Hello Products

Montclair, United States Founded: 2012 • Age: 14 yrs Acquired By Colgate Palmolive
Oral healthcare products including toothpaste and toothbrushes are manufactured.
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About Hello Products

Hello Products is a company based in Montclair (United States) founded in 2012 was acquired by Colgate Palmolive in January 2020.. Hello Products has raised $6.4 million across 1 funding round from investors including Colgate Palmolive, WME and Harmony Partners. The company has 26 employees as of December 31, 2022. Hello Products offers products and services including Toothpaste, Toothbrushes, Mouthwash, Floss, and Deodorant. Hello Products operates in a competitive market with competitors including Sheffield Pharmaceuticals, Olas Oral Care, SprinJene and Wildist, among others.

  • Headquarter Montclair, United States
  • Employees 26 as on 31 Dec, 2022
  • Sectors
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Hello Products Llc
Operational Areas
Consumer → Beauty, Personal & Household Care
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $6.4 M (USD)

    in 1 rounds

  • Latest Funding Round
    $6.4 M (USD), Series A

    Aug 01, 2012

  • Investors
  • Employee Count
    26

    as on Dec 31, 2022

  • Acquired by
    Colgate Palmolive

    (Jan 23, 2020)

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Products & Services of Hello Products

Hello Products offers a comprehensive portfolio of products and services, including Toothpaste, Toothbrushes, Mouthwash, Floss, and Deodorant. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Vegan fluoride toothpaste for daily oral cleaning.

Eco-friendly brushes for effective teeth cleaning.

Alcohol-free solution for freshening breath.

Durable floss for interdental cleaning.

Aluminum-free option for odor control.

Funding Insights of Hello Products

Hello Products has successfully raised a total of $6.4M through 1 strategic funding round. The most recent funding activity was a Series A round of $6.4 million completed in August 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Series A — $6.4M
  • First Round

    (01 Aug 2012)

  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2012 Amount Series A - Hello Products Valuation Tenth Avenue Holdings
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Hello Products

Hello Products has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Colgate Palmolive, WME and Harmony Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital is provided to expansion-stage software and tech firms.
Founded Year Domain Location
A diversified holding company, investments are made in various businesses.
Founded Year Domain Location
WME is recognized as a leading talent agency for artists.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Hello Products

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Hello Products

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Hello Products Comparisons

Employees
+
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Competitors of Hello Products

Hello Products operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Sheffield Pharmaceuticals, Olas Oral Care, SprinJene and Wildist, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Produces and sells natural toothpastes with various flavors and whitening options.
domain founded_year HQ Location
Offers a direct-to-consumer brand of organic oral care products for natural health.
domain founded_year HQ Location
SprinJene is a brand of natural toothpaste products focused on health and wellness.
domain founded_year HQ Location
Online photography courses are provided via a digital platform.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Hello Products

Hello Recalls Wild Strawberry Fluoride Toothpaste
Beautypackaging2 years ago
Hello Naturally Friendly Deodorants
Progressivegrocer5 years ago
Hello Products Expands Deodorant Line
Beautypackaging5 years ago

Frequently Asked Questions about Hello Products

When was Hello Products founded?

Hello Products was founded in 2012.

Where is Hello Products located?

Hello Products is headquartered in Montclair, United States. It is registered at Montclair, New Jersey, United States.

Is Hello Products a funded company?

Hello Products is a funded company, having raised a total of $6.4M across 1 funding round to date. The company's 1st funding round was a Series A of $6.4M, raised on Aug 01, 2012.

How many employees does Hello Products have?

As of Dec 31, 2022, the latest employee count at Hello Products is 26.

What does Hello Products do?

Hello Products was founded in 2012 in Montclair, United States, and operates within the oral healthcare sector. Toothpaste, breath sprays, and toothbrushes are produced using natural ingredients such as non-GMO xylitol, erythritol, and sustainably farmed stevia, with packaging featuring BPA-free tubes and recyclable paper. Products are distributed through major retailers like Amazon, Walmart, and Target. Design partnerships, including with BMW Group DesignworksUSA, have been established for product development.

Who are the top competitors of Hello Products?

Hello Products's top competitors include Wildist, Sheffield Pharmaceuticals and Olas Oral Care.

What products or services does Hello Products offer?

Hello Products offers Toothpaste, Toothbrushes, Mouthwash, Floss, and Deodorant.

Who are Hello Products's investors?

Hello Products has 4 investors. Key investors include Colgate Palmolive, WME, Harmony Partners, and Tenth Avenue Holdings.

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