GlowRoad

Bengaluru, India Founded: 2017 • Age: 9 yrs Minicorn Acquired By Amazon
App-based reselling platform on social platforms

About GlowRoad

GlowRoad is a Retail company based in Bengaluru (India) founded in 2017 by Shekhar Sahu, Kunal Sinha, Nitesh Pant, and Nilesh Padariya, and was acquired by Amazon in April 2022. App-based reselling platform on social platforms. GlowRoad has raised $31.32 million across 5 funding rounds from investors including Amazon, Accel and Korea Investment Holdings. The company has 187 employees. GlowRoad was last valued at $26.77 million in May 2019. Its chief executive, as recorded, is Kunal Sinha. Its website glowroad.com draws about 18 thousand monthly visits. Its focus areas include Social Commerce, Reselling Platforms, Multi Category and Diversified. Its legal entity in India is Accelerator Enterprise Private Limited (U74999KA2017PTC103903). Its competitors include Flipkart, Myntra and Snapdeal; 3 of its 3 listed competitors have raised funding.

Company details

GlowRoad was founded in 2017 in Bengaluru, India, as an e-commerce platform focused on reselling. Small businesses are connected with local promoters, primarily women, through a mobile app available for Android. Product details are shared for promotion across online and offline social networks, with sales organized in specific localities to support merchant outreach.

Key Metrics
  • Annual Revenue
    ₹4,900

    FY 2023 · -100% YoY

  • Net Loss
    -₹76.9 Lakh

    FY 2023 · -156990% margin

  • EBITDA
    -₹76.5 Lakh

    FY 2023 · -156065% margin

  • Total Equity Funding
    $31.32M (USD)

    in 5 rounds

  • Latest Funding Round
    $7M (USD), Series B

    Nov 2020

  • Investors
    Amazon

    & 16 more

  • Employee Count
    187
  • Acquired by
    Amazon

    (Apr 2022)

Funding Insights of GlowRoad

GlowRoad has successfully raised a total of $31.32M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $7 million completed in November 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $31.32M
  • Total Rounds 5
  • Last Round Series B β€” $7M
  • Investors Count 16

All 5 funding rounds of GlowRoad with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Nov 2020$7MSeries B–Accel
May 2019$11.5MSeries B$26.77MVertex Ventures, Interlace
Apr 2019$10MSeries B$26.76MCDH
Jul 2017$2.82MSeries A$β€’β€’β€’β€’β€’Accel
Jul 2017Angel Round––
Valuation history
DateValuationStage
May 2019$26.77Mβ€’β€’β€’β€’β€’β€’β€’β€’
Apr 2019$26.76Mβ€’β€’β€’β€’β€’β€’β€’β€’
Jul 2017$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of GlowRoad

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Last known valuation $26.77M (May 2019). 17 investors in total: 9 institutional and 8 angel.

Investors in GlowRoad

GlowRoad has secured backing from 17 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Amazon, Accel and Korea Investment Holdings.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Tech startups are invested in by this venture capital firm.
kipvc.cnSingapore, Singapore
Accel is recognized as a leading venture capital firm.
1983accel.comPalo Alto, United States
Venture capital fund focused on multiple sectors
1997vertexventures.sgSingapore, Singapore
Private equity and private debt firm focused on multiple sectors
cdhfund.comKowloon, China
Investment holding firm established in Seoul in 2003.
2003koreainvestment.comSeoul, South Korea
Investments are made in multi-stage tech-focused startups.
rbworld.comSingapore, Singapore
Early-stage investments are focused on Southeast Asia and India.
vertexventures.comPalo Alto, United States
Custom software, mobile apps, and IT infrastructure services are provided.
2007interlaceindia.comChennai, India
Multi-category products are offered through an online marketplace.
1994amazon.comSeattle, United States

Chandhra Sekhar Sahu

unknown_e373b7f9a51144f19
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Investor details for GlowRoad

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Board of directors of Accelerator Enterprise Private Limited (GlowRoad)

Accelerator Enterprise Private Limited is the primary company behind GlowRoad. The board of Accelerator Enterprise Private Limited currently have 2 directors; the longest-serving is Nitesh Pant, appointed in 2017. 1 earlier director has ceased.

DirectorDesignationAppointedTenureEntity
Nitesh Pant
DIN 03116415
Director16 Jun 20179 yrs 4 moAccelerator Enterprise Private Limited
Kunal
DIN 01887637
Director16 Jun 20179 yrs 4 moAccelerator Enterprise Private Limited

People of GlowRoad

14 people are tracked at GlowRoad (5 in leadership, 9 in team); the tracked headcount is 187.

NameRoleGroup
Shekhar Sahu
Co-FounderLeadership
Kunal Sinha
Co-Founder & CEOLeadership
Co-FounderLeadership
Nilesh Padariya
Co-FounderLeadership
Syed Abuthaher
Head Of Supply And Quality ControlLeadership
Pusparaj Sagar
ResellerTeam
Sachin Rao
Associate Category Manager - ElectronicTeam
Mohammed Emad
Senior Operations ExecutiveTeam
Shivam Mishra
Category ManagerTeam
Sharafat Ali
City ManagerTeam
Vinayak Arande
Account ManagerTeam
Ankita Neogi
Account ManagerTeam
Dinesh Makwana
Category Sales AssociateTeam
Anurag Anand
Senior Business AnalystTeam
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Financials of GlowRoad

Figures of Accelerator Enterprise Private Limited, the primary company behind GlowRoad, for FY 2023. Revenue was ₹4,900 (-100% year on year). Net loss was -₹76.9 Lakh (-156990% margin). EBITDA was -₹76.5 Lakh (-156065% margin). Revenue has grown at a compounded annual rate of -98% over three years and -75% over five years.

  • ₹4,900Revenue · FY 2023 · -100% YoY
  • -₹76.9 LakhNet loss · -156990% margin
  • -₹76.5 LakhEBITDA · -156065% margin
  • ₹8 LakhPaid-up capital
  • 187Employees (provident fund records)
  • -98%Revenue CAGR, 3 years
  • -75%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Accelerator Enterprise Private Limited are on its company page.

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Detailed financial statements for GlowRoad

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Timeline of GlowRoad

5 dated milestones of GlowRoad across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded GlowRoad is founded.
  2. Funding First funding round.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series B, of $7.0M.
  5. Exit Acquired by Amazon.

Competitors of GlowRoad

GlowRoad has 3 listed competitors in our database, 3 of them funded. They include Flipkart, Myntra and Snapdeal.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
flipkart.com2007Bengaluru, India$12.12B8,446
Multi-category consumer products are offered via an online marketplace platform.
myntra.com2007Bengaluru, India$123.71M1,119
Fashion and lifestyle products are offered via an online marketplace.
snapdeal.com2010Gurugram, India$1.77B277
Discounted products across multiple categories are sold online.
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Detailed competitors of GlowRoad

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Web traffic of GlowRoad

The website of GlowRoad (glowroad.com) receives about 18.1K visits a month.

  • Monthly visits
    18.1K

    ▲ 1.2% vs previous month

Similar websites

Websites whose visitors overlap most with GlowRoad. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
meesho.com
100%
54.7M#606View details
thecraftshop.in
thecraftshop.in
68%
#1,119,108–
indiamart.com
63%
54.4M#659View details
amazon.in
58%
#48View details
delhivery.com
57%
24.1M#1,866View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 18 similar websites and full traffic analytics for GlowRoad

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Top companies in Social & Influencer Commerce

3 companies that operate in the same segment as GlowRoad (Social & Influencer Commerce) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Multi-category products are retailed online by CityMall.
2019Gurugram, Haryana, IndiaUSD 153.52 MUSD 55.51 M1,597
Online social deal-sharing platform for multi-category products
2018Bengaluru, Karnataka, IndiaUSD 386.55 MUSD 247.08 M418
Online social shopping marketplace for women fashion products
2012Gurugram, Haryana, IndiaUSD 51.95 MUSD 327.87 M10,640
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Related news about Glowroad

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Frequently Asked Questions about GlowRoad

GlowRoad was founded in 2017.

GlowRoad is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.

Kunal Sinha is the CEO of GlowRoad, as recorded in our data. They have also founded this company.

GlowRoad is a funded company, having raised a total of $31.32M across 5 funding rounds to date.

GlowRoad has 187 employees.

The primary company behind GlowRoad, Accelerator Enterprise Private Limited, reported revenue of β‚Ή4,900 for FY 2023, down 100% year on year.

GlowRoad was founded in 2017 in Bengaluru, India, as an e-commerce platform focused on reselling. Small businesses are connected with local promoters, primarily women, through a mobile app available for Android. Product details are shared for promotion across online and offline social networks, with sales organized in specific localities to support merchant outreach.

GlowRoad's top competitors include Flipkart, Myntra and Snapdeal.

GlowRoad has 17 investors. Key investors include Amazon, Accel, Korea Investment Holdings, Vertex Ventures SG, and Interlace India.

The valuation of GlowRoad is $26.77M as of May 2019.

GlowRoad operates through Accelerator Enterprise Private Limited.

Yes. GlowRoad was acquired by Amazon in April 2022.

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