About Interactive Avenues
Interactive Avenues is a Business Services company based in Mumbai (India) founded in 2006 by Shantanu Sirohi and Amardeep Singh, and was acquired by IPG Mediabrands in March 2013. Marketing outsourcing services are provided by Interactive Avenues in Mumbai. The company has 687 employees. Its chief executive, as recorded, is Amardeep Singh. Its Indian entity Interactive Avenues Private Limited reported revenue of ₹281 Cr. Interactive Avenues offers products and services including Digital Strategy, Media Services, Social Commerce, and Analytics Solutions. Its focus areas include Marketing Services and Full Service Marketing Agency.
Company details
Interactive Avenues was established in 2006 in Mumbai, India, as a provider of marketing outsourcing services. Operations are managed from the companys base in Mumbai, where support for marketing functions is extended to clients. Leadership is held by co-founders Shantanu Sirohi and Amardeep Singh, the latter serving as CEO. The firm focuses on outsourcing solutions within the marketing sector, with activities centered in India.
- Headquarters Mumbai, India
- Employees 687
- Founders Shantanu Sirohi, Amardeep Singh
- Stage Acquired
- SectorsBusiness Services
- Phone•••• ••••
- Website interactiveavenues.com
- Social LinkedIn X Facebook
- Acquired by IPG Mediabrands (Mar 2013)
- Legal Name Interactive Avenues Private Limited
- Date of Incorporation 13 Apr, 2009
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹281 Cr
FY 2025 · +5% YoY
- Net Profit₹58.80 Cr
FY 2025 · 21% margin
- EBITDA₹70.03 Cr
FY 2025 · 25% margin
- InvestorsWestBridge Capital
& 1 more
- Employee Count687
- Acquired byIPG Mediabrands
(Mar 2013)
Associated legal entities of Interactive Avenues
Interactive Avenues operates through Interactive Avenues Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Interactive Avenues Private Limited CIN U74990MH2009PTC191657 | Active | 13 Apr 2009 | Mumbai, Maharashtra | ₹281 Cr | 687 | 3 | View details |
Products & Services of Interactive Avenues
Interactive Avenues offers a comprehensive portfolio of products and services, including Digital Strategy, Media Services, Social Commerce, and Analytics Solutions.
Provides data-driven planning for brand digital campaigns
Manages media campaigns to enhance brand visibility
Offers social media strategies for business growth
Delivers insights through technology-driven analytics
Funding Insights of Interactive Avenues
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Interactive Avenues with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2007 | Seed | – | WestBridge Capital | – |
2 investors in total: 2 institutional.
Investors in Interactive Avenues
Interactive Avenues has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include WestBridge Capital and IPG Mediabrands.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment firm focusing on purpose-driven capital for Indian entrepreneurs in sectors like financial services and technology. | 2000 | westbridgecap.com | Quatre Bornes, Mauritius | |
Digital marketing, branding, advertising, and SMM services are provided globally. | 2007 | ipgmediabrands.com | New York, United States |
Investor details for Interactive Avenues
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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- Investor portfolios
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Verified entity values are shown only after access is granted.
Board of directors of Interactive Avenues Private Limited (Interactive Avenues)
Interactive Avenues Private Limited is the primary company behind Interactive Avenues. The board of Interactive Avenues Private Limited currently have 3 directors; the longest-serving is Shantanu Sirohi, appointed in 2009. 7 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Shantanu Sirohi DIN 00105173 | Director | 13 Apr 2009 | 17 yrs 6 mo | Interactive Avenues Private Limited |
| Amar Deep Singh DIN 00105235 | Director | 01 Oct 2009 | 17 yrs | Interactive Avenues Private Limited |
| Shashidhar Sinha DIN 00953796 | Nominee Director | 26 Mar 2013 | 13 yrs 7 mo | Interactive Avenues Private Limited |
People of Interactive Avenues
102 people are tracked at Interactive Avenues (57 in leadership, 45 in team); the tracked headcount is 687.
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
| Co-Founder & CEO | Leadership | |
Eshwari Pandit | Senior Creative Director | Leadership |
Harish Iyer | Executive Vice President | Leadership |
Rajat Sehgal | Senior Project Director | Leadership |
Gaurav Kumar Mishra | Group Head | Leadership |
Shashank Rathore | Vice President - Ecommerce & Performance Marketing | Leadership |
Nikhil Karkhanis | Director - Performance Marketing | Leadership |
Pranali Pagare | Director - Paid Media | Leadership |
Hiral Shah | Director – Media Planning & Buying | Leadership |
Rohan Kagalkar | SEO - Associate Group Head | Leadership |
Imtiyaz Punjabi | Director - Media Buying & Accountability | Leadership |
Nikhit Raj | Associate Group Head | Leadership |
Uddhav Parab | Senior Creative Director | Leadership |
Mushahid Abbas | Vice President | Leadership |
Aastha Ahuja | Group Head | Leadership |
Sarang Mahajan | Associate Creative Director | Leadership |
Mohd Adil | Group Head - Digital Media Planning | Leadership |
Priyanka Mohanty Nayudu | Vice President | Leadership |
Priti Maydeo | Creative Director | Leadership |
82 more people are available in the full profile.
Complete people profiles for Interactive Avenues
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
- Board tenure
- Professional contacts
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Financials of Interactive Avenues
Figures of Interactive Avenues Private Limited, the primary company behind Interactive Avenues, for FY 2025. Revenue was ₹281 Cr (+5% year on year). Net profit was ₹58.80 Cr (21% margin). EBITDA was ₹70.03 Cr (25% margin). Revenue has grown at a compounded annual rate of +10% over three years and +14% over five years.
- ₹281 CrRevenue · FY 2025 · +5% YoY
- ₹58.80 CrNet profit · 21% margin
- ₹70.03 CrEBITDA · 25% margin
- ₹90 LakhPaid-up capital
- 687Employees (provident fund records)
- +10%Revenue CAGR, 3 years
- +14%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Interactive Avenues Private Limited are on its company page.
Detailed financial statements for Interactive Avenues
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Interactive Avenues
3 dated milestones of Interactive Avenues across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Interactive Avenues is founded.
- Funding First funding round.
- Exit Acquired by IPG Mediabrands.
Web traffic of Interactive Avenues
The website of Interactive Avenues (interactiveavenues.com) receives about 3.4K visits a month.
- Monthly visits3.4K
▲ 4.1% vs previous month
Websites whose visitors overlap most with Interactive Avenues. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| experiencecommerce.com | 100% | 27.3K | #1,175,769 | View details | |
oriondigital.in | oriondigital.in | 81% | #3,330,125 | – | |
chimpandzinc.com | chimpandzinc.com | 80% | – | ||
| watconsult.com | 79% | 4.8K | #4,084,753 | View details | |
| mediallianz.com | 77% | 1.4K | #10,230,824 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Interactive Avenues
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Marketing & Outreach Platforms
2 companies that operate in the same segment as Interactive Avenues (Marketing & Outreach Platforms) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Digital marketing, data analytics, and IT services are provided globally. | 1981 | Bengaluru, Karnataka, India | USD 19.08 B | 323,580 | ||
Provider of influencer marketing services | 2009 | Mumbai, Maharashtra, India | USD 16.48 M | USD 31.68 M | 434 |
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Related news about Interactive Avenues
Complete news archive for Interactive Avenues
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Articles about Interactive Avenues on our blog
Frequently Asked Questions about Interactive Avenues
Interactive Avenues was founded in 2006 and raised its 1st funding round 1 year after it was founded.
Interactive Avenues is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
Amardeep Singh is the CEO of Interactive Avenues, as recorded in our data. They have also founded this company.
Interactive Avenues has 687 employees.
The primary company behind Interactive Avenues, Interactive Avenues Private Limited, reported revenue of ₹281 Cr for FY 2025, up 5% year on year.
Interactive Avenues was established in 2006 in Mumbai, India, as a provider of marketing outsourcing services. Operations are managed from the companys base in Mumbai, where support for marketing functions is extended to clients. Leadership is held by co-founders Shantanu Sirohi and Amardeep Singh, the latter serving as CEO. The firm focuses on outsourcing solutions within the marketing sector, with activities centered in India.
Interactive Avenues offers Digital Strategy, Media Services, Social Commerce, and Analytics Solutions.
Interactive Avenues has 2 investors. Key investors include WestBridge Capital, and IPG Mediabrands.
Interactive Avenues operates through Interactive Avenues Private Limited.
Yes. Interactive Avenues was acquired by IPG Mediabrands in March 2013.
The legal entities of Interactive Avenues currently have 3 directors, including Shantanu Sirohi, Amar Deep Singh, Shashidhar Sinha.