Helly Hansen

Oslo, Norway Founded: 1877 • Age: 149 yrs Acquired By Kontoor Brands
High-performance outdoor apparel and footwear are designed and retailed.

About Helly Hansen

Helly Hansen is a company based in Oslo (Norway) founded in 1877 was acquired by Kontoor Brands in February 2025.. Helly Hansen has completed 1 acquisition, including Musto. Helly Hansen offers products and services including Sailing Jackets, Hiking Shoes, Ski Jackets, Rain Trousers, and Base Layers. Helly Hansen operates in a competitive market with competitors including PUMA, Stormberg, Amundsen Sports and Valhalla Sport, among others.

  • Headquarter Oslo, Norway
  • Sectors
    Retail
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → Consumer & Fashion Retail
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
    $283.08 K (USD), Grant

    Jan 01, 2019

  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    Kontoor Brands

    & 4 more

    (Feb 19, 2025)

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Products & Services of Helly Hansen

Helly Hansen offers a comprehensive portfolio of products and services, including Sailing Jackets, Hiking Shoes, Ski Jackets, Rain Trousers, and Base Layers. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Jackets designed for sailing and water activities

Shoes for outdoor hiking and trail conditions

Jackets for skiing and winter sports

Trousers providing protection against rain

Layers for thermal insulation in outdoor settings

People of Helly Hansen
Headcount 1000-5000
Employee Profiles 147
Employee Profiles
People
Elmis Sierra
Affiliate Marketing Manager
People
Jonathan Klement
Marketing Specialist
People
Gordon Kirk
Country Sales Manager UK & Ireland Workwear
People
Peter Hultin
Key Account Manager

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Funding Insights of Helly Hansen

  • Total Funding
  • Total Rounds 1
  • Last Round Grant — $283,079
  • First Round

    (01 Jan 2019)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2019 Amount Grant - Helly Hansen Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Helly Hansen

Helly Hansen has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Canadian Tire, Kontoor Brands and European Union. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Altor is engaged in private equity investments across multiple sectors.
Founded Year Domain Location
Private equity, real estate, and credit investments are managed globally.
Founded Year Domain Location
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Helly Hansen

Helly Hansen has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Musto. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Technical outdoor gear is provided for sailing and country sports.
1965
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Helly Hansen

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Helly Hansen Comparisons

Employees
+
Add Comparison
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Competitors of Helly Hansen

Helly Hansen operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as PUMA, Stormberg, Amundsen Sports and Valhalla Sport, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multi-sports apparel, footwear, and equipment are provided worldwide by PUMA.
domain founded_year HQ Location
Stormberg develops functional outdoor clothing and gear for family adventures at affordable prices.
domain founded_year HQ Location
Operates a direct-to-consumer brand offering sports wear and footwear for men and women.
domain founded_year HQ Location
A leading brand specializing in high-performance active apparel for athletes.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Helly Hansen

Frequently Asked Questions about Helly Hansen

When was Helly Hansen founded?

Helly Hansen was founded in 1877 and raised its 1st funding round 142 years after it was founded.

Where is Helly Hansen located?

Helly Hansen is headquartered in Oslo, Norway. It is registered at Oslo, Oslo, Norway.

Who is the current CEO of Helly Hansen?

Camilla Bjornstad is the current CEO of Helly Hansen.

What does Helly Hansen do?

Helly Hansen was founded in 1877 in Oslo, Norway, within the outdoor apparel sector. High-performance clothing and footwear are designed for activities including sailing, skiing, and hiking, encompassing jackets, pants, tops, base layers, and accessories. Proprietary technologies are incorporated in technical outerwear to ensure weather protection and breathability. Operations include retail through an online store and other channels.

Who are the top competitors of Helly Hansen?

Helly Hansen's top competitors include PUMA, Stormberg and Amundsen Sports.

What products or services does Helly Hansen offer?

Helly Hansen offers Sailing Jackets, Hiking Shoes, Ski Jackets, Rain Trousers, and Base Layers.

How many acquisitions has Helly Hansen made?

Helly Hansen has made 1 acquisition, including Musto.

Who are Helly Hansen's investors?

Helly Hansen has 6 investors. Key investors include Canadian Tire, Kontoor Brands, European Union, Ontario Teachers' Pension Plan, and Altor.

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