Gemist

Los Angeles, United States Founded: 2019 • Age: 7 yrs
Precious jewelry is offered online with visualization and customization features.

About Gemist

Gemist is a company based in Los Angeles (United States) founded in 2019 by Madeline Fraser and Anup Murarka.. Gemist has raised $12.04 million across 4 funding rounds from investors including Lightspeed Venture Partners, Canaan and Entrada Ventures. Gemist offers products and services including Customize, Stack, Stone Marketplace, and Photorealistic Renders. Gemist operates in a competitive market with competitors including MPL, William Hill, Flutter Entertainment, Baazi Games and Betfair Group, among others.

  • Headquarter Los Angeles, United States
  • Founders Madeline Fraser, Anup Murarka
  • Sectors
    Retail
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → Fashion & Retail Innovation
Retail → Retail Technology & Automation
Retail → E-Commerce Technology & Services
Consumer → Sports, Leisure & Outdoor
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $12.04 M (USD)

    in 4 rounds

  • Latest Funding Round
    $6 M (USD), Seed

    Jun 24, 2025

  • Investors
  • Employee Count
    Employee Count
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Products & Services of Gemist

Gemist offers a comprehensive portfolio of products and services, including Customize, Stack, Stone Marketplace, and Photorealistic Renders. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for real-time jewelry design and variant visualization.

Tool to display how jewelry pieces combine visually online.

Marketplace for live stone inventory with educational modules.

Creates realistic images of jewelry from 3D files for scaling.

Funding Insights of Gemist

Gemist has successfully raised a total of $12.04M across 4 strategic funding rounds. The most recent funding activity was a Seed round of $6 million completed in June 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Seed — $6.0M
  • First Round
  • Investors Count 13
Date Amount Transaction Name Valuation Lead Investors Investors
Jun, 2025 Amount Seed - Gemist Valuation Entrada Ventures
Oct, 2023 Amount Series A - Gemist Valuation

investors

Feb, 2022 Amount Seed - Gemist Valuation Entrada Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Gemist

Gemist has secured backing from 13 investors, including venture fund and institutional investors. Prominent investors backing the company include Lightspeed Venture Partners, Canaan and Entrada Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Late-seed stage startups are invested in by Entrada Ventures.
Founded Year Domain Location
De Beers Group is recognized as the world's leading diamond company.
Founded Year Domain Location
-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Gemist

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Gemist

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Gemist Comparisons

Employees
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Competitors of Gemist

Gemist operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as MPL, William Hill, Flutter Entertainment, Baazi Games and Betfair Group, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

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Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Gemist

Frequently Asked Questions about Gemist

When was Gemist founded?

Gemist was founded in 2019 and raised its 1st funding round 1 year after it was founded.

Where is Gemist located?

Gemist is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.

Who is the current CEO of Gemist?

Madeline Fraser is the current CEO of Gemist. They have also founded this company.

Is Gemist a funded company?

Gemist is a funded company, having raised a total of $12.04M across 4 funding rounds to date. The company's 1st funding round was a Seed of $3M, raised on Jul 16, 2020.

What does Gemist do?

Gemist was founded in 2019 in Los Angeles, United States, as an internet-first brand in the precious jewelry sector. A catalog of products including rings, anklets, bracelets, earrings, and necklaces is maintained. Visualization models are provided for users to preview items, alongside a customization feature that allows personalization of selections. Operations focus on direct-to-consumer sales through the digital platform gemist.io.

Who are the top competitors of Gemist?

Gemist's top competitors include MPL, Baazi Games and Flutter Entertainment.

What products or services does Gemist offer?

Gemist offers Customize, Stack, Stone Marketplace, and Photorealistic Renders.

Who are Gemist's investors?

Gemist has 13 investors. Key investors include Lightspeed Venture Partners, Canaan, Entrada Ventures, De Beers Group, and Lunch Partners.

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