About Joost
Joost is a company based in New York (United States) founded in 2006 was acquired by Adconion Media in November 2009. Joost has raised $45 million across 1 funding round from investors including Adconion Media, CBS Corporation and Sequoia Capital. The company has 14 employees. Joost operates in a competitive market with competitors including IQiyi, Youku Tudou, Tubi, Mango TV and Crackle, among others.
- Headquarter New York, United States
- Employees 14
- SectorsMedia & Entertainment
- Website joost.com
- Acquired by Adconion Media (Nov 2009)
- Legal Name Joost Industrial, Inc.
- Total Equity Funding$45M (USD)
in 1 rounds
- Latest Funding Round$45M (USD), Series A
May 2007
- InvestorsAdconion Media
& 4 more
- Employee Count14
- Acquired byAdconion Media
(Nov 2009)
Funding Insights of Joost
Joost has successfully raised a total of $45M through 1 strategic funding round. The most recent funding activity was a Series A round of $45 million completed in May 2007. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $45M
- Total Rounds 1
- Last Round Series A β $45M
- First Round $45M
(May 2007)
- Investors Count 4
All 1 funding rounds of Joost with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2007 | $45M | Series A | β | Index Ventures |
5 investors in total: 5 institutional.
Investors in Joost
Joost has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Adconion Media, CBS Corporation and Sequoia Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Sequoia Capital is engaged in venture capital investments. | 1972 | sequoiacap.com | - | |
Venture capital investments in technology startups and entrepreneurs. | – | indexventures.com | - | |
A foundation funded by Li Ka Shing, dedicated to enhancing education and healthcare sectors. | 1980 | lksf.org | Hong Kong, China | |
Multi-channel TV network, producer & distributor of films and TV programs | 1925 | cbscorporation.com | New York, United States | |
Cross-channel digital advertising platforms are operated for targeting solutions. | 2006 | adconion.com | Santa Monica, United States |
Investor details for Joost
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Joost
877 people are tracked at Joost (359 in leadership, 12 in board & advisors, 506 in team); the tracked headcount is 14.
| Name | Role | Group |
|---|---|---|
Shirsendu Gupta | Delivery Director | Leadership |
Rajaram R. K. | Vice President & Head Of Sales, Financial Services, Americas | Leadership |
Pratik Joardar | Senior Director | Financial Services UK And Europe | Leadership |
Ami Lalan | Client Partner | Leadership |
Ramya Somayaji | Client Partner - Communications, Media And Technology | Leadership |
Ariel D. | Sales Director | Leadership |
Aseem Chowdhery | Sales Director - New Logo - Consumer, Retail & Logistics | Leadership |
Yogi Waghray | Portfolio Head - Cloud & Infrastructure For Capital Markets | Leadership |
Jeff Mattice | Senior Director - Financial Services | Leadership |
Salil Parekh | CEO & Managing Director | Leadership |
Amit Vasudeva | VP & Regional Head, Financial Services | Leadership |
Niladri Prasad Mishra | VP, Finance | Leadership |
Supriya Kulkarni Pillai | Head Of Government Relations And Principal Legal Counsel | Leadership |
Nishant Thusoo | Vice President, Client Services - Cpg, Retail And Logistics | Leadership |
Vivek Goswami | Sr. Director, Client Services | Leadership |
Mark Iorizzo | Associate Vice President & Global Marketing Head | Leadership |
Gowrishankar Sundararajan | Senior Director - Client Services | Leadership |
Debraj R. | Sales Director, Manufacturing | Leadership |
Shovon Mukherjee | Director | Leadership |
Shriram Sampath | Client Partner | Leadership |
857 more people are available in the full profile.
Complete people profiles for Joost
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Joost
3 dated milestones of Joost across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Joost is founded.
- Funding First funding round of $45.0M.
- Exit Acquired by Adconion Media.
Competitors of Joost
Joost operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as IQiyi, Youku Tudou, Tubi, Mango TV and Crackle, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| iqiyi.com | 2010 | Haidian, China | $2.04B | – | Subscription-based streaming of dramas, anime, movies, and shows is offered. | |
| youku.com | 2006 | Shanghai, China | $110M | – | Video content is streamed, searched, and shared across multiple devices. | |
| tubitv.com | 2014 | San Francisco, United States | $26M | 185 | On-demand streaming video platform offering movies and TV shows. | |
| mgtv.com | 2008 | Beijing, China | $678.91M | – | Ad-supported on-demand video streaming platform | |
| crackle.com | 2004 | Culver, United States | $1.75M | – | Ad-supported video-on-demand platform is operated for movies and TV series. | |
| mansa.com | 2021 | Los Angeles, United States | $11.92M | 3 | No specific activity is described for Mansa. | |
| mxplayer.in | 2011 | Mumbai, India | $110.8M | – | Ad-supported online video streaming platform | |
| brat.tv | 2017 | Los Angeles, United States | $42.5M | 6 | OTT video streaming network for TV series in multiple genres. | |
| voot.com | 2014 | Mumbai, India | – | 2,564 | Streaming service offering movies, series, and live content to users. |
Detailed competitors of Joost
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Joost
Websites that share an audience with Joost (joost.com).
Websites whose visitors overlap most with Joost. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| babelgum.com | 100% | 20.4K | #1,388,977 | View details | |
| hulu.com | 100% | 143.8M | #314 | View details | |
| veoh.com | 100% | 85.7K | #494,442 | View details | |
| youtube.com | 100% | 30.4B | #2 | View details | |
surfthechannel.com | surfthechannel.com | 100% | – | – | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 32 similar websites and full traffic analytics for Joost
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 32 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Joost
Complete news archive for Joost
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Joost
10 companies that operate in the same segment as Joost (OTT & Streaming Media), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Video content is streamed through subscription-based OTT platform. | 2007 | Santa Monica, California, United States | USD 100 M | – | – | |
ESports social video streaming platform | 2006 | San Francisco, California, United States | USD 35.12 M | – | – | |
Subscription-based platform for streaming soccer content is offered. | 2015 | New York, New York, United States | USD 154.63 M | USD 1.62 B | 590 | |
Ad-supported live and on-demand video streaming is provided. | 2013 | Los Angeles, California, United States | USD 51.8 M | – | – | |
Subscription-based anime streaming is offered across devices and languages. | 2006 | San Francisco, California, United States | USD 55.55 M | – | – | |
Video streaming devices and platforms are provided by Roku. | 2008 | San Jose, California, United States | USD 213.57 M | USD 4.74 B | 3,340 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 | |
Provider of streaming services for TV shows, movies, and documentaries | 1997 | Los Gatos, California, United States | USD 80 M | USD 45.27 B | 14,000 | |
User-generated videos and content are shared and streamed online. | 2005 | San Bruno, California, United States | USD 11.5 M | – | – | |
Movies, shows, and on-demand content are streamed via mobile app. | 2007 | Palo Alto, California, United States | USD 132.25 M | – | – |
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Frequently Asked Questions about Joost
Joost was founded in 2006 and raised its 1st funding round 1 year after it was founded.
Joost is headquartered in New York, United States. It is registered at New York, New York, United States.
Joost is a funded company, having raised a total of $45M across 1 funding round to date. The company's 1st funding round was a Series A of $45M, raised on May 2007.
Joost has 14 employees.
Joost was founded in 2006 in New York, United States, as an ad-supported platform in the video streaming sector. Free access to video content is provided, with advertisements integrated between programs, during playback, and as sidebar displays. Operations focus on delivering on-demand videos to users without subscription fees, supported entirely by ad revenue. The service targets a global audience through its online domain.
Joost has 5 investors. Key investors include Adconion Media, CBS Corporation, Sequoia Capital, Index Ventures, and Li Ka Shing Foundation.
Joost operates through Joost Industrial, Inc..
Yes. Joost was acquired by Adconion Media in November 2009.

