About Horizon
Horizon is a company based in Frankfurt Am Main (Germany) founded in 2020 by Moritz Heimsch. It operates as a SaaS (Software-as-a-Service), and Testing-as-a-Service. Horizon has raised $1.36 million across 1 funding round from investors including Catapult, Sebastian Heinz and Marco Adelt. Horizon offers products and services including Horizon Market Success Prediction and Painted Door Tests. Horizon operates in a competitive market with competitors including Instapage, Leadpages, Unbounce, Fibr and Landbot, among others.
- Headquarter Frankfurt Am Main, Germany
- Founders Moritz Heimsch
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Sectors
Technology
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Email
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Phone
*********
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$1.36 M (USD)
in 1 rounds
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Latest Funding Round
$1.36 M (USD), Seed
Sep 13, 2022
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Investors
Catapult
& 4 more
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Employee Count
Employee Count
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Products & Services of Horizon
Horizon offers a comprehensive portfolio of products and services, including Horizon Market Success Prediction and Painted Door Tests. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Market success is predicted using consumer purchase intent.
Consumer behavior is tested through simulated product offerings.
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Funding Insights of Horizon
Horizon has successfully raised a total of $1.36M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.36 million completed in September 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $1.4M
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First Round
First Round
(13 Sep 2022)
- Investors Count 5
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2022 | Amount | Seed - Horizon | Valuation | Catapult sports |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Horizon
Horizon has secured backing from 5 investors, including institutional and angel investors. Prominent investors backing the company include Catapult, Sebastian Heinz and Marco Adelt. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Sports technology solutions are provided to enhance athlete performance.
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Founded Year | Domain | Location | |
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SH
Sebastian Heinz |
Angel investor, co-founder of Statista, focusing on tech startups
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Founded Year | Domain | Location |
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MA
Marco Adelt |
Co-founder of Cashfree Payments, active angel investor in Indian startups
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Horizon
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Horizon
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Horizon Comparisons
Competitors of Horizon
Horizon operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Instapage, Leadpages, Unbounce, Fibr and Landbot, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Provider of cloud based website management solutions
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| domain | founded_year | HQ Location |
Cloud-based solutions for landing page development are offered.
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| domain | founded_year | HQ Location |
Self-serve landing page platform
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| domain | founded_year | HQ Location |
Personalized AI-driven landing pages are generated for business marketing.
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| domain | founded_year | HQ Location |
A no-code platform is utilized for building conversational chatbots.
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| domain | founded_year | HQ Location |
No-code campaign creation platform is provided for marketing teams.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Horizon
When was Horizon founded?
Horizon was founded in 2020 and raised its 1st funding round 2 years after it was founded.
Where is Horizon located?
Horizon is headquartered in Frankfurt Am Main, Germany. It is registered at Frankfurt Am Main, Hesse, Germany.
Is Horizon a funded company?
Horizon is a funded company, having raised a total of $1.36M across 1 funding round to date. The company's 1st funding round was a Seed of $1.36M, raised on Sep 13, 2022.
What does Horizon do?
Horizon is engaged in providing market success prediction tools for various industries. Solutions are offered to innovation, consumer insights, and product management teams. Robust purchase intent data from real consumers is utilized pre-market. Services include multivariate landing page tests and behavioral research to validate product decisions. Sectors such as home appliances, food and beverage, cosmetics, and insurance are covered. Consumer-validated decisions are enabled through advanced SaaS platforms.
Who are the top competitors of Horizon?
What products or services does Horizon offer?
Horizon offers Horizon Market Success Prediction and Painted Door Tests.
Who are Horizon's investors?
Horizon has 5 investors. Key investors include Catapult, Sebastian Heinz, Marco Adelt, Andy Wing, and Henry Piney.