About MiQ
MiQ is a company based in London (United Kingdom) founded in 2010 by Lee Puri and Gurman Hundal.. MiQ has completed 2 acquisitions, including AirGrid and Grasp. MiQ offers products and services including Media Solutions, Analytics and Tech Solutions, Performance Solutions, and Advanced TV Solutions. MiQ operates in a competitive market with competitors including The Trade Desk, Beeswax, Quantcast, Matomy and Viant, among others.
- Headquarter London, United Kingdom
- Founders Lee Puri, Gurman Hundal
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Sectors
TechnologyMedia & Entertainment
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Phone
*********
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Website
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Social
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- Legal Name Miq Digital Limited
- Date of Incorporation 21 Jul, 2010
- Jurisdiction LONDON, UNITED KINGDOM
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Investors
Bridgepoint Capital
& 1 more
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Employee Count
Employee Count
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Investments & Acquisitions
AirGrid
& 1 more
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Products & Services of MiQ
MiQ offers a comprehensive portfolio of products and services, including Media Solutions, Analytics and Tech Solutions, Performance Solutions, and Advanced TV Solutions. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for programmatic media buying and campaign optimization
Tools for measuring and enhancing advertising performance
Services to improve efficiency and reduce costs in ads
Options for targeted TV advertising through technology
Funding Insights of MiQ
- Total Funding Total Funding
- Total Rounds 2
- Last Round Last Round
- First Round First Round
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Sep, 2022 | Amount | Private Equity Round - MiQ | Valuation | Bridgepoint Capital |
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| Jun, 2017 | Amount | Private Equity Round - MiQ | Valuation | ECI Partners |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in MiQ
MiQ has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Bridgepoint Capital and ECI Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Middle-market businesses up to €1 billion are acquired pan-Europe.
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Founded Year | Domain | Location | |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by MiQ
MiQ has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include AirGrid and Grasp. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Grasp is focused on preventing errors in media buying.
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2020 | ||||
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Data integration and analytics software is offered for advertising management.
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2018 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - MiQ
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Miq Comparisons
Competitors of MiQ
MiQ operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as The Trade Desk, Beeswax, Quantcast, Matomy and Viant, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
DSP software is provided for ad campaign execution across channels.
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Custom bidding technology is provided for ad auction buyers.
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AI-driven data intelligence is provided for marketing solutions.
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| domain | founded_year | HQ Location |
Performance marketing solutions are provided for publishers and advertisers.
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| domain | founded_year | HQ Location |
Omnichannel demand side platform is provided for campaign optimization.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Miq
Frequently Asked Questions about MiQ
When was MiQ founded?
MiQ was founded in 2010 and raised its 1st funding round 7 years after it was founded.
Where is MiQ located?
MiQ is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Who is the current CEO of MiQ?
Gurman Hundal is the current CEO of MiQ. They have also founded this company.
What does MiQ do?
MiQ was established in 2010 in London, United Kingdom, as a provider of marketing intelligence platforms. Data from various sources is collected and processed using machine learning to generate business insights and predictive models. Marketing campaigns are managed through user segmentation, scoring, and targeting functions. Reports and visualizations are created from the analyzed data to support operational decisions in the marketing technology sector.
Who are the top competitors of MiQ?
MiQ's top competitors include The Trade Desk, Beeswax and Viant.
What products or services does MiQ offer?
MiQ offers Media Solutions, Analytics and Tech Solutions, Performance Solutions, and Advanced TV Solutions.
Who are MiQ's investors?
MiQ has 2 investors. Key investors include Bridgepoint Capital, and ECI Partners.