IMOGENT

Paderborn, Germany Founded: 2018 • Age: 8 yrs Acquired By Backbone
Digital marketing solutions are provided for real estate agents.
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About IMOGENT

IMOGENT is a company based in Paderborn (Germany) founded in 2018 by Peer Bausch and Robin Kroll was acquired by Backbone in April 2024.. IMOGENT offers products and services including Digital Staging, Grundrisse, Fotografie und Luftaufnahmen, and Energieausweise. IMOGENT operates in a competitive market with competitors including S⁴Capital, Townsquare Media, Advantage Solutions, Prophet and Tinuiti, among others.

  • Headquarter Paderborn, Germany
  • Founders Peer Bausch, Robin Kroll
  • Sectors
    Real Estate & Construction
    Business Services
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Imogent Gmbh
Operational Areas
Real Estate & Construction → Property Technology (PropTech)
Business Services → Customer Experience & Marketing Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Backbone

    (Apr 17, 2024)

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Products & Services of IMOGENT

IMOGENT offers a comprehensive portfolio of products and services, including Digital Staging, Grundrisse, Fotografie und Luftaufnahmen, and Energieausweise. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Service for digitally enhancing property images to improve marketing appeal.

Tool for creating accurate floor plans of real estate properties.

Professional photography and aerial shots for real estate listings.

Generation of energy certificates for property compliance and marketing.

Funding Insights of IMOGENT

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in IMOGENT

IMOGENT has secured backing from 1 investor. Prominent investors backing the company include Backbone. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
SaaS virtual tours are provided for real estate professionals.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by IMOGENT

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - IMOGENT

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Imogent Comparisons

Employees
+
Add Comparison
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Competitors of IMOGENT

IMOGENT operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as S⁴Capital, Townsquare Media, Advantage Solutions, Prophet and Tinuiti, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

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Digital marketing services including paid search and e-commerce are provided.
domain founded_year HQ Location
Provider of marketing solutions for real estate agents
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Imogent

Frequently Asked Questions about IMOGENT

When was IMOGENT founded?

IMOGENT was founded in 2018.

Where is IMOGENT located?

IMOGENT is headquartered in Paderborn, Germany. It is registered at Paderborn, North Rhine-westphalia, Germany.

Who is the current CEO of IMOGENT?

Peer Bausch is the current CEO of IMOGENT. They have also founded this company.

What does IMOGENT do?

IMOGENT was founded in 2018 and is based in Paderborn, Germany. Digital marketing services for the real estate sector are offered, including digital staging, new building visualization, image editing, and virtual tours. Operations focus on supporting real estate agents with these tools. Clients served include Tend, LBS, and McMakler, among others.

Who are the top competitors of IMOGENT?

IMOGENT's top competitors include S⁴Capital, Townsquare Media and Luxury Presence.

What products or services does IMOGENT offer?

IMOGENT offers Digital Staging, Grundrisse, Fotografie und Luftaufnahmen, and Energieausweise.

Who are IMOGENT's investors?

IMOGENT has 1 investor. Key investors include Backbone.

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