About Lane Guide
Lane Guide is a Financial Services company based in Reno (United States) founded in 1957, and was acquired by CATIC in January 2023. An online lender database and directory is provided to consumers. Its chief executive, as recorded, is Richard Lane. Its focus areas include FinTech, Alternative Lending, Lead Generation Platforms and Lender Databases. Its competitors include Lumos, SBFE and LoanCraft; 2 of its 3 listed competitors have raised funding.
Company details
Founded in 1957 and based in Reno, United States, Lane Guide functions as a platform in the financial services sector. A detailed directory of lenders, banks, finance companies, credit unions, and loan servicers is compiled, covering contact information, locations, branches, departments, loan offices, and service centers. Access is facilitated through printed publications, CD-ROM formats, and online tools for user reference.
- Headquarters Reno, United States
- Stage Acquired
- SectorsFinancial Services
- Website category Finance · Accounting and Auditing
- Website laneguide.com
- Social LinkedIn
- Acquired by CATIC (Jan 2023)
Investors in Lane Guide
Lane Guide has secured backing from 1 investor. Prominent investors backing the company include CATIC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Bar-related title insurance is underwritten for agents, lenders, and homebuyers. | 1966 | catic.com | Rocky Hill, United States |
Investor details for Lane Guide
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Lane Guide
1 people are tracked at Lane Guide (1 in leadership).
| Name | Role | Group |
|---|---|---|
Richard Lane | CEO | Leadership |
Complete people profiles for Lane Guide
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Lane Guide
2 dated milestones of Lane Guide across 66 years, from founding to its latest funding, stage changes and deals.
- Founded Lane Guide is founded.
- Exit Acquired by CATIC.
Competitors of Lane Guide
Lane Guide has 3 listed competitors in our database, 2 of them funded. They include Lumos, SBFE and LoanCraft.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| lumosdata.com | 2021 | Wilmington, United States | $5M | 18 | Lumos is engaged in providing data analytics for financial institutions. | |
| sbfe.org | 2001 | Cleveland, United States | $15.79M | 12 | Provider of small business credit data exchange and risk management tools | |
| loancraft.net | 2003 | Troy, United States | 128 | Offers loan automation, income services, and fulfillment for lenders worldwide. |
Detailed competitors of Lane Guide
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Lane Guide
The website of Lane Guide (laneguide.com) receives about 6.6K visits a month and ranks #2,340,884 among all websites worldwide, #5,423 in Accounting and Auditing.
- Monthly visits6.6K
▼ 7.8% vs previous month
- Unique visitors3.4K
per month
- Global rank#2,340,884
among all websites
- Category rank#5,423
Finance · Accounting and Auditing
- Bounce rate34%
- Pages per visit3.0
- Average visit3 min 46 sec
- DevicesDesktop 34% Β· Mobile 66%
Websites whose visitors overlap most with Lane Guide. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| intex.com | 100% | 15.8K | #1,879,792 | View details | |
defaultrisk.com | defaultrisk.com | 91% | #9,306,719 | β | |
| synergisticsresearch.com | 87% | View details | |||
moneywebsearch.com | moneywebsearch.com | 86% | β | ||
| businessmonitor.com | 85% | View details | |||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 25 similar websites and full traffic analytics for Lane Guide
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 25 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Alternative Lending
3 companies that operate in the same segment as Lane Guide (Alternative Lending) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Diversified loans are provided via an AI-enabled online marketplace. | 2012 | Palo Alto, California, United States | USD 128.65 M | USD 1.04 B | 1,190 | |
Various consumer loans and financial services are offered online. | 2011 | San Francisco, California, United States | USD 3.04 B | USD 4.77 B | 6,843 | |
Credit score checking and comparison platform for financial products | 2007 | San Francisco, California, United States | USD 869.77 M | 1,487 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track β from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Lane Guide
Complete news archive for Lane Guide
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Lane Guide
Lane Guide was founded in 1957.
Lane Guide is headquartered in Reno, United States. It is registered at Reno, Nevada, United States.
Richard Lane is the CEO of Lane Guide, as recorded in our data.
Founded in 1957 and based in Reno, United States, Lane Guide functions as a platform in the financial services sector. A detailed directory of lenders, banks, finance companies, credit unions, and loan servicers is compiled, covering contact information, locations, branches, departments, loan offices, and service centers. Access is facilitated through printed publications, CD-ROM formats, and online tools for user reference.
Lane Guide has 1 investor. Key investors include CATIC.
Yes. Lane Guide was acquired by CATIC in January 2023.

