About Viant
Viant is a publicly listed company based in Irvine (United States) founded in 1999. Omnichannel demand side platform is provided for campaign optimization. It operates on a SaaS (Software-as-a-Service) and Advertising Model model. Viant has raised $15.33 million across 2 funding rounds from investors including TimeInc and Shepherd Ventures. The company has 376 employees. Viant has completed 5 acquisitions, including Adelphic, Dotdash Meredith and IRIS.TV. Its website viantinc.com draws about 41 thousand monthly visits. Viant offers products and services including Viant DSP, Household ID™ Technology, and Connected TV Advertising. Its focus areas include Technology, Advertising Technology and Programmatic Advertising. Its legal entity is Viant Technology LLC. Its competitors include The Trade Desk, Innovid and AppNexus; 3 of its 3 listed competitors have raised funding.
Company details
Digital advertising technology solutions are offered by Viant, focusing on programmatic buying and omnichannel marketing. Services span across connected TV, digital audio, and mobile platforms. Advanced data platforms and AI innovations are integrated to optimize ad campaigns. Industries such as automotive, healthcare, and retail are served with tailored solutions. People-based advertising without third-party cookies is emphasized for precise targeting. Measurement tools for online and offline impact are also provided.
- Headquarters Irvine, United States
- Employees 376
- Stage Public
- SectorsMedia & Entertainment
- Website category Business and Consumer Services · Marketing and Advertising
- Email••••••••
- Website viantinc.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by TimeInc (Feb 2016)
- Legal Name Viant Technology Inc.
- Annual Revenue$344.2 M (USD)19as on Dec 31, 2025
- Net Profit$8.35 M (USD)253.6as on Dec 31, 2025
- EBITDA$167.57 M (USD)656.6as on Dec 31, 2025
- Total Equity Funding$15.33M (USD)
in 2 rounds
- Latest Funding Round$5.33M (USD), Private Equity Round
Oct 2010
- InvestorsTimeInc
& 3 more
- Employee Count376
- Investments & AcquisitionsAdelphic
& 4 more
Products & Services of Viant
Viant offers a comprehensive portfolio of products and services, including Viant DSP, Household ID™ Technology, and Connected TV Advertising.
A platform for programmatic ad buying is provided.
Identity resolution for targeting households is offered here.
Advertising solutions for connected TV are delivered effectively.
Apps and channels of Viant
its YouTube channel Viant Technology has 548 subscribers and 30 videos.
Videos from Viant
The most watched videos on Viant's YouTube channel, Viant Technology (548 subscribers). Click a video to play it here.
More on Viant Technology.
Funding Insights of Viant
Viant has successfully raised a total of $15.33M across 2 strategic funding rounds. The most recent funding activity was a Private Equity Round of $5.33 million completed in October 2010. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $15.33M
- Total Rounds 2
- Last Round Private Equity Round — $5.33M
- First Round $10M
(Jun 2006)
- Investors Count 1
All 2 funding rounds of Viant with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2010 | $5.33M | Private Equity Round | – | – | – |
| Jun 2006 | $10M | Private Equity Round | – | – |
2 investors in total: 2 institutional.
Investors in Viant
Viant has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include TimeInc and Shepherd Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage US companies are invested in by Shepherd Ventures. | shepherdventures.com | San Diego, United States | ||
Media content is published and distributed across various platforms. | 1989 | timeinc.com | New York, United States |
Investor details for Viant
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Viant
195 people are tracked at Viant (88 in leadership, 2 in board & advisors, 105 in team); the tracked headcount is 376.
| Name | Role | Group |
|---|---|---|
Chris Vanderhook | Leadership | |
Ritesh Patel | Chief Legal Officer | Leadership |
Fabrizio Blanco | CTO | Leadership |
Jon Schulz | Chief Marketing Officer | Leadership |
Samantha Turnbach | Account Director | Leadership |
Andrea Bras | Vice President, Product Marketing | Leadership |
Rick Thome | Director, Sales | Leadership |
Marielle Gilbert Lyon | Director Of Communications | Leadership |
Dustin Kwan | Chief Product Officer | Leadership |
Brittany Brodeur-Husted | Regional Director, Account Management | Leadership |
Tim Vanderhook | CEO, Co-Founder & Chairman | Leadership |
Teresa Fuertez | Director Of Product Management, Analytics | Leadership |
Larry Madden | CFO | Leadership |
Gisele Perasolo Alves | Vp, Growth Marketing | Leadership |
Zach Stegman | VP Of Product, Identity | Leadership |
Ruben Ayala | Sr. Director Of Sales, West | Leadership |
David Stadelman | Regional Vice President | Leadership |
Matt Mehrkens | Director Of Sales | Leadership |
Kate Sullivan | Senior Director Of Sales, New England | Leadership |
Kelly Korpas | Sr. Director, East Operations | Leadership |
175 more people are available in the full profile.
Complete people profiles for Viant
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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IPO & Listings of Viant
Viant is a publicly listed company on the NASDAQ with ticker symbol DSP in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date10 Feb 2021
- Listed onNASDAQ: DSP
- Listed entityViant Technology Inc.
- Exchange sectorTechnology services
- ISINUS92557A1016
- Share price$13.23 (+0.46% on the day) · 2026-10-13
- Market capitalisation$879.8M
- Price to earnings95.7
- EPS (diluted, trailing year)$0.14
- Volume (last session)398,669
Financials of Viant
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | $344.2M | $8.3M | $167.6M |
| 2024 | $289.2M | $2.4M | $22.1M |
| 2023 | $222.9M | -$3.4M | -$3.1M |
| 2022 | $197.2M | -$11.9M | -$34.7M |
| 2021 | $224.1M | -$7.7M | -$31.6M |
Detailed financial statements for Viant
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Investments & Acquisitions by Viant
Viant has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Adelphic, Dotdash Meredith and IRIS.TV.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
TV advertising effectiveness is measured via computer vision sensors. | tvisioninsights.com | New York, United States | 2014 | Apr 2026 | $40M | |
Data warehouse platform is provided for real-time collaboration and enrichment. | loc.kr | New York, United States | 2020 | Mar 2025 | •••• | |
Personalized video recommendations are delivered via in-stream software algorithms. | iris.tv | Los Angeles, United States | 2012 | Nov 2024 | •••• | |
Digital and print media are published across diverse verticals. | meredith.com | Des Moines, United States | 1902 | Nov 2019 | •••• | |
Mobile demand-side platform is utilized for targeted audience engagement. | adelphic.com | Waltham, United States | 2010 | Jan 2017 | •••• |
Complete acquisition details for Viant
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Timeline of Viant
10 dated milestones of Viant across 27 years, from founding to its latest funding, stage changes and deals.
- Founded Viant is founded.
- Funding First funding round of $10.0M.
- Funding Latest funding round, Private Equity Round, of $5.3M.
- Exit Acquired by TimeInc.
- Acquisition Acquires Adelphic.
- Acquisition Acquires Dotdash Meredith.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires IRIS.TV.
- Acquisition Acquires lockr.
- Acquisition Acquires TVision Insights.
Competitors of Viant
Viant has 3 listed competitors in our database, 3 of them funded. They include The Trade Desk, Innovid and AppNexus.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| thetradedesk.com | 2009 | Ventura, United States | $82.5M | 3,115 | DSP software is provided for ad campaign execution across channels. | |
| innovid.com | 2007 | New York, United States | $82.6M | 197 | Connected TV video ad delivery platform | |
| appnexus.com | 2007 | New York, United States | $318.67M | 925 | Programmatic advertising technology platform is provided for online trading. |
Detailed competitors of Viant
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Viant
The website of Viant (viantinc.com) receives about 41.2K visits a month and ranks #817,727 among all websites worldwide, #3,617 in Marketing and Advertising.
- Monthly visits41.2K
▲ 1.2% vs previous month
- Unique visitors19.2K
per month
- Global rank#817,727
among all websites
- Category rank#3,617
Business and Consumer Services · Marketing and Advertising
- Bounce rate44%
- Pages per visit1.7
- Average visit13 sec
- DevicesDesktop 27% · Mobile 73%
Websites whose visitors overlap most with Viant. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| siriusxmmedia.com | 100% | #705,917 | View details | ||
| oohtoday.com | 98% | #1,232,446 | View details | ||
| outfront.com | 98% | #249,945 | View details | ||
| lotame.com | 98% | 82.5K | #330,897 | View details | |
| innovid.com | 98% | 7.9M | #8,685 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 36 similar websites and full traffic analytics for Viant
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- 36 similar websites
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Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Viant (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Viant
Complete news archive for Viant
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Frequently Asked Questions about Viant
Viant was founded in 1999 and raised its 1st funding round 7 years after it was founded.
Viant is headquartered in Irvine, United States. It is registered at Irvine, California, United States.
Viant is a funded company, having raised a total of $15.33M across 2 funding rounds to date. The company's 1st funding round was a Private Equity Round of $10M, raised on Jun 2006.
Viant has 376 employees.
Annual revenue of Viant is $344.2M as on Dec 31, 2025.
Digital advertising technology solutions are offered by Viant, focusing on programmatic buying and omnichannel marketing. Services span across connected TV, digital audio, and mobile platforms. Advanced data platforms and AI innovations are integrated to optimize ad campaigns. Industries such as automotive, healthcare, and retail are served with tailored solutions. People-based advertising without third-party cookies is emphasized for precise targeting. Measurement tools for online and offline impact are also provided.
Viant's top competitors include The Trade Desk, Innovid and AppNexus.
Viant offers Viant DSP, Household ID™ Technology, and Connected TV Advertising.
Yes, Viant is publicly traded on NASDAQ under the ticker symbol DSP.
Viant has made 5 acquisitions, including Adelphic, Dotdash Meredith, and IRIS.TV.
Viant has 2 investors. Key investors include TimeInc, and Shepherd Ventures.
Viant operates through Viant Technology Llc.