About Kurnia
Kurnia is a Financial Services company based in Kuala Lumpur (Malaysia) founded in 1998, and was acquired by IAG in April 2012. Personal and business insurance is compared and purchased online. Its website kurnia.com draws about 51 thousand monthly visits. Kurnia offers products and services including Car Insurance, Motorcycle Insurance, Travel Insurance, Householder Plus, and Perfect Rider Plus. Its focus areas include FinTech, Internet First Insurance Platforms, Insurance Comparison Platforms and Diversified. Its legal entity is Liberty General Insurance Berhad. Its competitors include iMoney, iMoney Singapore and AgentNow; 1 of its 3 listed competitors has raised funding.
Company details
Kurnia was founded in 1998 in Kuala Lumpur, Malaysia, as an online platform for quoting and buying insurance. Personal coverage is offered for auto, accident, medical, travel, and home policies, while business options include commercial, engineering, construction, marine, liability, general, and employee benefits. Additional services for motor insurance, such as claims processing and breakdown assistance, are provided in the property and casualty sector.
Products & Services of Kurnia
Kurnia offers a comprehensive portfolio of products and services, including Car Insurance, Motorcycle Insurance, Travel Insurance, Householder Plus, and Perfect Rider Plus.
Provides comprehensive coverage for cars against accidents and damages.
Offers budget-friendly plans for motorcycle protection and claims.
Delivers worldwide coverage for travel-related risks and emergencies.
Protects household contents from damage with additional accommodation support.
Enhances rider safety with smash protection and vehicle breakdown services.
Apps and channels of Kurnia
Kurnia publishes 1 mobile app with over 50K+ downloads; its YouTube channel Kurnia Insurans has 827 subscribers and 30 videos.
Videos from Kurnia
The most watched videos on Kurnia's YouTube channel, Kurnia Insurans (827 subscribers). Click a video to play it here.
More on Kurnia Insurans.
Investors in Kurnia
Kurnia has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include IAG and AmGeneral Insurance.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
IAG is engaged in providing insurance and reinsurance services across Australia and New Zealand. | 1920 | iag.com.au | Sydney, Australia | |
General insurance services are offered in Malaysia by AmGeneral Insurance. | 2008 | amgeneralinsurance.com | Kuala Lumpur, Malaysia |
Investor details for Kurnia
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Kurnia
9 people are tracked at Kurnia (3 in leadership, 6 in team).
| Name | Role | Group |
|---|---|---|
Reggi M | Head Of Underwriting Commercial Lines . | Leadership |
Wigianto Budiawan | CEO | Leadership |
Chin Hon Lee | Head, Business Information Security And Data Governance (designated Tiso) | Leadership |
Wilson Cheong | Senior Manager | Team |
Kelvin Kong | Assistant Manager - Banca Commercial | Team |
Farhan Kaharudin | Executive - System & Service Provider Management | Team |
Nur Nadiah Ghazali | Senior Executive | Team |
Sow Shinn Chung | Licensed Insurance Agent | Team |
Shamalen Indra Mohan | Learning And Development Manager | Team |
Complete people profiles for Kurnia
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Kurnia
2 dated milestones of Kurnia across 14 years, from founding to its latest funding, stage changes and deals.
- Founded Kurnia is founded.
- Exit Acquired by IAG.
Competitors of Kurnia
Kurnia has 3 listed competitors in our database, 1 of them funded. They include iMoney, iMoney Singapore and AgentNow.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| imoney.my | 2012 | Kuala Lumpur, Malaysia | $6.5M | Financial products comparison platform | ||
| imoney.sg | 2012 | Kuala Lumpur, Malaysia | Operates as a financial product comparison portal for consumers. | |||
| agentnow.com.my | 2021 | George Town, Malaysia | Operates an insurance comparison platform tailored for individuals. |
Detailed competitors of Kurnia
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- Full competitor set
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- Benchmarks
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Web traffic of Kurnia
The website of Kurnia (kurnia.com) receives about 51.2K visits a month and ranks #415,284 among all websites worldwide, #2,112 in Insurance.
- Monthly visits51.2K
▼ 26.7% vs previous month
- Unique visitors38.9K
per month
- Global rank#415,284
among all websites
- Category rank#2,112
Finance · Insurance
- Bounce rate33%
- Pages per visit3.4
- Average visit2 min 06 sec
- DevicesDesktop 35% · Mobile 65%
Websites whose visitors overlap most with Kurnia. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
aig.my | aig.my | 100% | #788,622 | – | |
allianz.com.my | allianz.com.my | 100% | #78,886 | – | |
zurich.com.my | zurich.com.my | 96% | #110,492 | – | |
insuranceinfo.com.my | insuranceinfo.com.my | 93% | #8,783,385 | – | |
libertyinsurance.com.my | libertyinsurance.com.my | 85% | #390,896 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Kurnia
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Frequently Asked Questions about Kurnia
Kurnia was founded in 1998.
Kurnia is headquartered in Kuala Lumpur, Malaysia.
Kurnia was founded in 1998 in Kuala Lumpur, Malaysia, as an online platform for quoting and buying insurance. Personal coverage is offered for auto, accident, medical, travel, and home policies, while business options include commercial, engineering, construction, marine, liability, general, and employee benefits. Additional services for motor insurance, such as claims processing and breakdown assistance, are provided in the property and casualty sector.
Kurnia's top competitors include iMoney, iMoney Singapore and AgentNow.
Kurnia offers Car Insurance, Motorcycle Insurance, Travel Insurance, Householder Plus, and Perfect Rider Plus.
Kurnia has 2 investors. Key investors include IAG, and AmGeneral Insurance.
Kurnia operates through Liberty General Insurance Berhad.
Yes. Kurnia was acquired by IAG in April 2012.
Yes. Kurnia publishes Kurnia One Touch, with over 50,000 downloads.