Viant

Irvine, United States Founded: 1999 • Age: 27 yrs
Omnichannel demand side platform is provided for campaign optimization.
Annual revenue $289.2M Latest available
Total funding $15.3M 2 rounds
Employees 376 Tracked headcount
Investors 2 Known backers
Products 3 Services tracked
Competitors 10 Brand Intelligence

About Viant

Viant is a company based in Irvine (United States) founded in 1999. It operates as a SaaS (Software-as-a-Service) and Advertising Model. Viant has raised $15.33 million across 2 funding rounds from investors including TimeInc and Shepherd Ventures. The company has 376 employees as of December 31, 2024. Viant has completed 5 acquisitions, including Adelphic, Dotdash Meredith and IRIS.TV. Viant offers products and services including Viant DSP, Household ID™ Technology, and Connected TV Advertising. Viant operates in a competitive market with competitors including The Trade Desk, Innovid, AppNexus, Beeswax and Quantcast, among others.

  • Headquarter Irvine, United States
  • Employees 376 as on 31 Dec, 2024
  • Stage Public
  • Sectors
    Media & Entertainment
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Viant Technology Inc.
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $289.24 M (USD)
    29.74
    as on Dec 31, 2024
  • Net Profit
    $2.36 M (USD)
    0
    as on Dec 31, 2024
  • EBITDA
    $22.15 M (USD)
    0
    as on Dec 31, 2024
  • Total Equity Funding
    $15.33 M (USD)

    in 2 rounds

  • Latest Funding Round
    $5.33 M (USD), Private Equity Round

    Oct 29, 2010

  • Investors
    TimeInc

    & 3 more

  • Employee Count
    376

    as on Dec 31, 2024

  • Investments & Acquisitions
    Adelphic

    & 4 more

  • Acquired by
    N/A

    & 1 more

    (Nov 04, 2019)

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IPO & Listings of Viant

Viant is a publicly listed company on the NASDAQ with ticker symbol DSP in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

Exchange: NASDAQ · Ticker: DSP · Sector: Technology services · USA

Products & Services of Viant

Viant offers a comprehensive portfolio of products and services, including Viant DSP, Household ID™ Technology, and Connected TV Advertising.

Product name locked
Category locked
Primary

A platform for programmatic ad buying is provided.

Product name locked
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Locked

Identity resolution for targeting households is offered here.

Product name locked
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Advertising solutions for connected TV are delivered effectively.

People of Viant

Headcount 200-500
Employee Profiles 193
Board Members and Advisors 2
Employee Profiles
People
Arish Gajjar
SVP, Deputy General Counsel
People
Ritesh Patel
Chief Legal Officer
People
Chris Vanderhook
COO, Co-Founder & Board Member
People
Linh Chung
CIO

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Board Members and Advisors
people
Vivian Yang
Director

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Funding Insights of Viant

Viant has successfully raised a total of $15.33M across 2 strategic funding rounds. The most recent funding activity was a Private Equity Round of $5.33 million completed in October 2010. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Viant

Viant has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include TimeInc and Shepherd Ventures.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Early-stage US companies are invested in by Shepherd Ventures.
Locked Locked Locked
Media content is published and distributed across various platforms.
Locked Locked Locked
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Investor details for Viant

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  • Investor domains
  • Investor locations
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  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Viant

Viant has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Adelphic, Dotdash Meredith and IRIS.TV.

Investments
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Investment portfolio details for Viant

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  • Portfolio identities
  • Transaction dates
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Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Data warehouse platform is provided for real-time collaboration and enrichment.
Locked Locked 2020 Locked
TV advertising effectiveness is measured via computer vision sensors.
Locked Locked 2014 Locked
Personalized video recommendations are delivered via in-stream software algorithms.
Locked Locked 2012 Locked
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Complete acquisition details for Viant

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  • Acquired stakes
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  • Domains and locations

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Financial Statements - Viant

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Detailed financials for Viant

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  • Profit trends
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Viant Comparisons

Viant Primary company
Description
Omnichannel demand side platform is provided for campaign op...
Location
Irvine, United States
Founded Year
1999
Annual Revenue
$289.24 M (USD)
Net Profit
$2.36 M (USD)
EBITDA
$22.15 M (USD)
Employees
376
As of 2024
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Peer comparison for Viant

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Competitors of Viant

Viant operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as The Trade Desk, Innovid, AppNexus, Beeswax and Quantcast, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
DSP software is provided for ad campaign execution across channels.
Locked Locked Locked
Connected TV video ad delivery platform
Locked Locked Locked
Programmatic advertising technology platform is provided for online trading.
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Custom bidding technology is provided for ad auction buyers.
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AI-driven data intelligence is provided for marketing solutions.
Locked Locked Locked
Cloud solutions for broadcast, streaming, and advertising industries are provided.
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Detailed competitors of Viant

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Viant

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Complete news archive for Viant

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  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Viant

Viant was founded in 1999 and raised its 1st funding round 7 years after it was founded.

Viant is headquartered in Irvine, United States. It is registered at Irvine, California, United States.

Viant is a funded company, having raised a total of $15.33M across 2 funding rounds to date.

As of Dec 31, 2024, the latest employee count at Viant is 376.

Annual revenue of Viant is $289.24M as on Dec 31, 2024.

Digital advertising technology solutions are offered by Viant, focusing on programmatic buying and omnichannel marketing. Services span across connected TV, digital audio, and mobile platforms. Advanced data platforms and AI innovations are integrated to optimize ad campaigns. Industries such as automotive, healthcare, and retail are served with tailored solutions. People-based advertising without third-party cookies is emphasized for precise targeting. Measurement tools for online and offline impact are also provided.

Viant's top competitors include The Trade Desk, Innovid and Amagi.

Viant offers Viant DSP, Household ID™ Technology, and Connected TV Advertising.

Yes, Viant is publicly traded on NASDAQ under the ticker symbol DSP.

Viant has made 5 acquisitions, including Adelphic, Dotdash Meredith, and IRIS.TV.

Viant has 2 investors. Key investors include TimeInc, and Shepherd Ventures.

The ticker symbol of Viant is DSP on NASDAQ.

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