About Hello Sunshine
Hello Sunshine is a Media & Entertainment company based in Los Angeles (United States) founded in 2016, and was acquired by Blackstone in August 2021. Female-focused stories are produced across film, television, and digital platforms. Hello Sunshine has completed 2 acquisitions, including SKR Productions and The Home Edit. Its website hello-sunshine.com draws about 40 thousand monthly visits. Hello Sunshine offers products and services including Reese’s Book Club, The Home Edit, Fair Play, and Unicorn Space. Its focus areas include OTT Video, OTT Streaming Platforms, User Generated Content (UGC) and Storytelling.
Company details
Hello Sunshine was founded in 2016 and is headquartered in Los Angeles, United States. Operations center on media production in the entertainment sector, with content developed for women through platforms such as film, television, books, social videos, digital channels, and audio. Services include creation and discovery of narratives that explore complex female experiences.
- Headquarters Los Angeles, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Website hello-sunshine.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Blackstone (Aug 2021)
- InvestorsBlackstone
& 2 more
- Investments & AcquisitionsSKR Productions
& 1 more
- Acquired byBlackstone
(Aug 2021)
Products & Services of Hello Sunshine
Hello Sunshine offers a comprehensive portfolio of products and services, including Reese’s Book Club, The Home Edit, Fair Play, and Unicorn Space.
Curates books with women at the center for reading communities.
Provides home organization tips and products for everyday use.
Offers tools for domestic equity and women's well-being support.
Guides creative pursuits and personal goal setting for individuals.
Apps and channels of Hello Sunshine
its YouTube channel Reese Witherspoon x Hello Sunshine has 151K subscribers and 30 videos.
Videos from Hello Sunshine
The most watched videos on Hello Sunshine's YouTube channel, Reese Witherspoon x Hello Sunshine (151K subscribers). Click a video to play it here.
More on Reese Witherspoon x Hello Sunshine.
Funding Insights of Hello Sunshine
- Total Rounds 1
- Investors Count 2
All 1 funding rounds of Hello Sunshine with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2019 | Seed | – | Otter Media, Emerson Collective | – |
3 investors in total: 3 institutional.
Investors in Hello Sunshine
Hello Sunshine has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Blackstone, Otter Media and Emerson Collective.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provider of venture capital and private equity firm focused on digital sector | 2014 | ottermedia.com | Los Angeles, United States | |
Diversified investment management is provided across multiple asset classes. | 1985 | blackstone.com | New York, United States | |
| emersoncollective.com |
Investor details for Hello Sunshine
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Hello Sunshine
65 people are tracked at Hello Sunshine (36 in leadership, 1 in board & advisors, 28 in team).
| Name | Role | Group |
|---|---|---|
Cynthia Rupeka | VP Business Development - Reese's Book Club | Leadership |
Sarah Harden | CEO | Leadership |
Maureen Polo | Head Of Direct-to-consumer | Leadership |
Lauren Kisilevsky | Executive Vice President | Leadership |
Cassie Scalettar | Senior Vice President | Leadership |
Ashley Rappoport | Vice President, Brand | Leadership |
Caroline Vickerson | Director Integrated Marketing | Leadership |
Elyssa Margolis | Vp, Integrated Marketing | Leadership |
Roxy Radulescu | Art Director At Sol.ar | Leadership |
Justine Sto.tomas | Creative Production Director | Leadership |
James Toth | Head of Content Acquisitions & Talent | Leadership |
Alyssa Duffy | Senior Director Of Social Media, The Home Edit | Leadership |
Meredith Ditlow | Vice President, Film & Television | Leadership |
Ariana Shore | Director Live Experiences | Leadership |
Jane Lee | Executive Vice President, Production Services | Leadership |
Lindy Whitley | VP Of Production Finance | Leadership |
Kaitlyn Hennigan | Director Consumer Insights | Leadership |
Michael Lu | Vp, New Businesses | Leadership |
Sam Springli | Director Of Technology & Operations | Post Production | Leadership |
Corinna D. | Senior Director, Talent And Programming | Leadership |
45 more people are available in the full profile.
Complete people profiles for Hello Sunshine
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Hello Sunshine
Hello Sunshine has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include SKR Productions and The Home Edit.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Online platform providing consultation services on home improvements | thehomeedit.com | Nashville, United States | 2015 | Feb 2022 | •••• | |
Films, documentaries, and TV shows are produced by SKR Productions. | sarareaproductions.com | United States | 2014 | Dec 2020 | •••• |
Complete acquisition details for Hello Sunshine
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Hello Sunshine
5 dated milestones of Hello Sunshine across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Hello Sunshine is founded.
- Funding First funding round.
- Acquisition Acquires SKR Productions.
- Exit Acquired by Blackstone.
- Acquisition Acquires The Home Edit.
Web traffic of Hello Sunshine
The website of Hello Sunshine (hello-sunshine.com) receives about 39.5K visits a month.
- Monthly visits39.5K
▲ 18.5% vs previous month
Websites whose visitors overlap most with Hello Sunshine. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
shop.reesesbookclub.com | shop.reesesbookclub.com | 100% | #6,055,095 | – | |
poosh.com | poosh.com | 96% | #210,579 | – | |
happilyevaafter.com | happilyevaafter.com | 96% | #735,284 | – | |
| theeverymom.com | 96% | #99,178 | View details | ||
graziamagazine.com | graziamagazine.com | 96% | #91,213 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 15 similar websites and full traffic analytics for Hello Sunshine
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 15 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in OTT & Streaming Media
3 companies that operate in the same segment as Hello Sunshine (OTT & Streaming Media) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Video content is streamed through subscription-based OTT platform. | 2007 | Santa Monica, California, United States | USD 100 M | 2,314 | ||
ESports social video streaming platform | 2006 | San Francisco, California, United States | USD 35.12 M | |||
Subscription-based platform for streaming soccer content is offered. | 2015 | New York, New York, United States | USD 154.63 M | USD 1.62 B | 590 |
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Related news about Hello Sunshine
Complete news archive for Hello Sunshine
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Hello Sunshine
Hello Sunshine was founded in 2016 and raised its 1st funding round 3 years after it was founded.
Hello Sunshine is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Hello Sunshine was founded in 2016 and is headquartered in Los Angeles, United States. Operations center on media production in the entertainment sector, with content developed for women through platforms such as film, television, books, social videos, digital channels, and audio. Services include creation and discovery of narratives that explore complex female experiences.
Hello Sunshine offers Reese’s Book Club, The Home Edit, Fair Play, and Unicorn Space.
Hello Sunshine has made 2 acquisitions, including SKR Productions, and The Home Edit.
Hello Sunshine has 3 investors. Key investors include Blackstone, Otter Media, and Emerson Collective.
Yes. Hello Sunshine was acquired by Blackstone in August 2021.