Grasp

Paris, France Founded: 2020 • Age: 6 yrs Acquired By MiQ
Grasp is focused on preventing errors in media buying.

About Grasp

Grasp is a Media & Entertainment company based in Paris (France) founded in 2020 by Vincent Lechemin, Jessica Michen, Augustin Duval, and Pierre-Lou Dominjon, and was acquired by MiQ in November 2023. Grasp is focused on preventing errors in media buying. It operates on a SaaS (Software-as-a-Service) model. Its chief executive is Pierre-Lou Dominjon. Its website grasp.gg draws about 30 thousand monthly visits. Grasp offers products and services including Media Buying Safeguard System, Second Approver Module, and Excel Add-in Module. Its focus areas include Technology, Advertising Technology and Media Buying Solutions. Its legal entity is Grasp, Inc. Its competitors include The Trade Desk, Beeswax, Quantcast, Turn and Matomy and 5 more; 8 of its 10 listed competitors have raised funding.

Company details

Grasp is engaged in revolutionizing media buying through a technology-driven safeguard system. Errors in digital advertising, such as overspending, are addressed by implementing real-time alerts and governance tools. Coverage is provided across over 50 platforms, including social, search, programmatic, retail, and CRM. Solutions are designed to prevent over 400 types of human errors, ensuring compliance and operational excellence for data-savvy digital advertisers. Modules like Second Approver and Excel Add-in are offered to enhance quality assurance and media governance.

  • Headquarters Paris, France
  • Founders Vincent Lechemin, Jessica Michen, Augustin Duval, Pierre-Lou Dominjon
  • Stage Acquired
  • Sectors
    Media & Entertainment
  • Website category Business and Consumer Services · Marketing and Advertising
  • Website grasp.gg
  • Social LinkedIn
  • Acquired by MiQ (Nov 2023)
  • Legal Name Grasp, Inc.
Key Metrics

Products & Services of Grasp

Grasp offers a comprehensive portfolio of products and services, including Media Buying Safeguard System, Second Approver Module, and Excel Add-in Module.

Media Buying Safeguard System
Digital Advertising

A system is provided to prevent media buying errors.

Second Approver Module
Digital Advertising

Dual-approval workflow is enforced to prevent campaign errors.

Excel Add-in Module
Digital Advertising

Preventive QA verifications are run on Excel files.

Investors in Grasp

Grasp has secured backing from 1 investor. Prominent investors backing the company include MiQ.

All
InvestorDescriptionFounded YearDomainLocation
Marketing intelligence platform
2010wearemiq.comLondon, United Kingdom
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People of Grasp

10 people are tracked at Grasp (6 in leadership, 4 in team).

NameRoleGroup
Vincent Lechemin
Co-FounderLeadership
Jessica Michen
Co-FounderLeadership
Augustin Duval
Co-FounderLeadership
Pierre-Lou Dominjon
Co-Founder & CEOLeadership
Carla Flores
Senior Client Partner @graspLeadership
Côme Colin
Head Of Client ServicesLeadership
Olivier H.
Full Stack EngineerTeam
Hugo Fouquet
Software EngineerTeam
Pierre Vidal
Full Stack EngineerTeam
Daria Roger
Senior Account ExecutiveTeam
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Timeline of Grasp

2 dated milestones of Grasp across 3 years, from founding to its latest funding, stage changes and deals.

  1. Founded Grasp is founded.
  2. Exit Acquired by MiQ.

Competitors of Grasp

Grasp has 10 listed competitors in our database, 8 of them funded. They include The Trade Desk, Beeswax, Quantcast, Turn and Matomy, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
thetradedesk.com2009Ventura, United States$82.5M3,115
DSP software is provided for ad campaign execution across channels.
beeswax.com2014New York, United States$28.26M33
Custom bidding technology is provided for ad auction buyers.
quantcast.com2006San Francisco, United States$61.7M366
AI-driven data intelligence is provided for marketing solutions.
turn.com2004Redwood, United States$159.64M361
Demand-side platform and data management for ad buying are provided.
matomy.com2007Tel Aviv, Israel$18M–
Performance marketing solutions are provided for publishers and advertisers.
viantinc.com1999Irvine, United States$15.33M337
Omnichannel demand side platform is provided for campaign optimization.
wearemiq.com2010London, United Kingdom–245
Marketing intelligence platform
centerfield.com2011El Segundo, United States–286
RTB enabled click and call traffic buying platform
appnexus.com2007New York, United States$318.67M925
Programmatic advertising technology platform is provided for online trading.
yoyi.com.cn2007Beijing, China$60M–
Targeted online advertising solutions are delivered via a DSP platform.
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Detailed competitors of Grasp

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Verified entity values are shown only after access is granted.

Web traffic of Grasp

The website of Grasp (grasp.gg) receives about 29.7K visits a month and ranks #762,195 among all websites worldwide, #3,381 in Marketing and Advertising.

  • Monthly visits
    29.7K

    ▼ 22.8% vs previous month

  • Unique visitors
    14K

    per month

  • Global rank
    #762,195

    among all websites

  • Category rank
    #3,381

    Business and Consumer Services · Marketing and Advertising

Similar websites

Websites whose visitors overlap most with Grasp. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
bureauveritas.fr
100%
120.3K#404,914View details

Top companies in Advertising & Marketing Tech

10 companies that operate in the same segment as Grasp (Advertising & Marketing Tech), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United States–USD 23.77 B30,710
Platform offering mobile ad network software
2007Bengaluru, Karnataka, IndiaUSD 265.6 MUSD 268.38 M733
AI-driven ad campaigns are managed for personalization and optimization.
2005Paris, FranceUSD 59.97 MUSD 1.94 B3,510
Ad verification solutions are delivered for digital media campaigns.
2008New York, New York, United StatesUSD 396.5 MUSD 748.29 M1,200
Consumer intelligence-driven mobile marketing platform is provided for user acquisition.
2005Singapore, SingaporeUSD 10 MUSD 288.73 M618
Native advertising solutions are delivered via a cloud-based content platform.
2006New York, New York, United StatesUSD 403.72 MUSD 1.3 B1,800
SSP software is offered to publishers for ad inventory sales.
2006Redwood City, California, United StatesUSD 31 MUSD 282.93 M1,050
Customizable smart lock screen experiences are developed for mobile devices.
2019Bengaluru, Karnataka, IndiaUSD 390 MUSD 73.11 M493
Cloud based mobile marketing analytics and attribution platform
2011San Francisco, California, United StatesUSD 1.3 B–1,580
Mobile advertising & monetization
2007San Francisco, California, United StatesUSD 60.05 M––
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Related news about Grasp

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Complete news archive for Grasp

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Frequently Asked Questions about Grasp

Grasp was founded in 2020.

Grasp is headquartered in Paris, France.

Pierre-Lou Dominjon is the current CEO of Grasp. They have also founded this company.

Grasp is engaged in revolutionizing media buying through a technology-driven safeguard system. Errors in digital advertising, such as overspending, are addressed by implementing real-time alerts and governance tools. Coverage is provided across over 50 platforms, including social, search, programmatic, retail, and CRM. Solutions are designed to prevent over 400 types of human errors, ensuring compliance and operational excellence for data-savvy digital advertisers. Modules like Second Approver and Excel Add-in are offered to enhance quality assurance and media governance.

Grasp's top competitors include The Trade Desk, Beeswax and Viant.

Grasp offers Media Buying Safeguard System, Second Approver Module, and Excel Add-in Module.

Grasp has 1 investor. Key investors include MiQ.

Grasp operates through Grasp, Inc..

Yes. Grasp was acquired by MiQ in November 2023.

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