About HyperPure
HyperPure is a Retail company based in Delhi (India) founded in 2015 by Deepinder Goyal, and was acquired by Zomato in August 2018. Food industry ingredients are supplied via a B2B platform. HyperPure has raised $1.11 million across 2 funding rounds from investors including Zomato, Kae Capital and Kalysta Capital. The company has 1,200 employees. HyperPure has completed 1 acquisition, including Hands On Trades. HyperPure was last valued at $3.31 million in June 2017. Its chief executive, as recorded, is Deepinder Goyal. Its website hyperpure.com draws about 446 thousand monthly visits. Its Indian entity Zomato Hyperpure Private Limited reported revenue of ₹7,104 Cr. HyperPure offers products and services including Fruits & Vegetables, Dairy Products, Frozen Goods, and Delivery Platform. Its focus areas include B2B E-Commerce, Food & Beverages, Groceries and Multi Category. Its competitors include Apnaklub, ShopKirana and Jumbotail; 3 of its 3 listed competitors have raised funding.
Company details
HyperPure was established in 2015 and is headquartered in Delhi, India. A B2B platform is operated to provide essential ingredients for the food sector, including fresh fruits, vegetables, groceries, packaged items, and frozen products. These supplies support various operations within the industry, focusing on reliable sourcing and distribution for businesses in the region.
- Headquarters Delhi, India
- Employees 1,200
- Founders Deepinder Goyal
- Stage Acquired
- SectorsRetail
- Website category Food and Drink · Restaurants and Delivery
- Email••••••••
- Phone•••• ••••
- Website hyperpure.com
- Social LinkedIn X Facebook YouTube
- Acquired by Zomato (Aug 2018)
- Legal Name Zomato Hyperpure Private Limited
- Date of Incorporation 08 Oct, 2015
- Jurisdiction New Delhi, Delhi, India
- Annual Revenue₹7,104 Cr
FY 2025 · +94% YoY
- Net Loss-₹227 Cr
FY 2025 · -3% margin
- EBITDA₹8.00 Cr
FY 2025 · 0% margin
- Total Equity Funding$1.11M (USD)
in 2 rounds
- Latest Funding Round$511.62K (USD), Seed
Jun 2017
- InvestorsZomato
& 17 more
- Employee Count1,200
- Investments & Acquisitions
- Acquired byZomato
(Aug 2018)
Associated legal entities of HyperPure
HyperPure operates through Zomato Hyperpure Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Zomato Hyperpure Private Limited CIN U74900DL2015PTC286208 | Active | 08 Oct 2015 | New Delhi, Delhi | ₹7,104 Cr | 1,200 | 8 | View details |
Products & Services of HyperPure
HyperPure offers a comprehensive portfolio of products and services, including Fruits & Vegetables, Dairy Products, Frozen Goods, and Delivery Platform.
Supply of fresh fruits and vegetables for food businesses.
Handpicked dairy items like cheese and milk for restaurants.
Frozen items such as peas and corn for easy storage.
Tech-enabled platform for ordering and timely deliveries.
Apps and channels of HyperPure
HyperPure publishes 1 mobile app with over 100K+ downloads; its YouTube channel Hyperpure by Zomato has 1.26K subscribers and 30 videos.
Videos from HyperPure
The most watched videos on HyperPure's YouTube channel, Hyperpure by Zomato (1.26K subscribers). Click a video to play it here.
More on Hyperpure by Zomato.
Funding Insights of HyperPure
HyperPure has successfully raised a total of $1.11M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $511.62 thousand completed in June 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.11M
- Total Rounds 2
- Last Round Seed — $511,616
- First Round $601,116
(Sep 2016)
- Investors Count 17
All 2 funding rounds of HyperPure with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2017 | $511,616 | Seed | $3.31M | Kae Capital | |
| Sep 2016 | $601,116 | Seed | $1.89M | Kae Capital |
| Date | Valuation | Stage |
|---|---|---|
| Jun 2017 | $3.31M | •••••••• |
| Sep 2016 | $1.89M | •••••••• |
Last known valuation $3.31M (Jun 2017). 18 investors in total: 6 institutional and 12 angel.
Investors in HyperPure
HyperPure has secured backing from 18 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Zomato, Kae Capital and Kalysta Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage investing in tech startups in India. | 2011 | kae-capital.com | Mumbai, India | |
Early-stage companies are targeted for series-stage venture capital investments. | kalystacapital.tcc.mode | |||
Venture capital firm backed by Claris Lifesciences Limited | clariscapitalltd.com | Ahmedabad, India | ||
Early-stage investments in diverse sectors are targeted by the firm. | motivatedmindswealth.tcc.mode | Mumbai, India | ||
Limited information available | barbarikdistributors.tcc.mode | Mumbai, India | ||
Online platform food ordering and delivery service | 2008 | zomato.com | Gurugram, India | |
AC Anto Chirayanth | unknown_3b0c7fcfb7bb4091a | |||
VM Viraj Mehta | unknown_1a1c6b46935d4bea9 | |||
GN Gita Nayyar | unknown_a74416b1ab1640df9 | |||
P Priyamvada | Angel investor, Yale professor, astrophysicist, focusing on deep-tech and science startups | unknown_88ce3e90772649008 |
Investor details for HyperPure
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Board of directors of Zomato Hyperpure Private Limited (HyperPure)
Zomato Hyperpure Private Limited is the primary company behind HyperPure. The board of Zomato Hyperpure Private Limited currently have 4 directors; the longest-serving is Rishi Arora, appointed in 2023. 11 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Rishi Arora DIN 07265212 | CEO | 01 Jun 2023 | 3 yrs 4 mo | Zomato Hyperpure Private Limited |
| Ruby Hemant Kumar Jain DIN 10908984 | Director | 17 Jan 2025 | 1 yr 9 mo | Zomato Hyperpure Private Limited |
| Deepak Ahluwalia DIN 10353564 | Director | 18 Jul 2025 | 1 yr 3 mo | Zomato Hyperpure Private Limited |
| Namita Gupta DIN 07337772 | Director | 18 Jul 2025 | 1 yr 3 mo | Zomato Hyperpure Private Limited |
People of HyperPure
6 people are tracked at HyperPure (2 in leadership, 4 in team); the tracked headcount is 1,200.
| Name | Role | Group |
|---|---|---|
| Co-Founder & Co-CEO | Leadership | |
| Co-CEO | Leadership | |
Manoj S | Senior Executive Human Resources | Team |
Shamsher Singh | Plant HR & Admin | Team |
Ankur Jain | Quality Assurance Training Manager | Team |
Dharmendra Kumar Tiwari | Senior Executive Quality | Team |
Complete people profiles for HyperPure
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Verified entity values are shown only after access is granted.
Financials of HyperPure
Figures of Zomato Hyperpure Private Limited, the primary company behind HyperPure, for FY 2025. Revenue was ₹7,104 Cr (+94% year on year). Net loss was -₹227 Cr (-3% margin). EBITDA was ₹8.00 Cr (0% margin). Revenue has grown at a compounded annual rate of +134% over three years and +131% over five years.
- ₹7,104 CrRevenue · FY 2025 · +94% YoY
- -₹227 CrNet loss · -3% margin
- ₹8.00 CrEBITDA · 0% margin
- ₹39.80 CrPaid-up capital
- 1,200Employees (provident fund records)
- +134%Revenue CAGR, 3 years
- +131%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Zomato Hyperpure Private Limited are on its company page.
Detailed financial statements for HyperPure
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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Investments & Acquisitions by HyperPure
HyperPure has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Hands On Trades.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Insurance risk management services are provided to clients. | handsontrades.com | Delhi, India | 2014 | Aug 2022 | •••• |
Complete acquisition details for HyperPure
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Timeline of HyperPure
6 dated milestones of HyperPure across 7 years, from founding to its latest funding, stage changes and deals.
- Founded HyperPure is founded.
- Funding First funding round of $601K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Seed, of $512K.
- Exit Acquired by Zomato.
- Acquisition Acquires Hands On Trades.
Competitors of HyperPure
HyperPure has 3 listed competitors in our database, 3 of them funded. They include Apnaklub, ShopKirana and Jumbotail.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| apnaklub.com | 2019 | Bengaluru, India | $32.59M | 388 | Local wholesale businesses are facilitated via an e-distribution platform. | |
| shopkirana.com | 2015 | Indore, India | $59.21M | 277 | Provider of B2B procurement platform for grocery retailers | |
| jumbotail.com | 2015 | Bengaluru, India | $262.79M | 437 | B2B marketplace platform connecting retailers with brands and staples producers |
Detailed competitors of HyperPure
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of HyperPure
The website of HyperPure (hyperpure.com) receives about 446.2K visits a month and ranks #87,667 among all websites worldwide, #2,636 in Restaurants and Delivery.
- Monthly visits446.2K
▲ 4.5% vs previous month
- Unique visitors110K
per month
- Global rank#87,667
among all websites
- Category rank#2,636
Food and Drink · Restaurants and Delivery
- Bounce rate39%
- Pages per visit5.8
- Average visit3 min 30 sec
- DevicesDesktop 59% · Mobile 41%
Websites whose visitors overlap most with HyperPure. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| zomato.com | 100% | 17.2M | #2,861 | View details | |
| livetableapp.com | 91% | #214,248 | View details | ||
| magicpin.in | 80% | 1.9M | #28,774 | View details | |
| swiggy.com | 76% | 21.3M | #1,566 | View details | |
| starquik.com | 65% | 59.9K | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for HyperPure
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- 40 similar websites
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Top companies in Food & Grocery Retail
3 companies that operate in the same segment as HyperPure (Food & Grocery Retail) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery items are ordered via an online network. | 2014 | Bengaluru, Karnataka, India | USD 3.62 B | USD 2.46 B | 4,488 | |
Personal and household products are delivered via an e-commerce platform. | 2011 | Bengaluru, Karnataka, India | USD 943.07 M | USD 1.17 B | 22,095 | |
Instant delivery of groceries and essentials is facilitated online. | 2013 | Gurugram, Haryana, India | USD 757.52 M | 11,913 |
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Related news about Hyperpure
Complete news archive for HyperPure
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Articles about HyperPure on our blog
Frequently Asked Questions about HyperPure
HyperPure was founded in 2015 and raised its 1st funding round 1 year after it was founded.
HyperPure is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.
Deepinder Goyal is the CEO of HyperPure, as recorded in our data. They have also founded this company.
HyperPure is a funded company, having raised a total of $1.11M across 2 funding rounds to date. The company's 1st funding round was a Seed of $601.12K, raised on Sep 2016.
HyperPure has 1,200 employees.
The primary company behind HyperPure, Zomato Hyperpure Private Limited, reported revenue of ₹7,104 Cr for FY 2025, up 94% year on year.
HyperPure was established in 2015 and is headquartered in Delhi, India. A B2B platform is operated to provide essential ingredients for the food sector, including fresh fruits, vegetables, groceries, packaged items, and frozen products. These supplies support various operations within the industry, focusing on reliable sourcing and distribution for businesses in the region.
HyperPure's top competitors include Jumbotail, Apnaklub and ShopKirana.
HyperPure offers Fruits & Vegetables, Dairy Products, Frozen Goods, and Delivery Platform.
HyperPure has made 1 acquisition, including Hands On Trades.
HyperPure has 18 investors. Key investors include Zomato, Kae Capital, Kalysta Capital, Claris Capital Ltd, and Barbarik Distributors.
The valuation of HyperPure is $3.31M as of Jun 2017.