About Game Digital
Game Digital is a company based in Basingstoke (United Kingdom) founded in 2012, and was acquired by Sports Direct in June 2019. Video games, consoles, and accessories are retailed across multiple platforms. Game Digital has completed 2 acquisitions, including Ads Reality and Multiplay.
Company details
Game Digital was founded in 2012 and is headquartered in Basingstoke, United Kingdom. Operations focus on the retail sector for video gaming products, including consoles, games, and accessories compatible with platforms such as PlayStation, Xbox, Nintendo, and PC. Physical items and digital downloads are offered through online and in-store channels. Additional services, including trade-ins and pre-orders, are provided to consumers.
- Headquarters Basingstoke, United Kingdom
- Stage Acquired
- Website gamedigitalplc.com
- Social LinkedIn X Facebook
- Acquired by Sports Direct (Jun 2019)
- Investors
- Investments & AcquisitionsAds Reality
& 1 more
- Acquired bySports Direct
(Jun 2019)
Funding Insights of Game Digital
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Game Digital with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2017 | Post-IPO | – | – |
1 investors in total: 1 institutional.
Investors in Game Digital
Game Digital has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Sports Direct.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Retailer of sporting goods and apparel | 1982 | sportsdirect.com | Shirebrook, United Kingdom |
Investor details for Game Digital
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Game Digital
Game Digital has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Ads Reality and Multiplay.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Platform offering AR ad campaign management solution | adsreality.com | London, United Kingdom | 2014 | May 2016 | $29.28M | |
Game server hosting and esports services are provided globally. | multiplay.com | Hampshire, United States | 1997 | Mar 2015 | $30M |
Complete acquisition details for Game Digital
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Game Digital
6 dated milestones of Game Digital across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Game Digital is founded.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Multiplay.
- Acquisition Acquires Ads Reality.
- Funding First funding round.
- Exit Acquired by Sports Direct.
Web traffic of Game Digital
Websites that share an audience with Game Digital (gamedigitalplc.com).
Websites whose visitors overlap most with Game Digital. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
powerup.game.co.uk | powerup.game.co.uk | 100% | – | ||
neogaf.com | neogaf.com | 89% | #36,933 | – | |
easports.com | easports.com | 89% | #14,836 | – | |
serebii.net | serebii.net | 89% | #6,949 | – | |
| gamespot.com | 72% | 42.4M | #1,386 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Game Digital
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Game Digital
Game Digital was founded in 2012 and raised its 1st funding round 5 years after it was founded.
Game Digital is headquartered in Basingstoke, United Kingdom. It is registered at Basingstoke, Hampshire, United Kingdom.
Game Digital was founded in 2012 and is headquartered in Basingstoke, United Kingdom. Operations focus on the retail sector for video gaming products, including consoles, games, and accessories compatible with platforms such as PlayStation, Xbox, Nintendo, and PC. Physical items and digital downloads are offered through online and in-store channels. Additional services, including trade-ins and pre-orders, are provided to consumers.
Game Digital has made 2 acquisitions, including Ads Reality, and Multiplay.
Game Digital has 1 investor. Key investors include Sports Direct.
Yes. Game Digital was acquired by Sports Direct in June 2019.