Leadership |
Michael Walton | Director Of Operations | Leadership |
Octavio Benavides | Director Of Operations | Leadership |
Jim Strong | Director Of Operations | Leadership |
Matt Johnson | Director, Player Care | Leadership |
Scott Blevins | General Manager, Toptracer | Leadership |
Nicole Eminger | Regional Human Resources Business Partner | Leadership |
Mj Owen | Director Of Operations | Leadership |
Chris Cox | Director Of Operations | Leadership |
Brian Berard | Director Of Operations | Leadership |
Morgan Hammit | Director Of Operations | Leadership |
Siraj Razvi | Director Accounts Payable | Leadership |
Elizabeth Brush | Director Organizational Design & Leadership Development | Leadership |
Sergio Tibavisky | Director Of Operations | Leadership |
Latisha Blakey | Senior Director of Talent Management | Leadership |
210 more people are available in the full profile.
Complete people profiles for Topgolf
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Investments & Acquisitions by Topgolf
Topgolf has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Toptracer, WGT Media and protracer.se.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Advanced ball tracking solutions for golf sports are provided. | toptracer.com | Dallas, United States | 2006 | May 2016 | •••• | |
Ball-tracking technology is supplied for golf ranges and broadcasters. | protracer.se | Danderyd, Sweden | 2005 | May 2016 | •••• | |
Web and mobile sports games are developed for online platforms. | wgtmedia.com | San Francisco, United States | 2006 | Jan 2016 | •••• |
Complete acquisition details for Topgolf
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- Exports
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Timeline of Topgolf
9 dated milestones of Topgolf across 25 years, from founding to its latest funding, stage changes and deals.
- Founded Topgolf is founded.
- Funding First funding round of $28.3M.
- Acquisition Acquires WGT Media.
- Acquisition Acquires Toptracer.
- Acquisition Acquires protracer.se.
- Funding Latest funding round, Debt – Conventional, of $275.0M.
- Milestone Reaches Unicorn status.
- Exit Acquired by Callaway Golf.
- Exit Acquired by Leonard Green and Partners.
Competitors of Topgolf
Topgolf has 3 listed competitors in our database. They include GolfNow, TeeOff.com and PRIMESPORT.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| golfnow.com.au | 2001 | Orlando, United States | Discounted tee times are provided for golfers at various courses. | |||
| teeoff.com | 2009 | Chicago, United States | Golf courses are booked via an online marketplace platform. | |||
| primesport.com | 2010 | New York, United States | 90 | Provider of access to sporting events worldwide |
Detailed competitors of Topgolf
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Web traffic of Topgolf
The website of Topgolf (topgolf.com) receives about 2.6M visits a month and ranks #18,378 among all websites worldwide, #579 in Golf.
- Monthly visits2.6M
▼ 13.1% vs previous month
- Unique visitors1.7M
per month
- Global rank#18,378
among all websites
- Category rank#579
Sports · Golf
- Bounce rate44%
- Pages per visit3.4
- Average visit2 min 49 sec
- DevicesDesktop 21% · Mobile 79%
Websites whose visitors overlap most with Topgolf. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
chicagogolfreport.com | chicagogolfreport.com | 100% | #2,827,191 | – | |
| golfnow.com | 97% | 1.4M | #28,912 | View details | |
golfbytes.com | golfbytes.com | 91% | – | ||
sonnysrange.com | sonnysrange.com | 90% | – | ||
ntpgajuniorgolf.com | ntpgajuniorgolf.com | 89% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Topgolf
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- 40 similar websites
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- Traffic by brand
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Top companies in Sports Technology Platforms
3 companies that operate in the same segment as Topgolf (Sports Technology Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Subscription-based platform for streaming soccer content is offered. | 2015 | New York, New York, United States | USD 154.63 M | USD 1.62 B | 590 | |
Developer of a fantasy platform for multiple sports | 2009 | New York, New York, United States | USD 416.2 M | 4,115 | ||
Subscription-based social networking platform for runners and cyclists | 2009 | San Francisco, California, United States | USD 180 M | 999 |
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Related news about Topgolf
Complete news archive for Topgolf
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Frequently Asked Questions about Topgolf
Topgolf was founded in 2000 and raised its 1st funding round 11 years after it was founded.
Topgolf is headquartered in Dallas, United States. It is registered at Dallas, Texas, United States.
Arthur Starrs is the CEO of Topgolf, as recorded in our data.
Topgolf is a funded company, having raised a total of $168.88M across 7 funding rounds to date. The company's 1st funding round was a Series B of $28.29M, raised on Jan 2011.
Topgolf has 12,518 employees.
Provider of an online platform for booking sports venues for golf. They provide golf balls containing computer microchips to track the shots accuracy and distance. Their venue features a food and beverage menu, music, games, climate-controlled hitting bays, and HDTVs. It also provides Topgolf U lessons, leagues, and tournaments, and facilitates, and social and corporate events. The app is available on the Android and iOS platforms.
Topgolf's top competitors include PRIMESPORT, TeeOff.com and GolfNow.
Topgolf offers Golf Games, Food and Drink, Events Hosting, and Golf Lessons.
Topgolf has made 3 acquisitions, including Toptracer, WGT Media, and protracer.se.
Topgolf has 9 investors. Key investors include Fidelity Investments, Callaway Golf, Providence Equity, Leonard Green and Partners, and WestRiver Group.
The valuation of Topgolf is $2.2B as of Nov 2025.
Topgolf operates through Topgolf International, Inc..