About Habi
Habi is a Real Estate & Construction company based in Bogota (Colombia) founded in 2019 by Brynne McNulty Rojas and Sebastian Noguera Escallon. It operates as a buying and selling of homes is facilitated for middle-class customers. Habi has raised $450 million across 10 funding rounds from investors including Banorte, International Finance Corporation and Victory Park Capital Advisors. The company has 1,516 employees. Habi has completed 3 acquisitions, including PULPPO, Propiedades and Tu Canton. Habi was last valued at $1 billion in May 2022. Its chief executive is Brynne McNulty Rojas. Its website habi.co draws about 248 thousand monthly visits. Its focus areas include Real Estate and Construction and Real Estate Resellers.
Company details
Habi was founded in 2019 in Bogota, Colombia, as a technology-driven real estate firm. Middle-class customers are assisted by the company in purchasing and selling homes through efficient processes. Operations focus on streamlining transactions in the local market. Unicorn status was attained recently via a 200 million funding round co-led by Homebrew and SoftBank Latin America Fund.
Funding Insights of Habi
Habi has successfully raised a total of $450M across 10 strategic funding rounds. The most recent funding activity was a Conventional Debt round of $40 million completed in April 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $450M
- Total Rounds 10
- Last Round Conventional Debt — $40M
- First Round $5.5M
(Nov 2019)
- Investors Count 28
All 10 funding rounds of Habi with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2026 | $40M | Debt – Conventional | – | – | BBVA Spark |
| Apr 2024 | $30M | Debt – Conventional | – | – | |
| Jun 2023 | $50M | Debt – Conventional | – | – | |
| Apr 2023 | $100M | Debt – Conventional | – | – | |
| Jan 2023 | $6.28M | Debt – Conventional | – | – | |
| Jun 2022 | $75M | Debt – Conventional | – | – | |
| May 2022 | $200M | Series C | $1B | Homebrew, SoftBank Latin America Fund | |
| Jun 2021 | $100M | Series B | – | SoftBank Latin America Fund | |
| Aug 2020 | $10M | Series A | – | Inspired Capital | |
| Nov 2019 | $5.5M | Seed | – | Tiger Global Management, Homebrew |
| Date | Valuation | Stage |
|---|---|---|
| May 2022 | $1B | •••••••• |
Last known valuation $1B (May 2022). 28 investors in total: 27 institutional and 1 angel.
Investors in Habi
Habi has secured backing from 28 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Banorte, International Finance Corporation and Victory Park Capital Advisors.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
IFC is focused on private sector development in emerging markets. | 1956 | ifc.org | - | |
Blank check and private debt firm focused on multiple sectors | 2007 | victoryparkcapital.com | Chicago, United States | |
Venture finance services, including debt and equity, are provided to capital-backed companies globally. | – | triplepointcapital.com | - | |
Capital and counsel are provided to mission-driven founders by Homebrew. | – | homebrew.co | Burlingame, United States | |
Venture capital is invested in multiple sectors by the fund. | – | latinamericafund.com | Miami, United States | |
Venture and private equity investments are managed with global diversification. | – | tigerglobal.com | New York, United States | |
Endeavor is focused on supporting high-impact entrepreneurs globally. | – | endeavor.org | New York, United States | |
Venture capital firm focused on financial sector | – | clocktowerventures.com | Santa Monica, United States | |
Venture capital firm investing in technology, life sciences, and related sectors. | – | 8vc.com | - | |
Venture capital fund focused on multiple sectors | – | ziggcap.com | New York, United States |
Investor details for Habi
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Habi
107 people are tracked at Habi (20 in leadership, 87 in team); the tracked headcount is 1,516.
| Name | Role | Group |
|---|---|---|
Brynne McNulty Rojas | Co-Founder & CEO | Leadership |
Sebastian Noguera Escallon | Co-Founder & President | Leadership |
Carlos Mario Pinilla Ardila | VP Diseño Y UX | Leadership |
Carlos Velázquez Aguilar | Director Of Technology @ Market Intelligence | Leadership |
Javier Sebastián Guevara Jordan | Head Of Market Maker Business | Leadership |
Daniel Leal López | VP Of Finance | Leadership |
Paola Salgado Vera | Growth Director | Leadership |
Juan Manuel Diaz Lemaitre | Head Of Legal | Leadership |
Daniel Leonardo Osorio Torres | Director Legal | Leadership |
Rodrigo Vidana Calderon | Head Of Strategy | Leadership |
Marcos Kantt | Chief Financial Officer | Leadership |
Juan Pablo Garavito Jurin | VP, Corporate Finance | Leadership |
Juan Sebastián Sokoloff | VP, Analitics | Leadership |
Maria Lucia Ospina Villa | Chief People Officer Colombia - México | Leadership |
Adrian Mastronardi | CTO | Leadership |
Joel Eidelman | VP, Business Operations | Leadership |
Erick Mejia Reyes | Head Of Product | Leadership |
Daniel Artunduaga Paris | Director Of Product | Leadership |
Martin Oviedo Rubiano | Global Head Business Operations | Product | Leadership |
Juan Sokoloff | VP, Analytics & Pricing | Leadership |
87 more people are available in the full profile.
Complete people profiles for Habi
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Habi
Habi has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include PULPPO, Propiedades and Tu Canton.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Residential properties are brokered online for buying and selling. | pulppo.com | Miguel Hidalgo, Mexico | 2022 | Mar 2026 | •••• | |
Online real estate brokerage services are provided in Mexico. | tucanton.com | Mexico | 2013 | Jan 2022 | •••• | |
Residential and commercial properties are listed on an app-based platform. | propiedades.com | Cuauhtemoc, Mexico | 2012 | Jan 2022 | •••• |
Complete acquisition details for Habi
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Habi
7 dated milestones of Habi across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Habi is founded.
- Funding First funding round of $5.5M.
- Acquisition Acquires Tu Canton.
- Acquisition Acquires Propiedades.
- Milestone Reaches Unicorn status.
- Acquisition Acquires PULPPO.
- Funding Latest funding round, Conventional Debt, of $40.0M.
Web traffic of Habi
The website of Habi (habi.co) receives about 248.1K visits a month and ranks #211,102 among all websites worldwide, #5,860 in Real Estate.
- Monthly visits248.1K
▲ 16.2% vs previous month
- Unique visitors112K
per month
- Global rank#211,102
among all websites
- Category rank#5,860
Business and Consumer Services · Real Estate
- Bounce rate29%
- Pages per visit2.2
- Average visit1 min 41 sec
- DevicesDesktop 37% · Mobile 63%
Websites whose visitors overlap most with Habi. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| ciencuadras.com | 100% | 1.5M | #49,219 | View details | |
| fincaraiz.com.co | 98% | 4.6M | #11,194 | View details | |
| metrocuadrado.com | 91% | – | #10,824 | View details | |
| lahaus.com | 85% | 90.9K | #607,775 | View details | |
wasi.co | wasi.co | 81% | – | #123,875 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 33 similar websites and full traffic analytics for Habi
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 33 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Real Estate Intermediaries
10 companies that operate in the same segment as Habi (Real Estate Intermediaries), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
A platform for residential property buying is facilitated by PropTiger. | 2011 | Gurugram, Haryana, India | USD 99 M | – | – | |
Online brokerage for residential properties is facilitated via mobile apps. | 2012 | New York, New York, United States | USD 1.51 B | USD 6.96 B | 35,455 | |
Self-storage REIT is self-administered and managed in the US. | 1977 | Salt Lake City, Utah, United States | – | USD 3.38 B | 8,010 | |
Portfolio of real estate and home-related brands is operated online. | 2004 | Seattle, Washington, United States | – | USD 2.58 B | 6,860 | |
App-based brokerage services for residential property sales are offered. | 2012 | Solihull, West Midlands, United Kingdom | – | – | – | |
Property management, valuation, advisory, and retail services are provided. | 1929 | New York, New York, United States | – | USD 3.32 B | 7,500 | |
Online brokerage services for diversified properties are provided. | 2017 | San Francisco, California, United States | USD 262.95 M | – | 317 | |
Commercial real estate brokerage and consultation services are provided worldwide. | 1917 | Chicago, Illinois, United States | – | USD 10.29 B | 52,000 | |
Residential properties are listed online for buying, selling, and renting. | 1983 | Austin, Texas, United States | – | – | – | |
Real Estate Brokerage company in UK. | 1986 | London, England, United Kingdom | USD 4.58 M | USD 1.35 M | – |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Habi
Habi was founded in 2019.
Habi is headquartered in Bogota, Colombia. It is registered at Bogota, Bogota, Colombia.
Brynne McNulty Rojas is the current CEO of Habi. They have also founded this company.
Habi is a funded company, having raised a total of $450M across 10 funding rounds to date. The company's 1st funding round was a Seed of $5.5M, raised on Nov 2019.
Habi has 1,516 employees.
Habi was founded in 2019 in Bogota, Colombia, as a technology-driven real estate firm. Middle-class customers are assisted by the company in purchasing and selling homes through efficient processes. Operations focus on streamlining transactions in the local market. Unicorn status was attained recently via a 200 million funding round co-led by Homebrew and SoftBank Latin America Fund.
Habi has made 3 acquisitions, including PULPPO, Propiedades, and Tu Canton.
Habi has 28 investors. Key investors include Banorte, International Finance Corporation, Victory Park Capital Advisors, FJ Labs, and BanBajio.
The valuation of Habi is $1B as of May 2022.
The website of Habi receives about 248 thousand visits a month and ranks #211,102 among all websites worldwide.