About Insite Soft
Insite Soft is a Retail company based in Minneapolis (United States) founded in 2004 by Tom Frishberg, and was acquired by Episerver in December 2019. ECommerce and shipping platform for B2B. Insite Soft has raised $18.36 million across 2 funding rounds from investors including Episerver and Volition Capital. The company has 55 employees. Insite Soft has completed 1 acquisition, including Storyworks1. The company was acqui-hired. Insite Soft offers products and services including Configured Commerce, Product Information Management, Optimizely Mobile, and Configured Commerce Analytics. Its focus areas include B2B E-Commerce, Technology Enablers and E Commerce Software Suite. Its legal entity is INSITE SOFTWARE SOLUTIONS, INC. Its competitors include CommerceIQ, Cart.com and BigCommerce; 3 of its 3 listed competitors have raised funding.
Company details
Insite Soft was founded in 2004 in Minneapolis, United States, and operates within the eCommerce sector. Platforms for business-to-business transactions, direct-to-consumer sales, and mobile solutions are offered primarily to manufacturers and distributors. InsiteShip, an international supply chain shipping tool, is integrated with enterprise resource planning systems, content management platforms, and various software-as-a-service options to support product delivery efficiencies.
- Headquarters Minneapolis, United States
- Employees 55
- Founders Tom Frishberg
- Stage Acquired
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website insitesoft.com
- Social LinkedIn X Facebook
- Acquired by Episerver (Dec 2019)
- Legal Name Insite Software Solutions, Inc.
Products & Services of Insite Soft
Insite Soft offers a comprehensive portfolio of products and services, including Configured Commerce, Product Information Management, Optimizely Mobile, and Configured Commerce Analytics.
B2B platform for online sales and integration with business systems.
Cloud-based tool for catalog and product data curation.
App for B2B ecommerce access on the go.
System for tracking online sales performance metrics.
Funding Insights of Insite Soft
Insite Soft has successfully raised a total of $18.36M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $1.55 million completed in March 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $18.36M
- Total Rounds 2
- Last Round Series B — $1.55M
- First Round $16.82M
(Jan 2015)
- Investors Count 1
All 2 funding rounds of Insite Soft with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2018 | $1.55M | Series B | – | – | – |
| Jan 2015 | $16.82M | Series B | – | Volition Capital | – |
2 investors in total: 2 institutional.
Investors in Insite Soft
Insite Soft has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Episerver and Volition Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments are directed toward companies in multiple sectors. | volitioncapital.com | Boston, United States | ||
Digital cloud platform for content management and commerce is delivered. | 1994 | episerver.com | Nashua, United States |
Investor details for Insite Soft
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People of Insite Soft
1 people are tracked at Insite Soft (1 in leadership); the tracked headcount is 55.
| Name | Role | Group |
|---|---|---|
Tom Frishberg | Ex-Founder | Leadership |
Complete people profiles for Insite Soft
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Investments & Acquisitions by Insite Soft
Insite Soft has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Storyworks1.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Content Delivery software for field sales | storyworks1.com | Minnetonka, United States | 2004 | Dec 2015 | •••• |
Complete acquisition details for Insite Soft
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Timeline of Insite Soft
5 dated milestones of Insite Soft across 15 years, from founding to its latest funding, stage changes and deals.
- Founded Insite Soft is founded.
- Funding First funding round of $16.8M.
- Acquisition Acquires Storyworks1.
- Funding Latest funding round, Series B, of $1.5M.
- Exit Acquired by Episerver.
Competitors of Insite Soft
Insite Soft has 3 listed competitors in our database, 3 of them funded. They include CommerceIQ, Cart.com and BigCommerce.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| commerceiq.ai | 2012 | Mountain View, United States | $195.5M | 256 | AI platform for retail ecommerce management and optimization is provided. | |
| cart.com | 2020 | Austin, United States | $735.24M | 998 | Software suite solutions are provided for e-commerce businesses. | |
| bigcommerce.com | 2009 | Austin, United States | $233.45M | 1,321 | SaaS-based software suites for e-commerce operations are provided. |
Detailed competitors of Insite Soft
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Web traffic of Insite Soft
Websites that share an audience with Insite Soft (insitesoft.com).
Websites whose visitors overlap most with Insite Soft. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| hybris.com | 100% | 1.8K | #8,751,721 | View details | |
insite.net | insite.net | 64% | #7,203,249 | – | |
lynxinternet.com | lynxinternet.com | 61% | – | ||
| insitesoftware.com | 39% | 9.2K | #2,834,648 | View details | |
insitesoftwaresolutions.com | insitesoftwaresolutions.com | 38% | – |
Top companies in B2B Marketplaces & Wholesale
3 companies that operate in the same segment as Insite Soft (B2B Marketplaces & Wholesale) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category products are facilitated through an online B2B cross-border marketplace. | 1999 | New York, New York, United States | USD 144.12 B | 124,320 | ||
Online catering marketplace for enterprises | 2007 | Boston, Massachusetts, United States | USD 435.92 M | 923 | ||
Platform for on-demand distributed manufacturing and prototyping is provided. | 2013 | Gaithersburg, Maryland, United States | USD 200.44 M | USD 686.63 M | 1,090 |
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Related news about Insite Soft
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Frequently Asked Questions about Insite Soft
Insite Soft was founded in 2004 and raised its 1st funding round 11 years after it was founded.
Insite Soft is headquartered in Minneapolis, United States. It is registered at Minneapolis, Minnesota, United States.
Insite Soft is a funded company, having raised a total of $18.36M across 2 funding rounds to date. The company's 1st funding round was a Series B of $16.82M, raised on Jan 2015.
Insite Soft has 55 employees.
Insite Soft was founded in 2004 in Minneapolis, United States, and operates within the eCommerce sector. Platforms for business-to-business transactions, direct-to-consumer sales, and mobile solutions are offered primarily to manufacturers and distributors. InsiteShip, an international supply chain shipping tool, is integrated with enterprise resource planning systems, content management platforms, and various software-as-a-service options to support product delivery efficiencies.
Insite Soft's top competitors include CommerceIQ, Cart.com and BigCommerce.
Insite Soft offers Configured Commerce, Product Information Management, Optimizely Mobile, and Configured Commerce Analytics.
Insite Soft has made 1 acquisition, including Storyworks1.
Insite Soft has 2 investors. Key investors include Episerver, and Volition Capital.
Insite Soft operates through Insite Software Solutions, Inc..
Yes. Insite Soft was acquired by Episerver in December 2019.