CommerceIQ

Mountain View, United States Founded: 2012 • Age: 14 yrs
AI platform for retail ecommerce management and optimization is provided.
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About CommerceIQ

CommerceIQ is a company based in Mountain View (United States) founded in 2012 by Himanshu Jain and Guru Hariharan.. CommerceIQ has raised $195.5 million across 4 funding rounds from investors including SoftBank Vision Fund, Insight Partners and Trinity Ventures. The company has 256 employees as of May 31, 2025. CommerceIQ has completed 1 acquisition, including e.fundamentals. CommerceIQ offers products and services including Digital Shelf Analytics, Ecommerce Sales Management, Retail Media Management, Profit Recovery Automation, and Market Share. CommerceIQ operates in a competitive market with competitors including Klaviyo, Elastic Path Software, Global-e, Bango and Cart.com, among others.

  • Headquarter Mountain View, United States
  • Employees 256 as on 31 May, 2025
  • Founders Himanshu Jain, Guru Hariharan
  • Stage Unicorn
  • Sectors
    Technology
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Technology → Marketing, Adtech & Commerce Technology
Retail → E-Commerce Technology & Services
Retail → E-Commerce Platforms & Marketplaces
Key Metrics
  • Annual Revenue
    $11.75 M (USD)
    89
    as on Mar 31, 2023
  • Net Profit
    $1.66 M (USD)
    98
    as on Mar 31, 2023
  • EBITDA
    $2.38 M (USD)
    96
    as on Mar 31, 2023
  • Total Equity Funding
    $195.5 M (USD)

    in 4 rounds

  • Latest Funding Round
    $115 M (USD), Series D

    Mar 21, 2022

  • Investors
  • Employee Count
    256

    as on May 31, 2025

  • Investments & Acquisitions
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Products & Services of CommerceIQ

CommerceIQ offers a comprehensive portfolio of products and services, including Digital Shelf Analytics, Ecommerce Sales Management, Retail Media Management, Profit Recovery Automation, and Market Share. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Optimizes digital shelf content and compliance for sales maximization.

Automates processes to eliminate revenue leakage and manage sales.

Drives advertising outcomes by monitoring reviews and improving experiences.

Automates recovery of shortages to boost profits directly.

Estimates sales data correlated with rankings and reviews.

People of CommerceIQ
Headcount 200-500
Employee Profiles 66
Board Members and Advisors 3
Employee Profiles
People
Nimay Parekh
SVP, Growth & Partnerships
People
Udit Totla
Senior Business Analyst
People
Ashutosh Kumar
Senior Engineering Manager
People
Guru Hariharan
CEO

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Board Members and Advisors
people
Nikitas Koutoupes
Director
people
Karan Mehandru
Director
people
Scott Jacobson
Director

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Funding Insights of CommerceIQ

CommerceIQ has successfully raised a total of $195.5M across 4 strategic funding rounds. The most recent funding activity was a Series D round of $115 million completed in March 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Series D — $115.0M
  • First Round

    (16 Jul 2014)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Mar, 2022 Amount Series D - CommerceIQ Valuation SoftBank Vision Fund
Jun, 2021 Amount Series C - CommerceIQ Valuation Insight Partners
Jan, 2016 Amount Series B - CommerceIQ Valuation Shasta Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in CommerceIQ

CommerceIQ has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include SoftBank Vision Fund, Insight Partners and Trinity Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Venture capital investments in technology and startups.
Founded Year Domain Location
Investment firm scaling software and technology companies from early to late stages.
Founded Year Domain Location
Venture capital firm investing in early-stage technology and real estate companies.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by CommerceIQ

CommerceIQ has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include e.fundamentals. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Digital shelf analytics are delivered for eCommerce brand owners.
2016
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - CommerceIQ

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Commerceiq Comparisons

Employees
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Competitors of CommerceIQ

CommerceIQ operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Klaviyo, Elastic Path Software, Global-e, Bango and Cart.com, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
SaaS email marketing solutions are offered to e-commerce businesses.
domain founded_year HQ Location
API-based enterprise commerce and content management platform is delivered.
domain founded_year HQ Location
Software solutions for cross-border e-commerce industries are provided.
domain founded_year HQ Location
Marketing solutions for e-commerce businesses are provided by Bango.
domain founded_year HQ Location
Software suite solutions are provided for e-commerce businesses.
domain founded_year HQ Location
Cloud-based marketing platform for e-tailers
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Frequently Asked Questions about CommerceIQ

When was CommerceIQ founded?

CommerceIQ was founded in 2012 and raised its 1st funding round 2 years after it was founded.

Where is CommerceIQ located?

CommerceIQ is headquartered in Mountain View, United States. It is registered at Mountain View, California, United States.

Who is the current CEO of CommerceIQ?

Guru Hariharan is the current CEO of CommerceIQ. They have also founded this company.

Is CommerceIQ a funded company?

CommerceIQ is a funded company, having raised a total of $195.5M across 4 funding rounds to date. The company's 1st funding round was a Series B of $12M, raised on Jul 16, 2014.

How many employees does CommerceIQ have?

As of May 31, 2025, the latest employee count at CommerceIQ is 256.

What is the annual revenue of CommerceIQ?

Annual revenue of CommerceIQ is $11.75M as on Mar 31, 2023.

What does CommerceIQ do?

CommerceIQ was founded in 2012 in Mountain View, United States, as a provider in the AI sector for retail ecommerce. Data across sales, media, and digital shelf operations is unified by the platform, which delivers insights and automation tools for retail platforms. Capabilities such as media spend optimization and digital shelf insights are included to support ecommerce management.

Who are the top competitors of CommerceIQ?

CommerceIQ's top competitors include Klaviyo, Yotpo and Bazaarvoice.

What products or services does CommerceIQ offer?

CommerceIQ offers Digital Shelf Analytics, Ecommerce Sales Management, Retail Media Management, Profit Recovery Automation, and Market Share.

How many acquisitions has CommerceIQ made?

CommerceIQ has made 1 acquisition, including e.fundamentals.

Who are CommerceIQ's investors?

CommerceIQ has 5 investors. Key investors include SoftBank Vision Fund, Insight Partners, Trinity Ventures, Shasta Ventures, and Madrona.

What is CommerceIQ's valuation?

The valuation of CommerceIQ is $1B as of Mar 2022.

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