Knit

Austin, United States Founded: 2015 • Age: 11 yrs
Video feedback is analyzed for customer insights and themes.

About Knit

Knit is a company based in Austin (United States) founded in 2015. It operates as a AI-as-a-Service, and Subscription Services. Knit has raised $30.88 million across 6 funding rounds from investors including Techstars, Revolution and Osage Venture Partners. Knit offers products and services including Researcher-Driven AI Platform, Survey Creation, Sample & Fielding, Analysis, and Reporting. Knit operates in a competitive market with competitors including Hippo Video, SundaySky, Idomoo, IrisCX and Gilly, among others.

  • Headquarter Austin, United States
  • Sectors
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Knit, Inc.
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $30.88 M (USD)

    in 6 rounds

  • Latest Funding Round
    $16.1 M (USD), Series A

    Jul 31, 2025

  • Investors
    Techstars

    & 17 more

  • Employee Count
    Employee Count
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Products & Services of Knit

Knit offers a comprehensive portfolio of products and services, including Researcher-Driven AI Platform, Survey Creation, Sample & Fielding, Analysis, and Reporting. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

AI platform is used for consumer insights research.

Surveys are created instantly using AI-driven tools.

Access to 65M+ respondents is provided globally.

Quantitative and qualitative data are analyzed automatically.

Reports are generated within 24 hours post-fielding.

People of Knit
Headcount 10-50
Employee Profiles 19
Employee Profiles
People
Jon Mercado
Account Executive
People
Angel Mira
Customer Success Director
People
Logan LeBouef
Head Of Marketing
People
McKenzie Layne
Chief of Staff

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Funding Insights of Knit

Knit has successfully raised a total of $30.88M across 6 strategic funding rounds. The most recent funding activity was a Series A round of $16.1 million completed in July 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 6
  • Last Round Series A — $16.1M
  • First Round

    (13 May 2019)

  • Investors Count 18
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2025 Amount Series A - Knit Valuation GFT Ventures , Sound Ventures
Sep, 2024 Amount Seed - Knit Valuation Revolution
Jun, 2022 Amount Seed - Knit Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Knit

Knit has secured backing from 18 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Techstars, Revolution and Osage Venture Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Revolution is recognized as a D.C.-based investment firm.
Founded Year Domain Location
Early-stage venture capital fund investing in B2B software startups
Founded Year Domain Location
Venture capital firm focused on technology sectors
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Knit

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Knit

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Knit Comparisons

Employees
+
Add Comparison
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Competitors of Knit

Knit operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hippo Video, SundaySky, Idomoo, IrisCX and Gilly, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
AI-powered video creation software is provided for enterprises.
domain founded_year HQ Location
Personalized interactive video solutions are delivered for marketing platforms.
domain founded_year HQ Location
Personalized videos are created via a cloud platform for brands.
domain founded_year HQ Location
Offering video based customer engagement solutions
domain founded_year HQ Location
AI-powered video hosting is provided for enterprise stakeholder engagement.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Knit

Frequently Asked Questions about Knit

When was Knit founded?

Knit was founded in 2015 and raised its 1st funding round 4 years after it was founded.

Where is Knit located?

Knit is headquartered in Austin, United States. It is registered at Austin, Texas, United States.

Is Knit a funded company?

Knit is a funded company, having raised a total of $30.88M across 6 funding rounds to date. The company's 1st funding round was a Seed of $3.55M, raised on May 13, 2019.

What does Knit do?

Knit is established as a researcher-driven AI platform focused on consumer insights within the market research sector. End-to-end AI solutions are provided, covering survey creation, sample fielding, data analysis, and reporting. Both quantitative and qualitative data are integrated into a single study, supported by a global panel network of over 65 million respondents. Automation of repetitive tasks is emphasized, while expert researchers refine outputs to ensure strategic depth. Services are utilized by major brands to accelerate research processes and reduce costs compared to traditional agencies.

Who are the top competitors of Knit?

Knit's top competitors include SundaySky, Idomoo and Hippo Video.

What products or services does Knit offer?

Knit offers Researcher-Driven AI Platform, Survey Creation, Sample & Fielding, Analysis, and Reporting.

Who are Knit's investors?

Knit has 18 investors. Key investors include Techstars, Revolution, Osage Venture Partners, GFT Ventures, and Visible Ventures.

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