MiQ

London, United Kingdom Founded: 2010 • Age: 16 yrs
Marketing intelligence platform
Annual revenue - Latest available
Total funding - 2 rounds
Employees - Tracked headcount
Investors 2 Known backers
Products 4 Services tracked
Competitors 10 Brand Intelligence

About MiQ

MiQ is a company based in London (United Kingdom) founded in 2010 by Lee Puri and Gurman Hundal. MiQ has completed 2 acquisitions, including AirGrid and Grasp. MiQ offers products and services including Media Solutions, Analytics and Tech Solutions, Performance Solutions, and Advanced TV Solutions. MiQ operates in a competitive market with competitors including The Trade Desk, Beeswax, Quantcast, Matomy and Viant, among others.

  • Headquarter London, United Kingdom
  • Founders Lee Puri, Gurman Hundal
  • Sectors
    Technology
    Media & Entertainment
  • Phone
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  • Website
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  • Social
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  • Legal Name Miq Digital Limited
  • Date of Incorporation 21 Jul, 2010
  • Jurisdiction LONDON, UNITED KINGDOM
Operational Areas
Technology → Cloud, Data & Analytics Infrastructure Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
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  • Net Profit
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  • EBITDA
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  • Latest Funding Round
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  • Investors
  • Employee Count
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  • Investments & Acquisitions
    AirGrid

    & 1 more

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Products & Services of MiQ

MiQ offers a comprehensive portfolio of products and services, including Media Solutions, Analytics and Tech Solutions, Performance Solutions, and Advanced TV Solutions.

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Primary

Platform for programmatic media buying and campaign optimization

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Tools for measuring and enhancing advertising performance

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Services to improve efficiency and reduce costs in ads

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Options for targeted TV advertising through technology

Funding Insights of MiQ

Investors in MiQ

MiQ has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Bridgepoint Capital and ECI Partners.

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Venture Fund
Investor Description Founded Year Domain Location
Middle-market businesses up to €1 billion are acquired pan-Europe.
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Investor details for MiQ

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  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by MiQ

MiQ has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include AirGrid and Grasp.

Investments
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Investment portfolio details for MiQ

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  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Grasp is focused on preventing errors in media buying.
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Data integration and analytics software is offered for advertising management.
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Complete acquisition details for MiQ

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

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Financial Statements - MiQ

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Detailed financials for MiQ

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  • Historical revenue
  • Profit trends
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Miq Comparisons

MiQ Primary company
Description
Marketing intelligence platform
Location
London, United Kingdom
Founded Year
2010
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for MiQ

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

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Competitors of MiQ

MiQ operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as The Trade Desk, Beeswax, Quantcast, Matomy and Viant, among others.

Company Name Domain Founded year HQ Location Description
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DSP software is provided for ad campaign execution across channels.
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Custom bidding technology is provided for ad auction buyers.
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AI-driven data intelligence is provided for marketing solutions.
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Performance marketing solutions are provided for publishers and advertisers.
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Omnichannel demand side platform is provided for campaign optimization.
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Detailed competitors of MiQ

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Latest news on Miq

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Complete news archive for MiQ

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  • Source and publication date
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Frequently Asked Questions about MiQ

MiQ was founded in 2010 and raised its 1st funding round 7 years after it was founded.

MiQ is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Gurman Hundal is the current CEO of MiQ. They have also founded this company.

MiQ was established in 2010 in London, United Kingdom, as a provider of marketing intelligence platforms. Data from various sources is collected and processed using machine learning to generate business insights and predictive models. Marketing campaigns are managed through user segmentation, scoring, and targeting functions. Reports and visualizations are created from the analyzed data to support operational decisions in the marketing technology sector.

MiQ's top competitors include The Trade Desk, Beeswax and Viant.

MiQ offers Media Solutions, Analytics and Tech Solutions, Performance Solutions, and Advanced TV Solutions.

MiQ has made 2 acquisitions, including AirGrid, and Grasp.

MiQ has 2 investors. Key investors include Bridgepoint Capital, and ECI Partners.

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