Glasses Direct

Swindon, United Kingdom Founded: 2004 • Age: 22 yrs
Prescription glasses and sunglasses are retailed online by Glasses Direct.
Annual revenue - Latest available
Total funding $13.0M 1 rounds
Employees 176 Tracked headcount
Investors 3 Known backers
Products 3 Services tracked
Competitors 9 Brand Intelligence

About Glasses Direct

Glasses Direct is a company based in Swindon (United Kingdom) founded in 2004. Glasses Direct has raised $12.98 million across 1 funding round from investors including Highland Capital Partners, Index Ventures and Acton Capital. The company has 176 employees as of December 31, 2020. Glasses Direct has completed 1 acquisition, including LensOn. Glasses Direct offers products and services including Prescription Glasses, Sunglasses, and Varifocal Lenses. Glasses Direct operates in a competitive market with competitors including SunGod, Bloobloom, Eyejusters, Coral Eyewear and Cambridge Spectacle, among others.

  • Headquarter Swindon, United Kingdom
  • Employees 176 as on 31 Dec, 2020
  • Sectors
    Retail
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Myoptique Group Ltd
  • Date of Incorporation 27 May, 2004
  • Jurisdiction BRISTOL, ENGLAND
Operational Areas
Retail → Fashion & Retail Innovation Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    -$11.33 M (USD)
    76
    as on Dec 31, 2018
  • EBITDA
    Not available
  • Total Equity Funding
    $12.98 M (USD)

    in 1 rounds

  • Latest Funding Round
    $12.98 M (USD), Series B

    Apr 21, 2009

  • Investors
  • Employee Count
    176

    as on Dec 31, 2020

  • Investments & Acquisitions
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Glasses Direct

Glasses Direct offers a comprehensive portfolio of products and services, including Prescription Glasses, Sunglasses, and Varifocal Lenses.

Product name locked
Category locked
Primary

Online platform for purchasing customizable prescription lenses and frames.

Product name locked
Category locked
Locked

Selection of prescription and non-prescription sunglasses with UV protection.

Product name locked
Category locked
Locked

Specialized lenses for vision correction available in various coatings.

Funding Insights of Glasses Direct

Glasses Direct has successfully raised a total of $12.98M through 1 strategic funding round. The most recent funding activity was a Series B round of $12.98 million completed in April 2009. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Glasses Direct

Glasses Direct has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Highland Capital Partners, Index Ventures and Acton Capital.

All
Venture Fund
Investor Description Founded Year Domain Location
Venture capital investment and entrepreneur support services.
Locked Locked Locked
Venture capital investments in technology startups and entrepreneurs.
Locked Locked Locked
Tech-enabled companies are invested in by Acton Capital venture firm.
Locked Locked Locked
Premium access

Investor details for Glasses Direct

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Glasses Direct

Glasses Direct has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include LensOn.

Investments
Premium access

Investment portfolio details for Glasses Direct

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Contact lenses and eyewear are sold online by LensOn.
Locked Locked 2004 Locked
Premium access

Complete acquisition details for Glasses Direct

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

Verified entity values are shown only after access is granted.

Financial Statements - Glasses Direct

Premium access

Detailed financials for Glasses Direct

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

Verified entity values are shown only after access is granted.

Glasses Direct Comparisons

Glasses Direct Primary company
Description
Prescription glasses and sunglasses are retailed online by G...
Location
Swindon, United Kingdom
Founded Year
2004
Annual Revenue
Not available
Net Profit
-$11.33 M (USD)
EBITDA
Not available
Employees
176
As of 2020
Premium access

Peer comparison for Glasses Direct

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

+
Add Comparison
Available on Premium

Competitors of Glasses Direct

Glasses Direct operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as SunGod, Bloobloom, Eyejusters, Coral Eyewear and Cambridge Spectacle, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Internet first brand offering eyewear for men & women
Locked Locked Locked
Handcrafted eyewear including glasses and sunglasses is offered online.
Locked Locked Locked
Private label brand of adjustable focus reading glasses
Locked Locked Locked
Internet-first brand specializing in recycled eyewear.
Locked Locked Locked
Operates a direct-to-consumer brand offering high-quality eyewear for men and women.
Premium access

Detailed competitors of Glasses Direct

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Glasses Direct

Glasses Direct appoints User Conversion
Prolificnorth7 years ago
Premium access

Complete news archive for Glasses Direct

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Glasses Direct

Glasses Direct was founded in 2004 and raised its 1st funding round 5 years after it was founded.

Glasses Direct is headquartered in Swindon, United Kingdom. It is registered at Swindon, Wiltshire, United Kingdom.

Glasses Direct is a funded company, having raised a total of $12.98M across 1 funding round to date.

As of Dec 31, 2020, the latest employee count at Glasses Direct is 176.

Glasses Direct was founded in 2004 and is based in Swindon, United Kingdom. Operations are conducted as an online retailer of prescription eyewear across Europe. Glasses for men and women are supplied, including options for prescription sunglasses, with all frames adaptable to prescription lenses. The company is owned by the Prescription Eyewear group, which also includes myOptique.com, SunglassesShop.com, and LensOn.com.

Glasses Direct's top competitors include SunGod, Bloobloom and Eyejusters.

Glasses Direct offers Prescription Glasses, Sunglasses, and Varifocal Lenses.

Glasses Direct has made 1 acquisition, including LensOn.

Glasses Direct has 3 investors. Key investors include Highland Capital Partners, Index Ventures, and Acton Capital.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available