SuperBottoms

Thane, India Founded: 2015 • Age: 11 yrs
Online platform offering reusable cloth diapers and baby essentials
Annual revenue $6.4M Latest available
Total funding $20.2M 14 rounds
Employees 91 Tracked headcount
Investors 25 Known backers
Products - Services tracked
Competitors 6 Brand Intelligence

About SuperBottoms

SuperBottoms is a company based in Thane (India) founded in 2015 by Salil Vishwas Utagi and Pallavi Utagi. SuperBottoms has raised $20.17 million across 14 funding rounds from investors including Ubiquiti, Venture Catalysts and Alteria Capital. The company has 91 employees as of December 13, 2024. SuperBottoms operates in a competitive market with competitors including A Toddler Thing, Bumberry, NewBoo, Just Bumm and Innate Lifestyle, among others.

  • Headquarter Thane, India
  • Employees 91 as on 13 Dec, 2024
  • Founders Salil Vishwas Utagi, Pallavi Utagi
  • Stage Minicorn
  • Sectors
    Consumer
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Navashya Consumer Products Private Limited
  • Date of Incorporation 26 Sep, 2018
  • Jurisdiction Thane, Maharashtra, India
Operational Areas
Consumer → Beauty, Personal & Household Care Unlock Sub-Sector Unlock Segment
Consumer → Baby, Parenting & Pet Care Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $6.41 M (USD)
    14.49
    as on Mar 31, 2024
  • Net Profit
    -$3.04 M (USD)
    20.32
    as on Mar 31, 2024
  • EBITDA
    -$2.8 M (USD)
    20.51
    as on Mar 31, 2024
  • Total Equity Funding
    $20.17 M (USD)

    in 14 rounds

  • Latest Funding Round
    $311.72 K (USD), Series A

    Apr 07, 2025

  • Investors
    Ubiquiti

    & 24 more

  • Employee Count
    91

    as on Dec 13, 2024

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People of SuperBottoms

Headcount 50-200
Employee Profiles 19
Employee Profiles
People
Pallavi Utagi
Founder & CEO
People
Kanika Hirani
Manager - Retention & Loyalty
People
Prajna Eshwar
Customer Experience Specialist
People
Manish Kushwaha
Operation Executive

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Funding Insights of SuperBottoms

SuperBottoms has successfully raised a total of $20.17M across 14 strategic funding rounds. The most recent funding activity was a Series A round of $311.72 thousand completed in April 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in SuperBottoms

SuperBottoms has secured backing from 25 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Ubiquiti, Venture Catalysts and Alteria Capital.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Investing in and supporting insurgent consumer brands in India and Southeast Asia.
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Venture capital investments and partnerships in diverse sectors.
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Investment firm focusing on tech-enabled enterprises in social and environmental sectors.
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Investor details for SuperBottoms

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Investments & Acquisitions by SuperBottoms

Investments
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Investment portfolio details for SuperBottoms

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Financial Statements - SuperBottoms

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Detailed financials for SuperBottoms

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Superbottoms Comparisons

SuperBottoms Primary company
Description
Online platform offering reusable cloth diapers and baby ess...
Location
Thane, India
Founded Year
2015
Annual Revenue
$6.41 M (USD)
Net Profit
-$3.04 M (USD)
EBITDA
-$2.8 M (USD)
Employees
91
As of 2024
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Peer comparison for SuperBottoms

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Competitors of SuperBottoms

SuperBottoms operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as A Toddler Thing, Bumberry, NewBoo, Just Bumm and Innate Lifestyle, among others.

Company Name Domain Founded year HQ Location Description
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Private label brand of cloth diapers for babies
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Reusable diapers and covers are provided by this internet-first brand.
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Reusable diapers are offered online by NewBoo for infant care.
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Offers reusable cloth diapers and accessories for infant care in India.
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Operates an e-commerce platform for multi-category organic and sustainable baby diapers.
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Detailed competitors of SuperBottoms

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Latest news on Superbottoms

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Complete news archive for SuperBottoms

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Frequently Asked Questions about SuperBottoms

SuperBottoms was founded in 2015 and raised its 1st funding round 3 years after it was founded.

SuperBottoms is headquartered in Thane, India. It is registered at Thane, Maharashtra, India.

Pallavi Utagi is the current CEO of SuperBottoms. They have also founded this company.

SuperBottoms is a funded company, having raised a total of $20.17M across 14 funding rounds to date.

As of Dec 13, 2024, the latest employee count at SuperBottoms is 91.

Annual revenue of SuperBottoms is $6.41M as on Mar 31, 2024.

SuperBottoms was established in 2015 in Thane, India, as an online platform in the baby care sector. Reusable cloth diapers and essential items such as clothing, bedding, and accessories are provided. Focus is placed on eco-friendly, skin-safe diapering solutions that support sustainability and convenience for childcare routines. Operations center on e-commerce delivery to address everyday parenting needs.

SuperBottoms's top competitors include NewBoo, A Toddler Thing and Bumberry.

SuperBottoms has 25 investors. Key investors include Ubiquiti, Venture Catalysts, Alteria Capital, Z Nation Lab, and Sharrp Ventures.

The valuation of SuperBottoms is $22.54M as of Jun 2024.

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