About Go Colors
Go Colors is a company based in Chennai (India) founded in 2010 by Gautam Saraogi, Rahul Saraogi, and Prakash Kumar Saraogi.. Go Colors has raised $27.91 million across 3 funding rounds from investors including Peak XV Partners and ICICI Venture. The company has 5,410 employees as of March 31, 2024. Go Colors offers products and services including Ankle Length Leggings, Kurti Pants, and Palazzos. Go Colors operates in a competitive market with competitors including Bewakoof, Hopscotch, Styched, Virgio and Urbanic, among others.
- Headquarter Chennai, India
- Employees 5410 as on 31 Mar, 2024
- Founders Gautam Saraogi, Rahul Saraogi, Prakash Kumar Saraogi
- Stage Minicorn
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Sectors
Retail
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Go Fashion (India) Limited
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Annual Revenue
$99.26 M (USD)11.19as on Mar 31, 2025
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Net Profit
$10.94 M (USD)12.95as on Mar 31, 2025
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EBITDA
$32.77 M (USD)11.77as on Mar 31, 2025
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Total Equity Funding
$27.91 M (USD)
in 3 rounds
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Latest Funding Round
$15.64 M (USD), Series B
Jan 16, 2018
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Investors
Peak XV Partners
& 1 more
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Employee Count
5410
as on Mar 31, 2024
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IPO & Listings of Go Colors
Go Colors is a publicly listed company on the NSE with ticker symbol GOCOLORS in India, operating in the Consumer non-durables sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
Products & Services of Go Colors
Go Colors offers a comprehensive portfolio of products and services, including Ankle Length Leggings, Kurti Pants, and Palazzos. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Comfortable stretch leggings for daily and active use
Versatile pants for traditional outfits
Wide-legged pants for relaxed styling
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Funding Insights of Go Colors
Go Colors has successfully raised a total of $27.91M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $15.64 million completed in January 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series B — $15.6M
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First Round
First Round
(01 Nov 2014)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2018 | Amount | Series B - Go Colors | Valuation | ICICI Venture |
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| Sep, 2015 | Amount | Series A - Go Colors | Valuation |
investors |
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| Nov, 2014 | Amount | Series A - Go Colors | Valuation | Peak XV Partners |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Go Colors
Go Colors has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Peak XV Partners and ICICI Venture. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Alternative asset management and investment services in India.
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Founded Year | Domain | Location | |
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Venture capital firm investing in startups and providing support programs.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Go Colors
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Go Colors
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Go Colors Comparisons
Competitors of Go Colors
Go Colors operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bewakoof, Hopscotch, Styched, Virgio and Urbanic, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multi-category fashion products are sold by an internet-first brand.
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| domain | founded_year | HQ Location |
Programming is facilitated for children via drag-and-drop code blocks.
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| domain | founded_year | HQ Location |
Multi-category fashion for men and women is offered online.
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| domain | founded_year | HQ Location |
Internet first brand offering apparel for men and women
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| domain | founded_year | HQ Location |
Multi-category women's fashion apparel is offered online by Urbanic.
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| domain | founded_year | HQ Location |
Online platform offering trendy and bold denim apparel
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Go Colors
Frequently Asked Questions about Go Colors
When was Go Colors founded?
Go Colors was founded in 2010 and raised its 1st funding round 4 years after it was founded.
Where is Go Colors located?
Go Colors is headquartered in Chennai, India. It is registered at Chennai, Tamil Nadu, India.
Who is the current CEO of Go Colors?
Gautam Saraogi is the current CEO of Go Colors. They have also founded this company.
Is Go Colors a funded company?
Go Colors is a funded company, having raised a total of $27.91M across 3 funding rounds to date. The company's 1st funding round was a Series A of $10M, raised on Nov 01, 2014.
How many employees does Go Colors have?
As of Mar 31, 2024, the latest employee count at Go Colors is 5,410.
What is the annual revenue of Go Colors?
Annual revenue of Go Colors is $99.26M as on Mar 31, 2025.
What does Go Colors do?
Go Colors was founded in 2010 in Chennai, India, as an internet-first brand focused on womens casual apparel. A diverse array of products is offered, encompassing ethnic wear, lounge and active attire, formal and winter clothing, as well as leggings, jeggings, kurti pants, and palazzo pants. Operations center on e-commerce within the fashion sector, targeting multi-category needs for female consumers.
Who are the top competitors of Go Colors?
What products or services does Go Colors offer?
Go Colors offers Ankle Length Leggings, Kurti Pants, and Palazzos.
Is Go Colors publicly traded?
Yes, Go Colors is publicly traded on NSE under the ticker symbol GOCOLORS.
Who are Go Colors's investors?
Go Colors has 2 investors. Key investors include Peak XV Partners, and ICICI Venture.
What is Go Colors's ticker symbol?
The ticker symbol of Go Colors is GOCOLORS on NSE.
What is Go Colors's valuation?
The valuation of Go Colors is $309.01M as of Jan 2018.