About Hello Baton
Hello Baton is a Technology company based in New York (United States) founded in 2018 by Alex Krug and Peter McCoy, and was acquired by ClientSuccess in June 2024. A cloud-based platform for project management is provided by Baton. Hello Baton has raised $17 million across 2 funding rounds from investors including ClientSuccess, Activant Capital and Global Founders Capital. Its chief executive, as recorded, is Alex Krug. Hello Baton offers products and services including Baton Software and Baton Templates. Its focus areas include Enterprise Applications, Enterprise Collaboration, Project Management and Suite. Its competitors include Notion, Smartsheet and Asana; 3 of its 3 listed competitors have raised funding.
Company details
Baton was founded in 2018 in New York, United States, and operates in the project management software sector. The platform is delivered via cloud services, with features such as secure communication, resource allocation, project tracking, live dashboards, status reporting, and automation for software implementation. Clients including Adobe, LVMH, and CONVOY are served through these tools.
- Headquarters New York, United States
- Founders Alex Krug, Peter McCoy
- Stage Acquired
- SectorsTechnology
- Emailβ’β’β’β’β’β’β’β’
- Website hellobaton.com
- Social LinkedIn X Facebook Instagram
- Acquired by ClientSuccess (Jun 2024)
- Total Equity Funding$17M (USD)
in 2 rounds
- Latest Funding Round$7M (USD), Series A
Apr 2022
- InvestorsClientSuccess
& 3 more
- Acquired byClientSuccess
(Jun 2024)
Products & Services of Hello Baton
Hello Baton offers a comprehensive portfolio of products and services, including Baton Software and Baton Templates.
Platform for automating software implementations and client onboarding tasks
Tools to standardize and scale project processes efficiently
Funding Insights of Hello Baton
Hello Baton has successfully raised a total of $17M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $7 million completed in April 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $17M
- Total Rounds 2
- Last Round Series A β $7M
- First Round $10M
(May 2020)
- Investors Count 3
All 2 funding rounds of Hello Baton with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2022 | $7M | Series A | β | β | β |
| May 2020 | $10M | Series A | β | Activant Capital |
4 investors in total: 3 institutional and 1 angel.
Investors in Hello Baton
Hello Baton has secured backing from 4 investors, including venture fund and angel investors. Prominent investors backing the company include ClientSuccess, Activant Capital and Global Founders Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital fund investing in tech sectors | activantcapital.com | Greenwich, United States | ||
Venture capital firm focused on early-stage startups | globalfounderscapital.com | Berlin, Germany | ||
CT Carsten Thoma | unknown_8294a906c0eb4e7db | |||
Customer metrics are analyzed using rules-based algorithms. | 2014 | clientsuccess.com | American Fork, United States |
Investor details for Hello Baton
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People of Hello Baton
5 people are tracked at Hello Baton (3 in leadership, 1 in board & advisors, 1 in team).
| Name | Role | Group |
|---|---|---|
Alex Krug | Co-Founder & CEO | Leadership |
Peter McCoy | Co-Founder | Leadership |
Cydney Myers | Head of Customer, Brand & Product Marketing | Leadership |
Carsten Thoma | Director | Board & advisors |
Jesse Inman | Full-time | Team |
Complete people profiles for Hello Baton
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Timeline of Hello Baton
4 dated milestones of Hello Baton across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Hello Baton is founded.
- Funding First funding round of $10.0M.
- Funding Latest funding round, Series A, of $7.0M.
- Exit Acquired by ClientSuccess.
Competitors of Hello Baton
Hello Baton has 3 listed competitors in our database, 3 of them funded. They include Notion, Smartsheet and Asana.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| getnotion.com | 2013 | Denver, United States | $18.52M | 30 | Diversified smart home products including hubs and sensors are provided. | |
| smartsheet.com | 2005 | Bellevue, United States | $120.59M | 2,594 | Cloud based suite solutions for enterprise project management | |
| asana.com | 2008 | San Francisco, United States | $453M | 1,265 | Cloud-based project management software is offered for teams. |
Detailed competitors of Hello Baton
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Hello Baton
The website of Hello Baton (hellobaton.com) receives about 4.6K visits a month.
- Monthly visits4.6K
▲ 24.2% vs previous month
Top companies in Productivity & Collaboration Tools
3 companies that operate in the same segment as Hello Baton (Productivity & Collaboration Tools) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Collaborative platform for design prototyping and feedback is provided. | 2012 | San Francisco, California, United States | USD 748.62 M | 2,877 | ||
Provider of AI and cloud-based writing assistance platform for improving writing and communication | 2009 | San Francisco, California, United States | USD 545.37 M | 4,208 | ||
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 |
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Related news about Hello Baton
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Frequently Asked Questions about Hello Baton
Hello Baton was founded in 2018 and raised its 1st funding round 2 years after it was founded.
Hello Baton is headquartered in New York, United States. It is registered at New York, New York, United States.
Alex Krug is the CEO of Hello Baton, as recorded in our data. They have also founded this company.
Hello Baton is a funded company, having raised a total of $17M across 2 funding rounds to date. The company's 1st funding round was a Series A of $10M, raised on May 2020.
Baton was founded in 2018 in New York, United States, and operates in the project management software sector. The platform is delivered via cloud services, with features such as secure communication, resource allocation, project tracking, live dashboards, status reporting, and automation for software implementation. Clients including Adobe, LVMH, and CONVOY are served through these tools.
Hello Baton's top competitors include Smartsheet, Asana and Notion.
Hello Baton offers Baton Software and Baton Templates.
Hello Baton has 4 investors. Key investors include ClientSuccess, Activant Capital, Global Founders Capital, and Carsten Thoma.
Yes. Hello Baton was acquired by ClientSuccess in June 2024.

