About Group Nine Media
Group Nine Media is a Media & Entertainment company based in New York (United States) founded in 1999, and was acquired by Vox Media in December 2021. Digital-first media network. Group Nine Media has raised $675 million across 4 funding rounds from investors including Discovery Communications, Vox Media and Axel Springer. The company has 535 employees. Group Nine Media has completed 2 acquisitions, including JASH and Popsugar. Group Nine Media offers products and services including Vox Media Podcast Network, Concert Advertising Network, and Vox Creative. Its focus areas include Internet First Media and Digital Media Groups. Its legal entity is Group Nine Media, Inc. Its competitors include Penske Media Corporation, AOL and Ziff Davis; 2 of its 3 listed competitors have raised funding.
Company details
Group Nine Media was established in 1999 in New York, United States, as a holding company within the digital media sector. Brands including Thrillist for food, drink, and travel; NowThis for news and entertainment; The Dodo for animals; and Seeker for science, technology, and exploration are managed under its umbrella. Content is distributed primarily through online platforms, focusing on targeted audience engagement across these niches.
- Headquarters New York, United States
- Employees 535
- Stage Acquired
- SectorsMedia & Entertainment
- Website groupninemedia.com
- Social LinkedIn X Facebook
- Acquired by Vox Media (Dec 2021)
- Legal Name Group Nine Media, Inc
- Total Equity Funding$675M (USD)
in 4 rounds
- Latest Funding Round$50M (USD), Series E
Sep 2019
- InvestorsDiscovery Communications
& 5 more
- Employee Count535
- Investments & AcquisitionsJASH
& 1 more
- Acquired byVox Media
(Dec 2021)
Products & Services of Group Nine Media
Group Nine Media offers a comprehensive portfolio of products and services, including Vox Media Podcast Network, Concert Advertising Network, and Vox Creative.
Provides premium podcasts on tech, sports, and news topics.
Offers publisher-led marketplace for scalable ad solutions.
Develops relevant content for advertising and audience engagement.
Funding Insights of Group Nine Media
Group Nine Media has successfully raised a total of $675M across 4 strategic funding rounds. The most recent funding activity was a Series E round of $50 million completed in September 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $675M
- Total Rounds 4
- Last Round Series E — $50M
- Investors Count 5
All 4 funding rounds of Group Nine Media with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2019 | $50M | Series E | – | Discovery Communications | |
| Nov 2017 | $40M | Series D | – | Discovery Communications | |
| Dec 2016 | $585M | Series D | – | Discovery Communications | – |
| Jun 2013 | Series A | – | Greycroft | – |
6 investors in total: 6 institutional.
Investors in Group Nine Media
Group Nine Media has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Discovery Communications, Vox Media and Axel Springer.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Growth in technology companies is supported through venture capital. | ivp.com | Menlo Park, United States | ||
USA focused VC firm investing in seed and early stage startups | 2010 | lererhippeau.com | New York, United States | |
Multiple sectors are targeted for venture capital investments by Greycroft. | greycroft.com | New York, United States | ||
Non-fictional TV programs are produced by the entertainment group. | 1985 | discovery.com | Silver Spring, United States | |
Provider of news media, digital content, and technology-based journalism | 1946 | axelspringer.com | Berlin, Germany | |
Digital media publishing network | 2005 | voxmedia.com |
Investor details for Group Nine Media
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Group Nine Media
257 people are tracked at Group Nine Media (107 in leadership, 150 in team); the tracked headcount is 535.
| Name | Role | Group |
|---|---|---|
Tali Mahon | Director Of Revenue Operations | Leadership |
Meridith Webster | Chief Communications Officer | Leadership |
Jenny Sarma | Senior Employee Relations Partner | Leadership |
Nishat K. | VP And Executive Producer, Audio | Leadership |
Genevieve Farrell | Director Of Fitness & Wellness Video, PS | Leadership |
Andrea Morabito | Senior Director, Branded Content | Leadership |
Lauren Finizio Haughton | Senior Vice President, Enterprise & Agency Sales/partnerships | Leadership |
Alex McGeeney | Associate Director, E-commerce Business Development & Partnerships | Leadership |
Miles Dean Ewell | Head Of Media & Production Technology | Leadership |
Josh Levine | Head Of Production - Long Form, Vox Creative | Leadership |
Rebecca Boulton | Director, Creative Services | Leadership |
Amanda M. | Senior Manager, HR Business Partner | Leadership |
David Fucillo | Head Of Sports Betting & Partner Content | Leadership |
William Joel | Executive Creative Director | Leadership |
Casey McCormick | Executive Director, Creative Strategy | Leadership |
Anthony Cosenza | Managing Editor & Podcaster | Leadership |
Jim Bankoff | Chairman & CEO | Leadership |
Adarryll H. | Director Of Customer Experience | Leadership |
Conor Spicer | Head Of Production | Leadership |
Manny Getachew | Vice President & General Manager, New York Magazine | Leadership |
237 more people are available in the full profile.
Complete people profiles for Group Nine Media
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Group Nine Media
Group Nine Media has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include JASH and Popsugar.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
A women focused lifestyle brand | popsugar.com | San Francisco, United States | 2006 | Oct 2019 | $300M | |
Online platform for streaming funny videos | jash.com | United States | 2013 | Nov 2017 | •••• |
Complete acquisition details for Group Nine Media
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Group Nine Media
6 dated milestones of Group Nine Media across 22 years, from founding to its latest funding, stage changes and deals.
Competitors of Group Nine Media
Group Nine Media has 3 listed competitors in our database, 2 of them funded. They include Penske Media Corporation, AOL and Ziff Davis.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| pmc.com | 2003 | Los Angeles, United States | $235M | 1,018 | Content on digital media corporations is published across multiple platforms. | |
| aol.com | 1983 | New York, United States | $20M | 26 | Online news, entertainment, and financial content is delivered. | |
| ziffdavis.com | 1927 | New York, United States | 1,430 | Digital-media company in the technology, gaming, entertainment, and men’s lifestyle |
Detailed competitors of Group Nine Media
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in DTC Media Innovators
3 companies that operate in the same segment as Group Nine Media (DTC Media Innovators) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category news is delivered through an app-based platform. | 2016 | Arlington, Virginia, United States | USD 30 M | 356 | ||
Online platform publishing content focusing on investment | 2011 | Chicago, Illinois, United States | USD 60.4 M | |||
Subscription-based sports media is delivered to local premium audiences. | 2016 | Chicago, Illinois, United States | USD 134.42 M |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Group Nine Media
Complete news archive for Group Nine Media
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Group Nine Media
Group Nine Media was founded in 1999 and raised its 1st funding round 14 years after it was founded.
Group Nine Media is headquartered in New York, United States. It is registered at New York, New York, United States.
Group Nine Media is a funded company, having raised a total of $675M across 4 funding rounds to date.
Group Nine Media has 535 employees.
Group Nine Media was established in 1999 in New York, United States, as a holding company within the digital media sector. Brands including Thrillist for food, drink, and travel; NowThis for news and entertainment; The Dodo for animals; and Seeker for science, technology, and exploration are managed under its umbrella. Content is distributed primarily through online platforms, focusing on targeted audience engagement across these niches.
Group Nine Media's top competitors include Ziff Davis, Penske Media Corporation and AOL.
Group Nine Media offers Vox Media Podcast Network, Concert Advertising Network, and Vox Creative.
Group Nine Media has 6 investors. Key investors include Discovery Communications, Vox Media, Axel Springer, Lerer Hippeau, and IVP.
Group Nine Media operates through Group Nine Media, Inc.
Yes. Group Nine Media was acquired by Vox Media in December 2021.