Horizon Hobby

Urbana, United States Founded: 1985 • Age: 41 yrs Acquired By Armory
Radio-controlled vehicles and aircraft are provided by Horizon Hobby.

About Horizon Hobby

Horizon Hobby is a Consumer company based in Urbana (United States) founded in 1985, and was acquired by Armory in March 2014. Radio-controlled vehicles and aircraft are provided by Horizon Hobby. The company has 420 employees. Horizon Hobby has completed 2 acquisitions, including Hobbico and Pro-Line Racing. Its chief executive, as recorded, is Joe Ambrose. Its website horizonhobby.com draws about 1.1 million monthly visits. Its focus areas include Consumer Goods, Baby & Kids Products, Toys and Vehicles.

Company details

Horizon Hobby was founded in 1985 in Urbana, United States, within the hobby and recreation sector. Ready-to-run and kit-form models of cars, trucks, airplanes, helicopters, and boats are offered, along with parts, accessories, and radio systems. Products are designed for skill levels ranging from beginners to experts. Technical assistance and resources are supplied to support enthusiasts in the United States and internationally.

  • Headquarters Urbana, United States
  • Employees 420
  • Stage Acquired
  • Sectors
    Consumer
  • Email
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  • Phone
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  • Website horizonhobby.com
  • Social LinkedIn X Facebook
  • Acquired by Armory (Mar 2014)
Operational Areas
Key Metrics

Investors in Horizon Hobby

Horizon Hobby has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Armory Capital and Mill City Capital.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Armory Capital is operated as a family investment office.
armorycap.comChampaign, United States
Mill City Capital is engaged in private equity investments.
millcitycapital.comMinneapolis, United States
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Investor details for Horizon Hobby

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People of Horizon Hobby

9 people are tracked at Horizon Hobby (5 in leadership, 4 in team); the tracked headcount is 420.

NameRoleGroup
Joe Ambrose
CEO & PresidentLeadership
James Haley
Director Of ITLeadership
Chris Dickerson
CEO and PresidentLeadership
Michael Ritter
Chief Operating OfficerLeadership
Keith Howard Cpa
CFOLeadership
Elliott L.
Quality Manager - AsiaTeam
Emily Singer
Information Technology Business AnalystTeam
Tad Dunlap
International Logistics ManagerTeam
Stephanie Danback
Data AnalystTeam
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Complete people profiles for Horizon Hobby

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  • Team structure
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  • Professional contacts

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Investments & Acquisitions by Horizon Hobby

Horizon Hobby has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Hobbico and Pro-Line Racing.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Major auto components for trucks are manufactured and supplied.
prolineracing.comBanning, United States1982Aug 2020β€’β€’β€’β€’
Hobby products are distributed by Hobbico in the United States.
hobbico.comUnited States1995Jun 2018β€’β€’β€’β€’
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Complete acquisition details for Horizon Hobby

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  • Deal sources
  • Complete history
  • Exports

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Timeline of Horizon Hobby

4 dated milestones of Horizon Hobby across 35 years, from founding to its latest funding, stage changes and deals.

  1. Founded Horizon Hobby is founded.
  2. Exit Acquired by Armory.
  3. Acquisition Acquires Hobbico.
  4. Acquisition Acquires Pro-Line Racing.

Web traffic of Horizon Hobby

The website of Horizon Hobby (horizonhobby.com) receives about 1.1M visits a month.

  • Monthly visits
    1.1M

    ▲ 5.5% vs previous month

Similar websites

Websites whose visitors overlap most with Horizon Hobby. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
towerhobbies.com
towerhobbies.com
100%
#123,291–
hobbytown.com
90%
677.2K#55,106View details
amainhobbies.com
90%
#25,863View details
hobbyzone.com
hobbyzone.com
83%
#561,909–
spektrumrc.com
spektrumrc.com
79%
#261,093–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for Horizon Hobby

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  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

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Top companies in Baby & Kids Products

3 companies that operate in the same segment as Horizon Hobby (Baby & Kids Products) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Toys and games are designed, manufactured, and marketed worldwide.
1945El Segundo, California, United StatesUSD 5.35 B34,000
Healthcare solutions are provided by Johnson & Johnson globally.
1886New Brunswick, New Jersey, United StatesUSD 94.18 B139,800
Multi-brand company and manufacturer of toys
1995Los Angeles, California, United StatesUSD 570.67 M680
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Frequently Asked Questions about Horizon Hobby

Horizon Hobby was founded in 1985.

Horizon Hobby is headquartered in Urbana, United States. It is registered at Urbana, Illinois, United States.

Joe Ambrose is the CEO of Horizon Hobby, as recorded in our data.

Horizon Hobby has 420 employees.

Horizon Hobby was founded in 1985 in Urbana, United States, within the hobby and recreation sector. Ready-to-run and kit-form models of cars, trucks, airplanes, helicopters, and boats are offered, along with parts, accessories, and radio systems. Products are designed for skill levels ranging from beginners to experts. Technical assistance and resources are supplied to support enthusiasts in the United States and internationally.

Horizon Hobby has made 2 acquisitions, including Hobbico, and Pro-Line Racing.

Horizon Hobby has 2 investors. Key investors include Armory Capital, and Mill City Capital.

Yes. Horizon Hobby was acquired by Armory in March 2014.

The website of Horizon Hobby receives about 1.1 million visits a month.

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