About Generation Esports
Generation Esports is a company based in Kansas City (United States) founded in 2012 by Aaron Hawkey was acquired by PlayVS in April 2025.. Generation Esports has raised $29.8 million across 2 funding rounds from investors including PlayVS, FJ Labs and Altos Ventures Management. Generation Esports has completed 2 acquisitions, including Military Gaming League and Wizard Labs. Generation Esports offers products and services including High School Esports League, Middle School Esports League, and Gaming Concepts. Generation Esports operates in a competitive market with competitors including FaZe Clan, Astralis, Immortals, Fnatic and 100 Thieves, among others.
- Headquarter Kansas City, United States
- Founders Aaron Hawkey
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Sectors
Media & Entertainment
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Email
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Phone
*********
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$29.8 M (USD)
in 2 rounds
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Latest Funding Round
$19 M (USD), Series B
May 03, 2022
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Investors
PlayVS
& 6 more
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Employee Count
Employee Count
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Investments & Acquisitions
Military Gaming League
& 1 more
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Acquired by
PlayVS
(Apr 22, 2025)
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Products & Services of Generation Esports
Generation Esports offers a comprehensive portfolio of products and services, including High School Esports League, Middle School Esports League, and Gaming Concepts. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for high school students to compete in esports events.
Program for middle school students to engage in esports competitions.
Series integrating video games into school curricula for STEM learning.
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Investor Team
1 people
Education Team
1 people
Sales and Marketing
1 people
Software Development Team
1 people
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Funding Insights of Generation Esports
Generation Esports has successfully raised a total of $29.8M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $19 million completed in May 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series B — $19.0M
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First Round
First Round
(14 Apr 2021)
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May, 2022 | Amount | Series B - Generation Esports | Valuation | Altos Ventures Management | |
| Apr, 2021 | Amount | Series A - Generation Esports | Valuation | Altos Ventures Management |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Generation Esports
Generation Esports has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include PlayVS, FJ Labs and Altos Ventures Management. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage companies are funded by this venture capital firm.
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Early-stage life sciences and tech focused venture capital firm investing primarily in the US
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Generation Esports
Generation Esports has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Military Gaming League and Wizard Labs. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Online esports league for military-themed gaming communities is operated.
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2018 | ||||
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AI tools are used to share gaming clips and streams.
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2011 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Generation Esports
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Generation Esports Comparisons
Competitors of Generation Esports
Generation Esports operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as FaZe Clan, Astralis, Immortals, Fnatic and 100 Thieves, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Esports league organization and organizer
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| domain | founded_year | HQ Location |
Professional esports teams are managed and player data is provided.
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| domain | founded_year | HQ Location |
eSports organization
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| domain | founded_year | HQ Location |
Esports teams are operated by Fnatic across multiple competitive games.
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| domain | founded_year | HQ Location |
Multi-category casual apparel is offered online for men and women.
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| domain | founded_year | HQ Location |
Esports leagues are competed in by G2 Esports organization.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Generation Esports
Frequently Asked Questions about Generation Esports
When was Generation Esports founded?
Generation Esports was founded in 2012 and raised its 1st funding round 9 years after it was founded.
Where is Generation Esports located?
Generation Esports is headquartered in Kansas City, United States. It is registered at Kansas City, Missouri, United States.
Is Generation Esports a funded company?
Generation Esports is a funded company, having raised a total of $29.8M across 2 funding rounds to date. The company's 1st funding round was a Series A of $10.8M, raised on Apr 14, 2021.
What does Generation Esports do?
Generation Esports was founded in 2012 in Kansas City, United States, within the esports and gaming sector. An online platform is operated to connect gamers through community features, including tournament management, team organization, and chat functionalities. Services are focused on fostering interactions among users in a digital environment, supporting competitive and social activities for participants across various regions.
Who are the top competitors of Generation Esports?
Generation Esports's top competitors include FaZe Clan, G2 Esports and Fnatic.
What products or services does Generation Esports offer?
Generation Esports offers High School Esports League, Middle School Esports League, and Gaming Concepts.
How many acquisitions has Generation Esports made?
Generation Esports has made 2 acquisitions, including Military Gaming League, and Wizard Labs.
Who are Generation Esports's investors?
Generation Esports has 7 investors. Key investors include PlayVS, FJ Labs, Altos Ventures Management, ClearVision Equity, and KCRise Fund.
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