About Ketchum
Ketchum is a Business Services company based in New York (United States) founded in 1923, and was acquired by Omnicom Group in January 1996. Consulting, PR, influencer, and advertising services are provided. Ketchum has completed 1 acquisition, including Sampark. Its chief executive, as recorded, is Sabine Huckmann. Its website ketchum.com draws about 33 thousand monthly visits. Its Indian entity Ketchum Sampark Private Limited reported revenue of ₹2.78 Cr. Ketchum offers products and services including Communications Consultancy and Influence Marketing. Its focus areas include Marketing Services and Full Service Marketing Agency. Its competitors include Townsquare Media, Prophet and Tinuiti; 3 of its 3 listed competitors have raised funding.
Company details
Ketchum was established in 1923 and is based in New York, United States. Operations focus on the communications sector, where consulting, public relations, influencer engagement, and advertising services are delivered to clients. These activities support brand management and strategic outreach, with a presence extending beyond the US market. Leadership is shared by CEOs Sabine Huckmann and Mike Doyle, overseeing global initiatives in marketing and advisory roles.
- Headquarters New York, United States
- Stage Acquired
- SectorsBusiness Services
- Website category Business and Consumer Services · Marketing and Advertising
- Website ketchum.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Omnicom Group (Jan 1996)
- Legal Name Ketchum Sampark Private Limited
- Date of Incorporation 23 Aug, 1996
- Jurisdiction Mumbai, Maharashtra, India
- Indian entity revenue₹2.78 Cr
FY 2025 · -77% YoY
- Indian entity net loss-₹2.00 Cr
FY 2025 · -72% margin
- Indian entity EBITDA-₹1.87 Cr
FY 2025 · -67% margin
- Investors
- Investments & Acquisitions
- Acquired byOmnicom Group
(Jan 1996)
Associated legal entities of Ketchum
Ketchum operates through Ketchum Sampark Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Ketchum Sampark Private Limited CIN U74140MH1996PTC102090 | Active | 23 Aug 1996 | Mumbai, Maharashtra | ₹2.8 Cr | 39 | 2 | View details |
Products & Services of Ketchum
Ketchum offers a comprehensive portfolio of products and services, including Communications Consultancy and Influence Marketing.
Strategic services for PR and corporate communications strategies
Helping brands engage consumers through creators and partnerships
Apps and channels of Ketchum
its YouTube channel KetchumPR has 796 subscribers and 30 videos.
Videos from Ketchum
The most watched videos on Ketchum's YouTube channel, KetchumPR (796 subscribers). Click a video to play it here.
More on KetchumPR.
Investors in Ketchum
Ketchum has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Omnicom Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Marketing & communications company | 1944 | omnicomgroup.com | New York, United States |
Investor details for Ketchum
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Board of directors of Ketchum Sampark Private Limited (Ketchum)
Ketchum Sampark Private Limited is the primary company behind Ketchum. The board of Ketchum Sampark Private Limited currently have 2 directors; the longest-serving is Neeraj Puri, appointed in 2019. 11 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Neeraj Puri DIN 00217163 | Nominee Director | 25 Aug 2019 | 7 yrs 2 mo | Ketchum Sampark Private Limited |
| Punita Arya DIN 07275378 | Additional Director | 01 Feb 2026 | 9 mo | Ketchum Sampark Private Limited |
People of Ketchum
36 people are tracked at Ketchum (30 in leadership, 6 in team).
| Name | Role | Group |
|---|---|---|
Sabine Huckmann | CEO | Leadership |
Mike Doyle | CEO | Leadership |
Marissa Kandel | Senior Vice President, Media | Leadership |
Erin Davis | Practice Lead And Managing Director, Public Sector & Government | Leadership |
Alyssa Kelly | Senior Vice President | Leadership |
Debbie Brannan | Partner, Corporate Controller | Leadership |
Sabine Hückmann | CEO | Leadership |
Ashley Schultz | Vice President, Group Manager, Employee Engagement | Leadership |
Cláudia Freiesleben | Head De Comunicação Para Novos Negócios Growth & Marketing, Latam | Leadership |
Alizia Walker | Director | Leadership |
Josephine Bosserman | Senior Marketing Manager / Account Director | Leadership |
Allison Ornik | Managing Account Supervisor | Leadership |
Claire Koeneman | Evp, Managing Director - Financial Communications | Leadership |
Kristin Fayer | Senior Vice President, Health | Leadership |
Alexis O. | Senior Vice President | Leadership |
Todd Davis | Senior Vice President, Issues & Crisis | Leadership |
Kabira Cher Ferrell | Executive Vice President, Corporate Reputation | Leadership |
Mimi A. | VP Of Project Management | Leadership |
Seagren Crous | Senior Vice President | Leadership |
Oliver Welz | Chief Financial Officer / Chief Operating Officer | Leadership |
16 more people are available in the full profile.
Complete people profiles for Ketchum
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Financials of Ketchum
Figures of Ketchum Sampark Private Limited, the primary company behind Ketchum, for FY 2025. Revenue was ₹2.78 Cr (-77% year on year). Net loss was -₹2.00 Cr (-72% margin). EBITDA was -₹1.87 Cr (-67% margin). Revenue has grown at a compounded annual rate of -50% over three years and -34% over five years.
- ₹2.78 CrRevenue · FY 2025 · -77% YoY
- -₹2.00 CrNet loss · -72% margin
- -₹1.87 CrEBITDA · -67% margin
- ₹2 LakhPaid-up capital
- 39Employees (provident fund records)
- -50%Revenue CAGR, 3 years
- -34%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Ketchum Sampark Private Limited are on its company page.
Detailed financial statements for Ketchum
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Investments & Acquisitions by Ketchum
Ketchum has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Sampark.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Limited information available | sampark.com | Mumbai, India | 1998 | Apr 2011 | •••• |
Complete acquisition details for Ketchum
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Timeline of Ketchum
3 dated milestones of Ketchum across 88 years, from founding to its latest funding, stage changes and deals.
- Founded Ketchum is founded.
- Exit Acquired by Omnicom Group.
- Acquisition Acquires Sampark.
Competitors of Ketchum
Ketchum has 3 listed competitors in our database, 3 of them funded. They include Townsquare Media, Prophet and Tinuiti.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| prophet.com | 1992 | San Francisco, United States | $94.33M | Brand and marketing consulting solutions provider | ||
| tinuiti.com | 2004 | New York, United States | $31.35M | 1,003 | Digital marketing services including paid search and e-commerce are provided. |
Detailed competitors of Ketchum
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Web traffic of Ketchum
The website of Ketchum (ketchum.com) receives about 33.4K visits a month and ranks #1,205,635 among all websites worldwide, #5,407 in Marketing and Advertising.
- Monthly visits33.4K
▲ 37.5% vs previous month
- Unique visitors10.1K
per month
- Global rank#1,205,635
among all websites
- Category rank#5,407
Business and Consumer Services · Marketing and Advertising
- Bounce rate48%
- Pages per visit1.6
- Average visit35 sec
- DevicesDesktop 32% · Mobile 68%
Websites whose visitors overlap most with Ketchum. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| edelman.com | 100% | 181.4K | #276,058 | View details | |
| webershandwick.com | 99% | #620,063 | View details | ||
burson-marsteller.com | burson-marsteller.com | 99% | – | ||
| fleishmanhillard.com | 90% | 24.4K | #969,298 | View details | |
| ogilvy.com | 87% | 422.5K | #142,523 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 23 similar websites and full traffic analytics for Ketchum
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Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as Ketchum (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 174.38 M | 3,660 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
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Related news about Ketchum
Complete news archive for Ketchum
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Frequently Asked Questions about Ketchum
Ketchum was founded in 1923.
Ketchum is headquartered in New York, United States. It is registered at New York, New York, United States.
Sabine Huckmann is the CEO of Ketchum, as recorded in our data.
The primary company behind Ketchum, Ketchum Sampark Private Limited, reported revenue of ₹2.78 Cr for FY 2025, down 77% year on year.
Ketchum was established in 1923 and is based in New York, United States. Operations focus on the communications sector, where consulting, public relations, influencer engagement, and advertising services are delivered to clients. These activities support brand management and strategic outreach, with a presence extending beyond the US market. Leadership is shared by CEOs Sabine Huckmann and Mike Doyle, overseeing global initiatives in marketing and advisory roles.
Ketchum's top competitors include Townsquare Media, Tinuiti and Prophet.
Ketchum offers Communications Consultancy and Influence Marketing.
Ketchum has made 1 acquisition, including Sampark.
Ketchum has 1 investor. Key investors include Omnicom Group.
Ketchum operates through Ketchum Sampark Private Limited.
Yes. Ketchum was acquired by Omnicom Group in January 1996.
The legal entities of Ketchum currently have 2 directors, including Neeraj Puri, Punita Arya.