About SuperBottoms
SuperBottoms is a company based in Thane (India) founded in 2015 by Salil Vishwas Utagi and Pallavi Utagi. SuperBottoms has raised $20.17 million across 15 funding rounds from investors including Ubiquiti, Venture Catalysts and Alteria Capital. The company has 91 employees. SuperBottoms operates in a competitive market with competitors including A Toddler Thing, Bumberry, NewBoo, Just Bumm and Innate Lifestyle, among others.
- Headquarter Thane, India
- Employees 91
- Founders Salil Vishwas Utagi, Pallavi Utagi
- Stage Minicorn
- SectorsConsumer
- Website category Lifestyle · Fashion and Apparel
- Email••••••••
- Phone•••• ••••
- Website superbottoms.com
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Navashya Consumer Products Private Limited
- Date of Incorporation 26 Sep, 2018
- Jurisdiction Thane, Maharashtra, India
- Annual Revenue₹84.32 Cr
FY 2025 · +54% YoY
- Net Loss-₹14.16 Cr
FY 2025 · -17% margin
- EBITDA-₹13.07 Cr
FY 2025 · -16% margin
- Total Equity Funding$20.17M (USD)
in 15 rounds
- Latest Funding Round$311.72K (USD), Series A
Apr 2025
- InvestorsUbiquiti
& 24 more
- Employee Count91
Associated legal entities of SuperBottoms
SuperBottoms operates through Navashya Consumer Products Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Navashya Consumer Products Private Limited CIN U74999MH2018PTC314825 | Active | 26 Sep 2018 | Thane, Maharashtra | ₹84.3 Cr | 91 | 5 | View details |
Apps and channels of SuperBottoms
SuperBottoms publishes 1 mobile app with over 100K+ downloads; its YouTube channel SuperBottoms has 30.7K subscribers and 30 videos.
Videos from SuperBottoms
The most watched videos on SuperBottoms's YouTube channel, SuperBottoms (30.7K subscribers). Click a video to play it here.
More on SuperBottoms.
Funding Insights of SuperBottoms
SuperBottoms has successfully raised a total of $20.17M across 15 strategic funding rounds. The most recent funding activity was a Series A round of $311.72 thousand completed in April 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $20.17M
- Total Rounds 15
- Last Round Series A — $311,715
- First Round $742,303
(May 2018)
- Investors Count 25
Latest 10 of 15 funding rounds of SuperBottoms with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2025 | $311,715 | Series A | – | ah! Ventures, Venture Catalysts | – |
| Jun 2024 | $1.14M | Series A | $22.54M | – | |
| Aug 2023 | $5M | Series A | $39.9M | Lok Capital, Sharrp Ventures | |
| Apr 2023 | $1.61M | Angel Round | $••••• | – | |
| Feb 2023 | $1.09M | Series A | $••••• | Sharrp Ventures | |
| Jan 2023 | – | Seed | – | – | – |
| May 2022 | $4.52M | Series A | $••••• | DSG Consumer Partners, Venture Catalysts | |
| Nov 2021 | $472,289 | Debt – Venture | – | – | |
| Nov 2021 | $68,047 | Series A | $••••• | Alteria Capital | |
| Jan 2021 | $2.09M | Series A | $••••• | – |
| Date | Valuation | Stage |
|---|---|---|
| Jun 2024 | $22.54M | •••••••• |
| Aug 2023 | $39.9M | •••••••• |
| Apr 2023 | $••••• | •••••••• |
| Feb 2023 | $••••• | •••••••• |
| May 2022 | $••••• | •••••••• |
| Nov 2021 | $••••• | •••••••• |
| Jan 2021 | $••••• | •••••••• |
| Jun 2020 | $••••• | •••••••• |
Full valuation and stage history of SuperBottoms
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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- Stage changes
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Verified entity values are shown only after access is granted.
Last known valuation $22.54M (Jun 2024). 25 investors in total: 16 institutional and 9 angel.
Investors in SuperBottoms
SuperBottoms has secured backing from 25 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Ubiquiti, Venture Catalysts and Alteria Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investing in and supporting insurgent consumer brands in India and Southeast Asia. | – | dsgcp.com | - | |
Venture capital investments and partnerships in diverse sectors. | 2012 | saama.vc | Bengaluru, India | |
Investment firm focusing on tech-enabled enterprises in social and environmental sectors. | 2002 | lokcapital.com | Gurugram, India | |
Investment office backing consumer sector companies in India. | 2014 | sharrpventures.com | Mumbai, India | |
Startup accelerator | 2016 | znationlab.com | Cupertino, United States | |
Early-stage startup ecosystem is supported by Venture Catalysts in India. | 2015 | venturecatalysts.in | Mumbai, India | |
Venture debt funding and structured finance for innovative startups in India. | 2018 | alteriacapital.com | Mumbai, India | |
Debt fund focused on early-stage venture debt financing | 2017 | ubiquity-capital.com | Bengaluru, India | |
Business solutions for retailers are provided by Vista Business Ventures. | – | vistabusinessventures.tcc.mode | Mumbai, India | |
Investments are made in early-stage companies by Titan Capital. | – | titancapital.vc | Gurugram, India |
Investor details for SuperBottoms
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Board of directors of Navashya Consumer Products Private Limited (SuperBottoms)
Navashya Consumer Products Private Limited is the primary company behind SuperBottoms. The board of Navashya Consumer Products Private Limited currently have 5 directors; the longest-serving is Pallavi Salil Utagi, appointed in 2018. 3 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Pallavi Salil Utagi DIN 08240055 | Director | 26 Sep 2018 | 8 yrs | Navashya Consumer Products Private Limited |
| Ratnakar Dharmaji Patil DIN 01070370 | Director | 02 Jan 2019 | 7 yrs 9 mo | Navashya Consumer Products Private Limited |
| Hariharan Premkumar DIN 07272400 | Nominee Director | 04 Feb 2020 | 6 yrs 8 mo | Navashya Consumer Products Private Limited |
| Arzaan Vispi Patel DIN 10337780 | Nominee Director | 10 Oct 2023 | 3 yrs | Navashya Consumer Products Private Limited |
| Chhavi DIN 10868561 | Nominee Director | 10 Jan 2025 | 1 yr 9 mo | Navashya Consumer Products Private Limited |
People of SuperBottoms
20 people are tracked at SuperBottoms (5 in leadership, 15 in team); the tracked headcount is 91.
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
| Co-Founder & CEO | Leadership | |
Dimple Clarke | Vice-president Customer Experience & Community Growth | Leadership |
Deepti Karthik | Fractional CMO | Leadership |
Sneh Thanvi | Head Of Brand Marketing | Leadership |
Kanika Hirani | Manager - Retention & Loyalty | Team |
Prajna Eshwar | Customer Experience Specialist | Team |
Manish Kushwaha | Operation Executive | Team |
Renu Kurup | Graphic Designer | Team |
Sanandita Chakraverty | Manager (influencer Campaigns) | Team |
Neha Singh | Partnership And Collaboration Manager | Team |
Sharlyn Joyce Mendonca | Customer Service Specialist | Team |
Nishant Singh | Warehouse And Logistic Manager | Team |
Kartik S. | Copywriter & Retention Executive | Team |
Anjali Parihar | Copywriter | Team |
| Financial Controller | Team | |
Siby George Mathews | Brand Manager | Team |
Akhil Bhanushali | Business Manager | Team |
Ajit Ligade | Warehouse Manager | Team |
Rini Robert | Graphic Designer | Team |
Complete people profiles for SuperBottoms
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Financials of SuperBottoms
Figures of Navashya Consumer Products Private Limited, the primary company behind SuperBottoms, for FY 2025. Revenue was ₹84.32 Cr (+54% year on year). Net loss was -₹14.16 Cr (-17% margin). EBITDA was -₹13.07 Cr (-16% margin). Revenue has grown at a compounded annual rate of +28% over three years and +46% over five years.
- ₹84.32 CrRevenue · FY 2025 · +54% YoY
- -₹14.16 CrNet loss · -17% margin
- -₹13.07 CrEBITDA · -16% margin
- ₹2.1 LakhPaid-up capital
- 91Employees (provident fund records)
- +28%Revenue CAGR, 3 years
- +46%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Navashya Consumer Products Private Limited are on its company page.
Detailed financial statements for SuperBottoms
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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- Downloads
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Timeline of SuperBottoms
4 dated milestones of SuperBottoms across 10 years, from founding to its latest funding, stage changes and deals.
- Founded SuperBottoms is founded.
- Funding First funding round of $742K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series A, of $312K.
Competitors of SuperBottoms
SuperBottoms operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as A Toddler Thing, Bumberry, NewBoo, Just Bumm and Innate Lifestyle, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| atoddlerthing.com | 2017 | Coimbatore, India | $316,250 | 20 | Private label brand of cloth diapers for babies | |
| bumberry.com | 2013 | Kochi, India | $546,563 | 16 | Reusable diapers and covers are provided by this internet-first brand. | |
| newboo.in | 2019 | Hyderabad, India | $212,315 | – | Reusable diapers are offered online by NewBoo for infant care. | |
| justbumm.com | 2020 | Namakkal, India | – | – | Offers reusable cloth diapers and accessories for infant care in India. | |
| innatelifestyle.in | 2016 | Hubli, India | – | – | Operates an e-commerce platform for multi-category organic and sustainable baby diapers. |
Detailed competitors of SuperBottoms
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Verified entity values are shown only after access is granted.
Web traffic of SuperBottoms
The website of SuperBottoms (superbottoms.com) receives about 367.6K visits a month and ranks #124,857 among all websites worldwide, #6,391 in Fashion and Apparel.
- Monthly visits367.6K
▲ 14.7% vs previous month
- Unique visitors145.5K
per month
- Global rank#124,857
among all websites
- Category rank#6,391
Lifestyle · Fashion and Apparel
- Bounce rate48%
- Pages per visit4.0
- Average visit3 min 02 sec
- DevicesDesktop 11% · Mobile 89%
Websites whose visitors overlap most with SuperBottoms. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
 cdn.shopify.com | cdn.shopify.com | 100% | – | – | – |
| vnhnaiduhall.com | 97% | 155.4K | #187,571 | View details | |
| lavosperformance.com | 94% | 33.5K | #820,100 | View details | |
| marksandspencer.in | 90% | 1.5M | #27,277 | View details | |
dim.com | dim.com | 88% | – | #406,095 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for SuperBottoms
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Latest news on Superbottoms
Complete news archive for SuperBottoms
Full article history, source details, and older brand coverage require an active premium plan.
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Verified entity values are shown only after access is granted.
Similar companies to SuperBottoms
10 companies that operate in the same segment as SuperBottoms (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 6,330 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
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Frequently Asked Questions about SuperBottoms
SuperBottoms was founded in 2015 and raised its 1st funding round 3 years after it was founded.
SuperBottoms is headquartered in Thane, India. It is registered at Thane, Maharashtra, India.
Pallavi Utagi is the current CEO of SuperBottoms. They have also founded this company.
SuperBottoms is a funded company, having raised a total of $20.17M across 15 funding rounds to date. The company's 1st funding round was a Series A of $2.09M, raised on May 2018.
SuperBottoms has 91 employees.
The primary company behind SuperBottoms, Navashya Consumer Products Private Limited, reported revenue of ₹84.32 Cr for FY 2025, up 54% year on year.
SuperBottoms was established in 2015 in Thane, India, as an online platform in the baby care sector. Reusable cloth diapers and essential items such as clothing, bedding, and accessories are provided. Focus is placed on eco-friendly, skin-safe diapering solutions that support sustainability and convenience for childcare routines. Operations center on e-commerce delivery to address everyday parenting needs.
SuperBottoms's top competitors include NewBoo, A Toddler Thing and Bumberry.
SuperBottoms has 25 investors. Key investors include Ubiquiti, Venture Catalysts, Alteria Capital, Z Nation Lab, and Sharrp Ventures.
The valuation of SuperBottoms is $22.54M as of Jun 2024.
SuperBottoms operates through Navashya Consumer Products Private Limited.
The legal entities of SuperBottoms currently have 5 directors, including Ratnakar Dharmaji Patil, Arzaan Vispi Patel, Hariharan Premkumar and others.