
About Guide
Guide is a Technology company based in San Francisco (United States) founded in 2020. It operates as a cloud-based applicant tracking platform is offered for recruitment management. Guide has raised $8 million across 1 funding round from investors including People Tech, First Round Capital and Spero. Its website guide.co draws about 230 thousand monthly visits. Guide offers products and services including Aria AI Agent, Candidate Portal, and Scheduling Platform. Its focus areas include Enterprise Applications, HRTech, Applicant Tracking System and Suite. Its legal entity is IDK Labs, Inc. Its competitors include Phenom, iCIMS, Brainshark, SmartRecruiters and Eightfold and 4 more; 9 of its 9 listed competitors have raised funding.
Company details
Guide was founded in 2020 in San Francisco, United States, as a cloud-based platform in the human resources technology sector. Applicant tracking is facilitated through tools for monitoring employee engagement, providing interview guidance, sourcing candidates, and enabling communication with applicants. Operations are conducted on a subscription-based pricing model, supporting recruitment processes for organizations.
- Headquarters San Francisco, United States
- SectorsTechnology
- Website category Jobs and Career · Human Resources
- Website guide.co
- Legal Name Idk Labs, Inc.
- Total Equity Funding$8M (USD)
in 1 rounds
- Latest Funding Round$8M (USD), Seed
Mar 2022
- InvestorsPeople Tech
& 10 more
Products & Services of Guide
Guide offers a comprehensive portfolio of products and services, including Aria AI Agent, Candidate Portal, and Scheduling Platform.
Automates complex interview workflows with accuracy and control.
Enables self-service scheduling and real-time updates for candidates.
Streamlines interview management and reduces manual coordination efforts.
Funding Insights of Guide
Guide has successfully raised a total of $8M through 1 strategic funding round. The most recent funding activity was a Seed round of $8 million completed in March 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $8M
- Total Rounds 1
- Last Round Seed β $8M
- First Round $8M
(Mar 2022)
- Investors Count 11
All 1 funding rounds of Guide with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2022 | $8M | Seed | β | First Round Capital, Spero Ventures |
11 investors in total: 11 institutional.
Investors in Guide
Guide has secured backing from 11 investors, including venture fund and institutional investors. Prominent investors backing the company include People Tech, First Round Capital and Spero.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
US focused seed and early-stage VC firm | – | firstround.com | San Francisco, United States | |
A boutique venture firm is focused on purpose-led companies. | – | spero.vc | - | |
Early-stage investments are provided to transformative technology companies. | – | svangel.com | San Francisco, United States | |
Venture capital firm investing in tech sectors | – | operatorpartners.com | New York, United States | |
Venture capital fund investing in seed to series A startups | – | scribble.vc | Portola Valley, United States | |
- | – | tnt.ventures | - | |
Venture capital firm focused on aerospace, biopharma, consumer, and multiple sectors | – | correlationvc.com | San Francisco, United States | |
VC-backed startup studio focused on multiple sectors is operated. | – | 75andsunny.vc | Los Angeles, United States | |
MKT1 is engaged in providing marketing resources for B2B startups. | 2020 | mkt1.co | - | |
Muir Capital is engaged in building and investing across markets. | – | muircapital.co | United States |
Investor details for Guide
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Guide
1 people are tracked at Guide (1 in leadership).
| Name | Role | Group |
|---|---|---|
Troy Sultan | Co-founder | Leadership |
Complete people profiles for Guide
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Guide
2 dated milestones of Guide across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Guide is founded.
- Funding First funding round of $8.0M.
Competitors of Guide
Guide has 9 listed competitors in our database, 9 of them funded. They include Phenom, iCIMS, Brainshark, SmartRecruiters and Eightfold, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| phenom.com | 2010 | Ambler, United States | $169.42M | 797 | Talent experience management platforms are provided for engagement and recruitment. | |
| icims.com | 2000 | Holmdel, United States | $93.46M | – | Talent acquisition software is provided by iCIMS since 2000. | |
| brainshark.com | 1999 | Waltham, United States | $20.9M | 314 | SaaS-based sales-enablement platform for training and coaching is provided. | |
| smartrecruiters.com | 2010 | San Francisco, United States | $225.01M | – | Cloud-based ATS and hiring platform services are provided. | |
| eightfold.ai | 2016 | Santa Clara, United States | $410M | 283 | An AI platform is provided for talent acquisition and management. | |
| hirevue.com | 2004 | South Jordan, United States | $93.4M | 356 | A video interview platform is operated by HireVue since 2004. | |
| hireology.com | 2010 | Chicago, United States | $53.46M | 169 | Cloud-based ATS suite offered for small and medium businesses. | |
| allyo.com | 2016 | San Francisco, United States | $59M | 112 | AI-based recruiting workflows are automated by AllyO. | |
| jazzhr.com | 2009 | Pittsburgh, United States | $41.77M | 108 | Cloud-based applicant tracking and recruitment tools are provided. |
Detailed competitors of Guide
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Guide
The website of Guide (guide.co) receives about 230.4K visits a month and ranks #173,490 among all websites worldwide, #2,413 in Human Resources.
- Monthly visits230.4K
▼ 5.4% vs previous month
- Unique visitors49.9K
per month
- Global rank#173,490
among all websites
- Category rank#2,413
Jobs and Career · Human Resources
- Bounce rate40%
- Pages per visit3.7
- Average visit3 min 01 sec
- DevicesDesktop 77% Β· Mobile 23%
Websites whose visitors overlap most with Guide. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
jobs.ashbyhq.com | jobs.ashbyhq.com | 100% | – | #4,138 | β |
| tryexponent.com | 96% | 534.1K | #95,926 | View details | |
| interviewquery.com | 85% | 281K | #174,670 | View details | |
jobs.1point3acres.com | jobs.1point3acres.com | 85% | – | #666,644 | β |
| metacareers.com | 68% | – | #19,755 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 27 similar websites and full traffic analytics for Guide
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 27 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in HR & Workforce Technology
10 companies that operate in the same segment as Guide (HR & Workforce Technology), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Anonymous employee reviews and job search platform are operated. | 2007 | San Francisco, California, United States | USD 201.5 M | – | 1,695 | |
Cloud-based LMS platform for IT industry | 2004 | Farmington, Utah, United States | USD 235.41 M | USD 4.95 M | 1,774 | |
Employee health benefits are facilitated via a cloud-based platform. | 2007 | Plymouth Meeting, Pennsylvania, United States | USD 228.3 M | – | – | |
Business spends, payments, and rewards are streamlined by automated workflows. | 2011 | Hyderabad, Telangana, India | USD 13.75 M | USD 149.43 M | 431 | |
Reward-based crowdfunding is facilitated for content creators and musicians. | 2013 | San Francisco, California, United States | USD 412.1 M | – | 1,218 | |
Virtual physical therapy and digital pain care solutions are provided. | 2015 | San Francisco, California, United States | USD 854.44 M | – | 1,746 | |
Cloud-based HR and financial software is delivered to enterprises. | 2005 | Pleasanton, California, United States | USD 352.3 M | USD 9.53 B | 21,000 | |
Businesses are connected with freelancers via an online marketplace. | 1999 | San Francisco, California, United States | USD 140 M | USD 787.78 M | 600 | |
Tech-enabled mental health solutions for employers are provided. | 2016 | New York, New York, United States | USD 473.73 M | – | 3,902 | |
SaaS-driven credit card and spend management solutions platform for businesses | 2017 | Draper, Utah, United States | USD 1.2 B | – | 5,356 |
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Related news about Guide
Complete news archive for Guide
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
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- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Guide
Guide was founded in 2020 and raised its 1st funding round 2 years after it was founded.
Guide is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Guide is a funded company, having raised a total of $8M across 1 funding round to date. The company's 1st funding round was a Seed of $8M, raised on Mar 2022.
Guide was founded in 2020 in San Francisco, United States, as a cloud-based platform in the human resources technology sector. Applicant tracking is facilitated through tools for monitoring employee engagement, providing interview guidance, sourcing candidates, and enabling communication with applicants. Operations are conducted on a subscription-based pricing model, supporting recruitment processes for organizations.
Guide offers Aria AI Agent, Candidate Portal, and Scheduling Platform.
Guide has 11 investors. Key investors include People Tech, First Round Capital, Spero, SV Angel, and Operator Partners.
Guide operates through Idk Labs, Inc..
The website of Guide receives about 230 thousand visits a month and ranks #173,490 among all websites worldwide.
