About Future
Future is a Media & Entertainment company based in Ogden (United States) founded in 2003, and was acquired by Future in July 2018. Future is recognized as a global leader in specialist media content. It operates on a Advertising Model, Subscription Services, and Affiliate Model model. Future has raised $169.5 million across 3 funding rounds from investors including Future, Canso Investment Counsel and ABS Capital. The company has 604 employees. Future has completed 6 acquisitions, including Active Junky, AnandTech and Business.com. The company was acqui-hired. Future offers products and services including Specialist Media Content, Advertising Solutions, and Price Comparison Technology. Its focus areas include Media, Digital Media, Specialist Content and Technology. Its legal entity is TECH MEDIA NETWORK, INC. Its competitors include Penske Media Corporation, Jellysmack and AOL; 3 of its 3 listed competitors have raised funding.
Company details
Future is established as a pioneering multiplatform media powerhouse, focusing on specialist content across technology, gaming, fashion, lifestyle, sports, finance, and B2B sectors. Communities are built through websites, magazines, events, newsletters, and social spaces, connecting with one in three adults monthly. Innovative advertising solutions are provided to engage high-intent audiences, while price comparison technology and data services are offered to aid consumer decisions. Leadership in digital publishing and audience targeting is maintained through proprietary platforms like Hawk and Aperture.
- Total Equity Funding$169.5M (USD)
in 3 rounds
- Latest Funding Round$135M (USD), Series C
Jun 2015
- InvestorsFuture
& 3 more
- Employee Count604
- Investments & AcquisitionsActive Junky
& 5 more
- Acquired by
Products & Services of Future
Future offers a comprehensive portfolio of products and services, including Specialist Media Content, Advertising Solutions, and Price Comparison Technology.
Specialist content is delivered across multiple media platforms.
Innovative advertising solutions are provided for engaged audiences.
Price comparison tools are offered for consumer decisions.
Funding Insights of Future
Future has successfully raised a total of $169.5M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $135 million completed in June 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $169.5M
- Total Rounds 3
- Last Round Series C — $135M
- First Round $1.5M
(Jan 2010)
- Investors Count 3
All 3 funding rounds of Future with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2015 | $135M | Series C | – | Canso Investment Counsel | – |
| Sep 2011 | $33M | Series B | – | – | |
| Jan 2010 | $1.5M | Series A | – | – |
4 investors in total: 4 institutional.
Investors in Future
Future has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Future, Canso Investment Counsel and ABS Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| abscapital.com | ||||
FinTech & Media focused seed and early stage VC firm investing in the US | villageventures.com | Williamstown, United States | ||
Manages fixed income investments with fundamental research and risk management strategies. | 1997 | cansofunds.com | Richmond Hill, Canada | |
Specialist media brands and content are provided across interest areas. | 1984 | futureplc.com | Bath, United Kingdom |
Investor details for Future
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Future
4 people are tracked at Future (2 in leadership, 2 in team); the tracked headcount is 604.
| Name | Role | Group |
|---|---|---|
Greg Mason | CEO | Leadership |
Jeff Ropelato | Vice President Revenue Optimization | Leadership |
Kami Essig | Ecomm Paid Search Marketer | Team |
Wendy McDaniel | Affiliate Link Specialist | Team |
Complete people profiles for Future
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Investments & Acquisitions by Future
Future has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include Active Junky, AnandTech and Business.com.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Accounting and invoice software comparison platform for small businesses | business.com | Waltham, United States | 1999 | Jun 2016 | •••• | |
Barcodes are scanned via ShopSavvy app for retailer price comparisons. | shopsavvy.com | Vancouver, Canada | 2008 | Dec 2015 | •••• | |
Cash back rewards platform for outdoor products | activejunky.com | Denver, United States | 2009 | Sep 2015 | •••• | |
Product Discovery and Review Mobile App | consumr.com | New York, United States | 2011 | Mar 2015 | •••• | |
Hardware news and reviews are delivered to tech enthusiasts. | anandtech.com | San Francisco, United States | 1997 | Dec 2014 | •••• | |
Software development services are provided to clients by Computing.NET. | computing.net | Culver, United States | 1996 | Sep 2008 | •••• |
Complete acquisition details for Future
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Future
11 dated milestones of Future across 15 years, from founding to its latest funding, stage changes and deals.
- Founded Future is founded.
- Acquisition Acquires Computing.NET.
- Funding First funding round of $1.5M.
- Exit Acquired by Future.
- Acquisition Acquires AnandTech.
- Acquisition Acquires Consumr.
- Funding Latest funding round, Series C, of $135.0M.
- Acquisition Acquires Active Junky.
- Acquisition Acquires ShopSavvy.
- Acquisition Acquires Business.com.
- Exit Acquired by Future.
Competitors of Future
Future has 3 listed competitors in our database, 3 of them funded. They include Penske Media Corporation, Jellysmack and AOL.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pmc.com | 2003 | Los Angeles, United States | $235M | 1,018 | Content on digital media corporations is published across multiple platforms. | |
| jellysmack.com | 2016 | New York, United States | $40M | 3 | Video content creation platform for businesses | |
| aol.com | 1983 | New York, United States | $20M | 26 | Online news, entertainment, and financial content is delivered. |
Detailed competitors of Future
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Web traffic of Future
Websites that share an audience with Future (purch.com).
Websites whose visitors overlap most with Future. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
techmedianetwork.com | techmedianetwork.com | 100% | – | ||
appstouse.com | appstouse.com | 86% | – | ||
theapplegoogle.com | theapplegoogle.com | 84% | – | ||
ikidapps.com | ikidapps.com | 84% | – | ||
| twitter.com | 55% | View details | |||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 9 similar websites and full traffic analytics for Future
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 9 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in DTC Media Innovators
3 companies that operate in the same segment as Future (DTC Media Innovators) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category news is delivered through an app-based platform. | 2016 | Arlington, Virginia, United States | USD 30 M | 356 | ||
Online platform publishing content focusing on investment | 2011 | Chicago, Illinois, United States | USD 60.4 M | |||
Subscription-based sports media is delivered to local premium audiences. | 2016 | Chicago, Illinois, United States | USD 134.42 M |
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Related news about Future
Complete news archive for Future
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- Full article archive
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- Brand-specific news history
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Frequently Asked Questions about Future
Future was founded in 2003 and raised its 1st funding round 7 years after it was founded.
Future is headquartered in Ogden, United States. It is registered at Ogden, Utah, United States.
Future is a funded company, having raised a total of $169.5M across 3 funding rounds to date. The company's 1st funding round was a Series A of $1.5M, raised on Jan 2010.
Future has 604 employees.
Future is established as a pioneering multiplatform media powerhouse, focusing on specialist content across technology, gaming, fashion, lifestyle, sports, finance, and B2B sectors. Communities are built through websites, magazines, events, newsletters, and social spaces, connecting with one in three adults monthly. Innovative advertising solutions are provided to engage high-intent audiences, while price comparison technology and data services are offered to aid consumer decisions. Leadership in digital publishing and audience targeting is maintained through proprietary platforms like Hawk and Aperture.
Future's top competitors include Penske Media Corporation, Jellysmack and AOL.
Future offers Specialist Media Content, Advertising Solutions, and Price Comparison Technology.
Future has made 6 acquisitions, including Active Junky, AnandTech, and Business.com.
Future has 4 investors. Key investors include Future, Canso Investment Counsel, ABS Capital, and Village Ventures.
Future operates through Tech Media Network, Inc..
Yes. Future was acquired by Future in July 2018.