About Kettle Foods
Kettle Foods is a Consumer company based in Norwich (United Kingdom) founded in 1978, and was acquired by Valeo Foods in September 2019. Savoury snacks including potato chips and veg chips are manufactured. Kettle Foods has completed 1 acquisition, including Metcalfes skinny. Its chief executive, as recorded, is Ashley Hicks. Kettle Foods offers products and services including KETTLE Chips, Metcalfe’s, and Display Solutions. Its focus areas include Food and Agriculture, Food & Beverage Products, Convenience Foods and Snacks. Its legal entity is KETTLE FOODS LTD. Its competitors include Tyrrells, Fairfields Farm Crisps and Purely.
Company details
Kettle Foods was founded in 1978 in Norwich, United Kingdom, as a savoury snack manufacturer. Potato chips, bites, and vegetable chips are produced by the company for distribution in the snack food sector. Operations center on snack production and are based in the UK, with the website domain kettlefoods.co.uk utilized for online presence. The CEO position is held by Ashley Hicks, overseeing company activities.
- Headquarters Norwich, United Kingdom
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website kettlefoods.co.uk
- Social LinkedIn
- Acquired by Valeo Foods (Sep 2019)
- Legal Name Kettle Foods Ltd.
- Date of Incorporation 31 Mar, 1988
- Jurisdiction NORWICH, NORFOLK
- Annual Revenue$149.39 M (USD)23as on Mar 31, 2023
- Investors
- Investments & Acquisitions
- Acquired byValeo Foods
(Sep 2019)
Products & Services of Kettle Foods
Kettle Foods offers a comprehensive portfolio of products and services, including KETTLE Chips, Metcalfe’s, and Display Solutions.
Branded potato chips manufactured for consumer retail markets.
Popcorn and snack items targeted at health-conscious consumers.
Solutions for product presentation in retail environments.
Investors in Kettle Foods
Kettle Foods has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Valeo Foods.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Consumer food brands are manufactured and distributed across multiple categories. | 2010 | valeofoodsgroup.com | Dublin, Ireland |
Investor details for Kettle Foods
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People of Kettle Foods
1 people are tracked at Kettle Foods (1 in leadership).
| Name | Role | Group |
|---|---|---|
Ashley Hicks | CEO | Leadership |
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Investments & Acquisitions by Kettle Foods
Kettle Foods has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Metcalfes skinny.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Popcorn brand with various flavors sold through organized retailers. | metcalfesskinny.com | Norwich, United Kingdom | 2009 | Sep 2016 | •••• |
Complete acquisition details for Kettle Foods
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Timeline of Kettle Foods
3 dated milestones of Kettle Foods across 41 years, from founding to its latest funding, stage changes and deals.
- Founded Kettle Foods is founded.
- Acquisition Acquires Metcalfes skinny.
- Exit Acquired by Valeo Foods.
Competitors of Kettle Foods
Kettle Foods has 3 listed competitors in our database. They include Tyrrells, Fairfields Farm Crisps and Purely.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| tyrrellscrisps.co.uk | 2002 | Leominster, United Kingdom | Crisps brand | |||
| fairfieldsfarmcrisps.co.uk | 2006 | Colchester, United Kingdom | 30 | Produces crisps from farm-grown potatoes with sustainable energy and online sales. | ||
| welovepurely.com | 2017 | Birmingham, United Kingdom | Plantain chips are offered through an internet-first brand model. |
Detailed competitors of Kettle Foods
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Web traffic of Kettle Foods
The website of Kettle Foods (kettlefoods.co.uk) receives about 3.4K visits a month.
- Monthly visits3.4K
▲ 25.8% vs previous month
Websites whose visitors overlap most with Kettle Foods. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| kettlechips.co.uk | 100% | #2,014,207 | View details | ||
kitchenkettle.com | kitchenkettle.com | 77% | #1,349,751 | – | |
| tyrrellscrisps.co.uk | 70% | 17K | #1,352,403 | View details | |
knabbershop.de | knabbershop.de | 70% | #963,296 | – | |
vegansa.com | vegansa.com | 55% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
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Related news about Kettle Foods
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Frequently Asked Questions about Kettle Foods
Kettle Foods was founded in 1978.
Kettle Foods is headquartered in Norwich, United Kingdom. It is registered at Norwich, Norfolk, United Kingdom.
Ashley Hicks is the CEO of Kettle Foods, as recorded in our data.
Annual revenue of Kettle Foods is $149.39M as on Mar 31, 2023.
Kettle Foods was founded in 1978 in Norwich, United Kingdom, as a savoury snack manufacturer. Potato chips, bites, and vegetable chips are produced by the company for distribution in the snack food sector. Operations center on snack production and are based in the UK, with the website domain kettlefoods.co.uk utilized for online presence. The CEO position is held by Ashley Hicks, overseeing company activities.
Kettle Foods's top competitors include Tyrrells, Purely and Fairfields Farm Crisps.
Kettle Foods offers KETTLE Chips, Metcalfe’s, and Display Solutions.
Kettle Foods has made 1 acquisition, including Metcalfes skinny.
Kettle Foods has 1 investor. Key investors include Valeo Foods.
Kettle Foods operates through Kettle Foods Ltd..
Yes. Kettle Foods was acquired by Valeo Foods in September 2019.