About Grana
Grana is a Retail company based in Kowloon (China) founded in 2014. Casual apparel for men and women is sold online. Grana has raised $16.1 million across 5 funding rounds from investors including Bluebell Group, STI Financial Group and Mindworks Capital. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Apparel. Its competitors include Bosideng, Handu and URBAN REVIVO; 2 of its 3 listed competitors have raised funding.
Company details
Grana was established in 2014 in Kowloon, China, as an internet-first brand within the apparel sector. Casual wear for men and women is offered through direct-to-consumer online channels. Operations focus on e-commerce distribution, with products sourced and managed from the companys base in China. The model emphasizes accessible, everyday clothing without physical retail presence.
- Total Equity Funding$16.1M (USD)
in 5 rounds
- InvestorsBluebell Group
& 4 more
Apps and channels of Grana
its YouTube channel GRANA has 345 subscribers and 21 videos.
Videos from Grana
The most watched videos on Grana's YouTube channel, GRANA (345 subscribers). Click a video to play it here.
More on GRANA.
Funding Insights of Grana
Grana has successfully raised a total of $16.1M across 5 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $16.1M
- Total Rounds 5
- First Round $1.1M
(Oct 2014)
- Investors Count 5
All 5 funding rounds of Grana with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2017 | Debt – Venture | – | – | ||
| Oct 2016 | $10M | Series A | – | Alibaba Entrepreneurs Fund | |
| Feb 2016 | $3.5M | Seed | – | – | |
| Jul 2015 | $1.5M | Seed | – | – | |
| Oct 2014 | $1.1M | Seed | – | – |
5 investors in total: 5 institutional.
Investors in Grana
Grana has secured backing from 5 investors, including institutional and venture fund investors. Prominent investors backing the company include Bluebell Group, STI Financial Group and Mindworks Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early and expansion stage tech investments are targeted across Pan-Asia. | mindworks.vc | Hong Kong, China | ||
Venture capital firm investing in Southeast Asian startups | goldengate.vc | Singapore, Singapore | ||
Capital and guidance are provided to startups for growth. | ent-fund.org | Hong Kong, China | ||
Manages diversified investment portfolios across multiple asset classes. | 2000 | stifg.com | Hong Kong, China | |
Brand curation and omnichannel distribution services are provided across Asia. | 1954 | bluebellgroup.com | Hong Kong, China |
Investor details for Grana
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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People of Grana
1 people are tracked at Grana (1 in leadership).
| Name | Role | Group |
|---|---|---|
Luke Grana | CEO | Leadership |
Complete people profiles for Grana
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Grana
3 dated milestones of Grana across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Grana is founded.
- Funding First funding round of $1.1M.
- Funding Latest funding round, Debt – Venture,.
Competitors of Grana
Grana has 3 listed competitors in our database, 2 of them funded. They include Bosideng, Handu and URBAN REVIVO.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bosideng.com | 1976 | Shanghai, China | Internet first brand of casual apparel wear for men and women | |||
| handu.com | 2006 | Jinan, China | $12M | Multi-category apparel is offered online for men, women, and children. | ||
| ur.com.cn | 2006 | Guangzhou, China | $15M | Internet first brand offering casual wear for men and women |
Detailed competitors of Grana
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- Full competitor set
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Web traffic of Grana
The website of Grana (grana.com) receives about 8.9K visits a month.
- Monthly visits8.9K
▲ 105.2% vs previous month
Websites whose visitors overlap most with Grana. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| zimmerli.com | 100% | #366,333 | View details | ||
| softgoat.com | 97% | 99.1K | #323,055 | View details | |
serenabutelondon.com | serenabutelondon.com | 96% | #2,203,410 | – | |
landsend.co.uk | landsend.co.uk | 96% | #44,734 | – | |
| ministryofsupply.com | 96% | 172.2K | #208,017 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Grana
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Grana
Complete news archive for Grana
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Frequently Asked Questions about Grana
Grana was founded in 2014.
Grana is headquartered in Kowloon, China. It is registered at Kowloon, Hong Kong, China.
Grana is a funded company, having raised a total of $16.1M across 5 funding rounds to date. The company's 1st funding round was a Seed of $1.1M, raised on Oct 2014.
Grana was established in 2014 in Kowloon, China, as an internet-first brand within the apparel sector. Casual wear for men and women is offered through direct-to-consumer online channels. Operations focus on e-commerce distribution, with products sourced and managed from the companys base in China. The model emphasizes accessible, everyday clothing without physical retail presence.
Grana's top competitors include Bosideng, Handu and URBAN REVIVO.
Grana has 5 investors. Key investors include Bluebell Group, STI Financial Group, Mindworks Capital, Golden Gate Ventures, and Alibaba Entrepreneurs Fund.