About HeidiPay
HeidiPay is a Retail company based in Zurich (Switzerland) founded in 2021, and was acquired by Mediobanca in October 2023. Point-of-sale financing solutions are provided for e-commerce businesses. It operates in the Retail and Financial Services sectors. Its website heidipay.com draws about 101 thousand monthly visits. Its focus areas include E-Commerce Enablers, Payments, Point of Sale Financing and In Store Retail Tech. Its legal entity is HEIDI PAY LTD. Its competitors include ZOOD and Byjuno; 1 of its 2 listed competitors has raised funding.
Company details
HeidiPay was founded in 2021 in Zurich, Switzerland, as a provider of point-of-sale financing solutions tailored to e-commerce businesses. Buy now pay later options are embedded within online stores through the platform. Additional services include fraud and credit risk protection, weekly settlements, and card-based checkout processes. Operations focus on facilitating seamless payment integrations in the fintech sector.
- Headquarters Zurich, Switzerland
- Stage Acquired
- SectorsRetailFinancial Services
- Website category Computers Electronics and Technology · Consumer Electronics
- Website upstream.heidipay.com/app/heylight-splash-screen
- Social LinkedIn X Facebook
- Acquired by Mediobanca (Oct 2023)
- Legal Name Heidi Pay Ltd
- InvestorsMediobanca Private Banking
& 1 more
- Acquired byMediobanca
(Oct 2023)
Funding Insights of HeidiPay
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of HeidiPay with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2022 | Seed | – | – |
2 investors in total: 2 institutional.
Investors in HeidiPay
HeidiPay has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Mediobanca Private Banking and Compass.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Compass is engaged in providing consumer credit and financial services. | 1960 | compass.it | Milan, Italy | |
Mediobanca Private Banking is focused on wealth management and investment banking. | 1946 | mediobancapb.com | Milan, Italy |
Investor details for HeidiPay
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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People of HeidiPay
10 people are tracked at HeidiPay (4 in leadership, 6 in team).
| Name | Role | Group |
|---|---|---|
Andreas Seeholzer | Head Of Business Development | Leadership |
Matteo Bozzo | Co-founder & CEO | Leadership |
Alistair Stead | Chief Technology Officer | Leadership |
Tom Stanley | Chief Product Officer | Leadership |
John Doherty | Senior Software Engineer | Team |
Abdul-Rahman Jama | Senior Software Engineer | Team |
Liam McNamara | Principal Engineer | Team |
Shajeeve Ananthasivam | Senior Software Engineer | Team |
Henry Austin | Senior Engineer And Lead Software Architect | Team |
Michael Haynes | Senior Software Engineer | Team |
Complete people profiles for HeidiPay
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of HeidiPay
3 dated milestones of HeidiPay across 2 years, from founding to its latest funding, stage changes and deals.
- Founded HeidiPay is founded.
- Funding First funding round.
- Exit Acquired by Mediobanca.
Competitors of HeidiPay
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| zood.biz | 2018 | Lausanne, Switzerland | $68M | Point-of-sale financing is facilitated via a digital lending platform. | ||
| byjuno.ch | 2015 | Zug, Switzerland | Credit is extended to e-commerce buyers for deferred online payments. |
Detailed competitors of HeidiPay
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- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of HeidiPay
The website of HeidiPay (heidipay.com) receives about 100.8K visits a month and ranks #263,658 among all websites worldwide, #2,391 in Consumer Electronics.
- Monthly visits100.8K
▲ 12% vs previous month
- Unique visitors33.8K
per month
- Global rank#263,658
among all websites
- Category rank#2,391
Computers Electronics and Technology · Consumer Electronics
- Bounce rate24%
- Pages per visit8.0
- Average visit6 min 00 sec
- DevicesDesktop 46% · Mobile 54%
Websites whose visitors overlap most with HeidiPay. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
heylight.com | heylight.com | 100% | #516,387 | – | |
| digitec.ch | 74% | #5,224 | View details | ||
brack.ch | brack.ch | 73% | #14,849 | – | |
| mobilezone.ch | 67% | #252,456 | View details | ||
| google.com | 66% | 85.8B | #1 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for HeidiPay
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- 14 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Heidipay
Complete news archive for HeidiPay
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Frequently Asked Questions about HeidiPay
HeidiPay was founded in 2021 and raised its 1st funding round 1 year after it was founded.
HeidiPay is headquartered in Zurich, Switzerland.
HeidiPay was founded in 2021 in Zurich, Switzerland, as a provider of point-of-sale financing solutions tailored to e-commerce businesses. Buy now pay later options are embedded within online stores through the platform. Additional services include fraud and credit risk protection, weekly settlements, and card-based checkout processes. Operations focus on facilitating seamless payment integrations in the fintech sector.
HeidiPay has 2 investors. Key investors include Mediobanca Private Banking, and Compass.
HeidiPay operates through Heidi Pay Ltd.
Yes. HeidiPay was acquired by Mediobanca in October 2023.
The website of HeidiPay receives about 101 thousand visits a month and ranks #263,658 among all websites worldwide.