About Innate Lifestyle
Innate Lifestyle is a Retail company based in Hubli (India) founded in 2016. It operates an e-commerce platform for multi-category organic and sustainable baby diapers. It operates on a B2C model. Its Indian entity Prakrta Consumer Products Private Limited reported revenue of ₹2.2 Lakh. Its focus areas include Consumer Goods, E-commerce, Baby Products and Organic Diapers. Its competitors include SuperBottoms, A Toddler Thing and NewBoo; 3 of its 3 listed competitors have raised funding.
Company details
Innate Lifestyle operates an e-commerce platform for multi-category organic and sustainable baby diapers, focusing on producing consumer products, operating online marketplaces, baby products, and organic diapers. It serves clients with dedicated solutions, emphasizing quality, innovation, and sustainable growth in its core markets.
- Headquarters Hubli, India
- Employees 1
- SectorsRetail
- Website innatelifestyle.in
- Social Facebook
- Legal Name Prakrta Consumer Products Private Limited
- Date of Incorporation 27 Sep, 2021
- Jurisdiction Hubli, Karnataka, India
- Annual Revenue₹2.2 Lakh
FY 2025 · +33% YoY
- Net Loss-₹7.4 Lakh
FY 2025 · -342% margin
- EBITDA-₹4.8 Lakh
FY 2025 · -221% margin
- Employee Count1
Associated legal entities of Innate Lifestyle
Innate Lifestyle operates through Prakrta Consumer Products Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Prakrta Consumer Products Private Limited CIN U51909KA2021PTC152342 | Active | 27 Sep 2021 | Hubli, Karnataka | ₹0.0 Cr | 2 | View details |
Board of directors of Prakrta Consumer Products Private Limited (Innate Lifestyle)
Prakrta Consumer Products Private Limited is the primary company behind Innate Lifestyle. The board of Prakrta Consumer Products Private Limited currently have 2 directors; the longest-serving is Priya Tolanavar, appointed in 2021.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Priya Tolanavar DIN 09336052 | Director | 27 Sep 2021 | 5 yrs | Prakrta Consumer Products Private Limited |
| Suhas Kabbur DIN 09336053 | Director | 27 Sep 2021 | 5 yrs | Prakrta Consumer Products Private Limited |
Financials of Innate Lifestyle
Figures of Prakrta Consumer Products Private Limited, the primary company behind Innate Lifestyle, for FY 2025. Revenue was ₹2.2 Lakh (+33% year on year). Net loss was -₹7.4 Lakh (-342% margin). EBITDA was -₹4.8 Lakh (-221% margin).
- ₹2.2 LakhRevenue · FY 2025 · +33% YoY
- -₹7.4 LakhNet loss · -342% margin
- -₹4.8 LakhEBITDA · -221% margin
- ₹1 LakhPaid-up capital
Balance sheet, profit and loss, cash flow and ratios of Prakrta Consumer Products Private Limited are on its company page.
Detailed financial statements for Innate Lifestyle
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- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Competitors of Innate Lifestyle
Innate Lifestyle has 3 listed competitors in our database, 3 of them funded. They include SuperBottoms, A Toddler Thing and NewBoo.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| superbottoms.com | 2015 | Thane, India | $20.17M | 96 | Online platform offering reusable cloth diapers and baby essentials | |
| atoddlerthing.com | 2017 | Coimbatore, India | $316,250 | 20 | Private label brand of cloth diapers for babies | |
| newboo.in | 2019 | Hyderabad, India | $212,315 | Reusable diapers are offered online by NewBoo for infant care. |
Detailed competitors of Innate Lifestyle
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Top companies in Baby & Mother E-Commerce
3 companies that operate in the same segment as Innate Lifestyle (Baby & Mother E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering mom and baby products and services | 2017 | Gurugram, Haryana, India | 162 | |||
Mobile app offering prenatal education, mantras, and wellness for pregnant women. | 2017 | Indore, Madhya Pradesh, India | 1 | |||
An online retail platform specializing in multicategory mom and baby care products. | 2018 | Bengaluru, Karnataka, India | USD 26.23 K | USD 674.86 K | 16 |
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Frequently Asked Questions about Innate Lifestyle
Innate Lifestyle was founded in 2016.
Innate Lifestyle is headquartered in Hubli, India. It is registered at Hubli, Karnataka, India.
Innate Lifestyle has 1 employees.
The primary company behind Innate Lifestyle, Prakrta Consumer Products Private Limited, reported revenue of ₹2.2 Lakh for FY 2025, up 33% year on year.
Innate Lifestyle operates an e-commerce platform for multi-category organic and sustainable baby diapers, focusing on producing consumer products, operating online marketplaces, baby products, and organic diapers. It serves clients with dedicated solutions, emphasizing quality, innovation, and sustainable growth in its core markets.
Innate Lifestyle's top competitors include SuperBottoms, NewBoo and A Toddler Thing.
Innate Lifestyle operates through Prakrta Consumer Products Private Limited.
The legal entities of Innate Lifestyle currently have 2 directors, including Priya Tolanavar, Suhas Kabbur.