Gradifi

Boston, United States Founded: 2014 • Age: 12 yrs Acquired By Vestwell
Student loan debt repayment and savings solutions are provided.

About Gradifi

Gradifi is a Technology company based in Boston (United States) founded in 2014, and was acquired by Vestwell in July 2023. Student loan debt repayment and savings solutions are provided. It operates in the Technology and Financial Services sectors. Gradifi has raised $500 thousand across 1 funding round from investors including First Republic Bank, Vestwell and E*TRADE. The company has 11 employees. Gradifi has completed 1 acquisition, including SmarterBucks. Its website gradifi.com draws about 24 thousand monthly visits. Gradifi offers products and services including FinancialCore, PayDown, and SaveUp. Its focus areas include Enterprise Applications, HRTech, Employee Benefits and Education Benefits. Its legal entity is Gradifi, Inc. Its competitors include Candidly, Tuition.io and InStride; 2 of its 3 listed competitors have raised funding.

Company details

Gradifi was established in 2014 in Boston, United States, within the financial services sector focused on education debt. Employer-sponsored programs are offered to assist employees with student loan repayment. The Student Loan Paydown plan enables direct contributions toward outstanding loans. College SaveUp facilitates employer deposits into 529 savings plans for childrens education. Gradifi Refi connects participants to lenders for refinancing opportunities. Operations emphasize streamlined debt management tools.

  • Headquarters Boston, United States
  • Employees 11
  • Stage Acquired
  • Sectors
    Technology
    Financial Services
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website gradifi.com
  • Social LinkedIn X Facebook
  • Acquired by Vestwell (Jul 2023)
  • Legal Name Gradifi, Inc.
Key Metrics

Products & Services of Gradifi

Gradifi offers a comprehensive portfolio of products and services, including FinancialCore, PayDown, and SaveUp.

FinancialCore
Student Loan Tool

Platform to help save on student loan interest through refinancing options.

PayDown
Debt Reduction

Program for faster student loan repayment with employer contributions.

SaveUp
Savings Program

Tool to build education savings in 529 plans for employees.

Funding Insights of Gradifi

Gradifi has successfully raised a total of $500K through 1 strategic funding round. The most recent funding activity was a Seed round of $500 thousand completed in October 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $500,000
  • Total Rounds 1
  • Last Round Seed β€” $500,000
  • First Round $500,000

    (Oct 2015)

All 1 funding rounds of Gradifi with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2015$500,000Seed––
–
Valuation history

3 investors in total: 3 institutional.

Investors in Gradifi

Gradifi has secured backing from 3 investors, including institutional investors. Prominent investors backing the company include First Republic Bank, Vestwell and E*TRADE.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Commercial bank
1985firstrepublic.comSan Francisco, United States
E*TRADE is operated as an online brokerage and banking platform.
etrade.comJersey City, United States
Online platform for a workplace savings program
2016vestwell.comNew York, United States
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Investor details for Gradifi

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  • Round participation
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People of Gradifi

7 people are tracked at Gradifi (7 in leadership); the tracked headcount is 11.

NameRoleGroup
Todd Pinkerton
VP, IT ArchitectureLeadership
Scott Kerr
VP, ProductLeadership
Michael Lepire
Director of SalesLeadership
Insaf Masood
VP, InfoSecLeadership
Kate Winget
Senior Vice PresidentLeadership
Rick Cimino
VP, OperationsLeadership
Kathy Borowy
VP, Financial Planning & AnalysisLeadership
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Complete people profiles for Gradifi

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Investments & Acquisitions by Gradifi

Gradifi has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include SmarterBucks.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Limited information available
smarterbucks.comBoston, United States2012Dec 2015β€’β€’β€’β€’
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Complete acquisition details for Gradifi

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  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of Gradifi

6 dated milestones of Gradifi across 9 years, from founding to its latest funding, stage changes and deals.

  1. Founded Gradifi is founded.
  2. Funding First funding round of $500K.
  3. Acquisition Acquires SmarterBucks.
  4. Exit Acquired by First Republic Bank.
  5. Exit Acquired by Etrade.
  6. Exit Acquired by Vestwell.

Competitors of Gradifi

Gradifi has 3 listed competitors in our database, 2 of them funded. They include Candidly, Tuition.io and InStride.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
getcandidly.com2016New York, United States$42M48
Financial wellness solutions for student debt are provided by Candidly.
tuition.io2011Santa Monica, United States$14.35M
Student loan repayment and tuition assistance benefits are provided.
instride.com2001Los Angeles, United States
Employee education benefits are managed through custom software platforms.
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Detailed competitors of Gradifi

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Gradifi

The website of Gradifi (gradifi.com) receives about 23.8K visits a month.

  • Monthly visits
    23.8K

    ▲ 113.4% vs previous month

Similar websites

Websites whose visitors overlap most with Gradifi. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
google.com
100%
85.8B#1View details

Top companies in HR & Workforce Technology

3 companies that operate in the same segment as Gradifi (HR & Workforce Technology) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Anonymous employee reviews and job search platform are operated.
2007San Francisco, California, United StatesUSD 201.5 M1,695
Cloud-based LMS platform for IT industry
2004Farmington, Utah, United StatesUSD 235.41 MUSD 4.95 M1,774
Employee health benefits are facilitated via a cloud-based platform.
2007Plymouth Meeting, Pennsylvania, United StatesUSD 228.3 M
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Related news about Gradifi

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Complete news archive for Gradifi

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Frequently Asked Questions about Gradifi

Gradifi was founded in 2014 and raised its 1st funding round 1 year after it was founded.

Gradifi is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.

Gradifi is a funded company, having raised a total of $500K across 1 funding round to date. The company's 1st funding round was a Seed of $500K, raised on Oct 2015.

Gradifi has 11 employees.

Gradifi was established in 2014 in Boston, United States, within the financial services sector focused on education debt. Employer-sponsored programs are offered to assist employees with student loan repayment. The Student Loan Paydown plan enables direct contributions toward outstanding loans. College SaveUp facilitates employer deposits into 529 savings plans for childrens education. Gradifi Refi connects participants to lenders for refinancing opportunities. Operations emphasize streamlined debt management tools.

Gradifi's top competitors include Candidly, Tuition.io and InStride.

Gradifi offers FinancialCore, PayDown, and SaveUp.

Gradifi has made 1 acquisition, including SmarterBucks.

Gradifi has 3 investors. Key investors include First Republic Bank, Vestwell, and E*TRADE.

Gradifi operates through Gradifi, Inc..

Yes. Gradifi was acquired by Vestwell in July 2023.

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