SuperBottoms

Thane, India Founded: 2015 • Age: 11 yrs
Online platform offering reusable cloth diapers and baby essentials

About SuperBottoms

SuperBottoms is a company based in Thane (India) founded in 2015 by Salil Vishwas Utagi and Pallavi Utagi.. SuperBottoms has raised $20.17 million across 14 funding rounds from investors including Ubiquiti, Venture Catalysts and Alteria Capital. The company has 91 employees as of December 13, 2024. SuperBottoms operates in a competitive market with competitors including A Toddler Thing, Bumberry, NewBoo, Just Bumm and Innate Lifestyle, among others.

  • Headquarter Thane, India
  • Employees 91 as on 13 Dec, 2024
  • Founders Salil Vishwas Utagi, Pallavi Utagi
  • Stage Minicorn
  • Sectors
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Navashya Consumer Products Private Limited
  • Date of Incorporation 26 Sep, 2018
  • Jurisdiction Thane, Maharashtra, India
Operational Areas
Consumer → Beauty, Personal & Household Care
Consumer → Baby, Parenting & Pet Care
Key Metrics
  • Annual Revenue
    $6.41 M (USD)
    14.49
    as on Mar 31, 2024
  • Net Profit
    $-3.04 M (USD)
    20.32
    as on Mar 31, 2024
  • EBITDA
    $-2.8 M (USD)
    20.51
    as on Mar 31, 2024
  • Total Equity Funding
    $20.17 M (USD)

    in 14 rounds

  • Latest Funding Round
    $311.72 K (USD), Series A

    Apr 07, 2025

  • Investors
    Ubiquiti

    & 24 more

  • Employee Count
    91

    as on Dec 13, 2024

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People of SuperBottoms
Headcount 50-200
Employee Profiles 19
Employee Profiles
People
Pallavi Utagi
Founder & CEO
People
Kanika Hirani
Manager - Retention & Loyalty
People
Prajna Eshwar
Customer Experience Specialist
People
Manish Kushwaha
Operation Executive

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Funding Insights of SuperBottoms

SuperBottoms has successfully raised a total of $20.17M across 14 strategic funding rounds. The most recent funding activity was a Series A round of $311.72 thousand completed in April 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 14
  • Last Round Series A — $311,715
  • First Round

    (01 May 2018)

  • Investors Count 25
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 2025 Amount Series A - SuperBottoms Valuation ah! Ventures , Venture Catalysts
Jun, 2024 Amount Series A - SuperBottoms Valuation

investors

Aug, 2023 Amount Series A - SuperBottoms Valuation Lok Capital , Sharrp Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in SuperBottoms

SuperBottoms has secured backing from 25 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Ubiquiti, Venture Catalysts and Alteria Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Investing in and supporting insurgent consumer brands in India and Southeast Asia.
Founded Year Domain Location
Venture capital investments and partnerships in diverse sectors.
Founded Year Domain Location
Investment firm focusing on tech-enabled enterprises in social and environmental sectors.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by SuperBottoms

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - SuperBottoms

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Superbottoms Comparisons

Employees
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Competitors of SuperBottoms

SuperBottoms operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as A Toddler Thing, Bumberry, NewBoo, Just Bumm and Innate Lifestyle, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Private label brand of cloth diapers for babies
domain founded_year HQ Location
Reusable diapers and covers are provided by this internet-first brand.
domain founded_year HQ Location
Reusable diapers are offered online by NewBoo for infant care.
domain founded_year HQ Location
Offers reusable cloth diapers and accessories for infant care in India.
domain founded_year HQ Location
Operates an e-commerce platform for multi-category organic and sustainable baby diapers.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Superbottoms

Frequently Asked Questions about SuperBottoms

When was SuperBottoms founded?

SuperBottoms was founded in 2015 and raised its 1st funding round 3 years after it was founded.

Where is SuperBottoms located?

SuperBottoms is headquartered in Thane, India. It is registered at Thane, Maharashtra, India.

Who is the current CEO of SuperBottoms?

Pallavi Utagi is the current CEO of SuperBottoms. They have also founded this company.

Is SuperBottoms a funded company?

SuperBottoms is a funded company, having raised a total of $20.17M across 14 funding rounds to date. The company's 1st funding round was a Series A of $5M, raised on May 01, 2018.

How many employees does SuperBottoms have?

As of Dec 13, 2024, the latest employee count at SuperBottoms is 91.

What is the annual revenue of SuperBottoms?

Annual revenue of SuperBottoms is $6.41M as on Mar 31, 2024.

What does SuperBottoms do?

SuperBottoms was established in 2015 in Thane, India, as an online platform in the baby care sector. Reusable cloth diapers and essential items such as clothing, bedding, and accessories are provided. Focus is placed on eco-friendly, skin-safe diapering solutions that support sustainability and convenience for childcare routines. Operations center on e-commerce delivery to address everyday parenting needs.

Who are the top competitors of SuperBottoms?

SuperBottoms's top competitors include NewBoo, A Toddler Thing and Bumberry.

Who are SuperBottoms's investors?

SuperBottoms has 25 investors. Key investors include Ubiquiti, Venture Catalysts, Alteria Capital, Z Nation Lab, and Sharrp Ventures.

What is SuperBottoms's valuation?

The valuation of SuperBottoms is $22.54M as of Jun 2024.

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