About KKday
KKday is a Travel & Hospitality company based in Taipei (Taiwan) founded in 2014 by Frank Chen. Outdoor tours and activities are booked via an app-based platform. KKday has raised $197 million across 8 funding rounds from investors including Cathay Financial Holdings, HIS and CDIB Capital Group. Its website kkday.com draws about 13.6 million monthly visits. KKday offers products and services including Tour Booking Platform, Affiliate Program, and KKday Points System. Its focus areas include Consumer, Online Travel, Tours & Activities and Online Agency.
Company details
KKday was founded in 2014 in Taipei, Taiwan, within the travel and tourism sector. An app-based platform is provided for discovering and booking outdoor tours, where destinations, activities, or interests can be specified by users. Bookings are completed through the app or website using online payments. Categories covered include surfing, skydiving, water activities, sightseeing, and wildlife experiences. Availability is ensured on both Android and iOS platforms.
- Total Equity Funding$197M (USD)
in 8 rounds
- Latest Funding Round$70M (USD), Series D
Dec 2024
- InvestorsCathay Financial Holdings
& 13 more
Products & Services of KKday
KKday offers a comprehensive portfolio of products and services, including Tour Booking Platform, Affiliate Program, and KKday Points System.
Online system for reserving tours and activities worldwide
Network for collaborators to promote and earn from travel offerings
Rewards platform for user engagement and travel incentives
Funding Insights of KKday
KKday has successfully raised a total of $197M across 8 strategic funding rounds. The most recent funding activity was a Series D round of $70 million completed in December 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $197M
- Total Rounds 8
- Last Round Series D — $70M
- First Round $4.5M
(Mar 2016)
- Investors Count 14
All 8 funding rounds of KKday with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2024 | $70M | Series D | – | – | |
| Jul 2022 | $20M | Series C | – | TGVest Capital | – |
| Sep 2020 | $75M | Series C | – | Cool Japan Fund | |
| Aug 2019 | $10M | Series B | – | Cool Japan Fund | – |
| Nov 2018 | Series B | – | Alibaba Entrepreneurs Fund, Z Venture Capital | ||
| Feb 2018 | $10.5M | Series B | – | HIS | |
| Dec 2016 | $7M | Series A | – | Monk's Hill Ventures, AppWorks | |
| Mar 2016 | $4.5M | Series A | – | AppWorks | – |
14 investors in total: 14 institutional.
Investors in KKday
KKday has secured backing from 14 investors, including venture fund and institutional investors. Prominent investors backing the company include Cathay Financial Holdings, HIS and CDIB Capital Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Public-private investment firm | cj-fund.co.jp | Minato City, Japan | ||
VC fund focusing on Taiwan and Silicon Valley startups | darwin-venture.com.tw | Taipei, Taiwan | ||
Venture capital investment firm | ||||
Venture capital investment firm | ||||
Tech startups are funded through venture capital by TGVest Capital. | tgvestcapital.com | Taipei, Taiwan | ||
VC firm investing in post-seed companies in Southeast Asia | monkshill.com | Jakarta, Indonesia | ||
Early and expansion stage tech investments are targeted across Pan-Asia. | mindworks.vc | Hong Kong, China | ||
Capital and guidance are provided to startups for growth. | ent-fund.org | Hong Kong, China | ||
Sector-agnostic investments are made in early-stage Asia Pacific startups. | 1959 | cdibcapitalgroup.com | Taipei, Taiwan | |
Investments are made in innovative startups by Z Venture Capital. | zvc.vc | Chiyoda City, Japan |
Investor details for KKday
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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People of KKday
4 people are tracked at KKday (4 in leadership).
| Name | Role | Group |
|---|---|---|
Frank Chen | Co-Founder | Leadership |
Ming Chen | Founder | Leadership |
Penny Yi | PMS CTO | Leadership |
Allen Chen | Cofounder & CEO Executive Assistant | Leadership |
Complete people profiles for KKday
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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- Professional contacts
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Timeline of KKday
3 dated milestones of KKday across 10 years, from founding to its latest funding, stage changes and deals.
- Founded KKday is founded.
- Funding First funding round of $4.5M.
- Funding Latest funding round, Series D, of $70.0M.
Web traffic of KKday
The website of KKday (kkday.com) receives about 13.6M visits a month and ranks #5,061 among all websites worldwide, #137 in Tourist Attractions.
- Monthly visits13.6M
▲ 11.9% vs previous month
- Unique visitors6.4M
per month
- Global rank#5,061
among all websites
- Category rank#137
Travel and Tourism · Tourist Attractions
- Bounce rate55%
- Pages per visit2.8
- Average visit3 min 04 sec
- DevicesDesktop 26% · Mobile 74%
Websites whose visitors overlap most with KKday. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| klook.com | 100% | 44.9M | #1,027 | View details | |
| getyourguide.com | 69% | 45.4M | #1,239 | View details | |
| agoda.com | 62% | 105.6M | #286 | View details | |
| viator.com | 59% | 26.3M | #1,889 | View details | |
| usj.co.jp | 57% | 7.4M | #7,464 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for KKday
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- Audience overlap
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Related news about Kkday
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Frequently Asked Questions about KKday
KKday was founded in 2014 and raised its 1st funding round 2 years after it was founded.
KKday is headquartered in Taipei, Taiwan.
KKday is a funded company, having raised a total of $197M across 8 funding rounds to date. The company's 1st funding round was a Series A of $4.5M, raised on Mar 2016.
KKday was founded in 2014 in Taipei, Taiwan, within the travel and tourism sector. An app-based platform is provided for discovering and booking outdoor tours, where destinations, activities, or interests can be specified by users. Bookings are completed through the app or website using online payments. Categories covered include surfing, skydiving, water activities, sightseeing, and wildlife experiences. Availability is ensured on both Android and iOS platforms.
KKday offers Tour Booking Platform, Affiliate Program, and KKday Points System.
KKday has 14 investors. Key investors include Cathay Financial Holdings, HIS, CDIB Capital Group, Cool Japan Fund, and National Development Council.
The website of KKday receives about 13.6 million visits a month and ranks #5,061 among all websites worldwide.