About Leadoo
Leadoo is a Technology company based in Helsinki (Finland) founded in 2018 by Mikael da Costa, and was acquired by SalesManago in November 2024. Chatbot-based platform for lead generation from website visitors is provided. Leadoo has raised $9.38 million across 2 funding rounds from investors including SalesManago, Springvest and OpenOcean. Its website leadoo.com draws about 30 thousand monthly visits. Leadoo offers products and services including Conversion Kit, Conversion Insights, Leadoo AI, and Personaliser. Its focus areas include Enterprise Applications, MarketingTech, Demand Generation and Lead Management. Its legal entity is Leadoo Marketing Technologies.
Company details
Leadoo is a chatbot-based lead generation platform. It helps companies to convert leads from website visitors and allows to build websites with conversational marketing tools like chatbots, inpagebots, modalbot, and video bot. It allows to collect audience data and automatically publishes all events to Google Analytics account. It also generates recruitment bot to hire passive job seekers. Monetizes through subscription-based pricing plans.
- Headquarters Helsinki, Finland
- Founders Mikael da Costa
- Stage Acquired
- SectorsTechnology
- Email••••••••
- Phone•••• ••••
- Website leadoo.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by SalesManago (Nov 2024)
- Legal Name Leadoo Marketing Technologies
- Total Equity Funding$9.38M (USD)
in 2 rounds
- Latest Funding Round$6.08M (USD), Series A
Jan 2021
- InvestorsSalesManago
& 2 more
- Acquired bySalesManago
(Nov 2024)
Products & Services of Leadoo
Leadoo offers a comprehensive portfolio of products and services, including Conversion Kit, Conversion Insights, Leadoo AI, and Personaliser.
Activates visitors to generate leads and boost conversions.
Provides insights into visitor behavior and buying journeys.
Drives conversions using AI for personalized experiences.
Customizes website experiences to enhance user engagement.
Apps and channels of Leadoo
its YouTube channel Leadoo Marketing Technologies has 314 subscribers and 30 videos.
Videos from Leadoo
The most watched videos on Leadoo's YouTube channel, Leadoo Marketing Technologies (314 subscribers). Click a video to play it here.
More on Leadoo Marketing Technologies.
Funding Insights of Leadoo
Leadoo has successfully raised a total of $9.38M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $6.08 million completed in January 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $9.38M
- Total Rounds 2
- Last Round Series A — $6.08M
- First Round $3.3M
(Sep 2019)
- Investors Count 2
All 2 funding rounds of Leadoo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2021 | $6.08M | Series A | – | Springvest, OpenOcean | – |
| Sep 2019 | $3.3M | Seed | – | OpenOcean | – |
3 investors in total: 3 institutional.
Investors in Leadoo
Leadoo has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include SalesManago, Springvest and OpenOcean.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Springvest is recognized as a leading growth investment service in Finland. | 2012 | springvest.fi | Helsinki, Finland | |
Multiple sectors are invested in by OpenOcean venture capital fund. | openocean.vc | Helsinki, Finland | ||
Marketing automation suite for businesses | 2008 | salesmanago.com | Krakow, Poland |
Investor details for Leadoo
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Leadoo
34 people are tracked at Leadoo (11 in leadership, 23 in team).
| Name | Role | Group |
|---|---|---|
Mikael da Costa | Co-Founder | Leadership |
Mika Siponen | Client Manager, partner | Leadership |
Susanna Pellinen | Sales Professional & Partner | Leadership |
Artem Raunecker | Head Of Strategy | Leadership |
Sami Österberg | Country Lead Finland & Partner | Leadership |
Brett James | Global Sales, VP | Leadership |
Fredrik Rönnlund | Chief Executive Officer | Leadership |
Enida Kapetanovic | Head of People | Leadership |
Sona S. | Head Of Sweden | Leadership |
Courtney Maggs-Jones | Head Of Sales - UK & Benelux | Leadership |
Olli Lehtisalo | Sales Director, Nordics | Leadership |
Cecilia Waktel | Account Executive | Team |
Leanne Bertram | Account Executive | Team |
Julia Heikkinen | Senior Account Manager | Team |
Ryan Havis | Onboarding Manager | Team |
Saara Levonne | Onboarding Development Manager | Team |
Camilo H. | Sales Development Representative | Team |
Anton Lindfors | Senior Onboarding Manager | Team |
Lisa Sandström | Customer Onboarding Team Lead | Team |
Inka Willström | Customer Success Manager | Team |
14 more people are available in the full profile.
Complete people profiles for Leadoo
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Leadoo
4 dated milestones of Leadoo across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Leadoo is founded.
- Funding First funding round of $3.3M.
- Funding Latest funding round, Series A, of $6.1M.
- Exit Acquired by SalesManago.
Web traffic of Leadoo
The website of Leadoo (leadoo.com) receives about 30.4K visits a month.
- Monthly visits30.4K
▼ 4.1% vs previous month
Websites whose visitors overlap most with Leadoo. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| 1e.com | 100% | 44.7K | #629,989 | View details | |
teamrobin.com | teamrobin.com | 99% | #911,305 | – | |
| google.com | 67% | 85.8B | #1 | View details | |
| sistrix.com | 66% | 625.2K | #101,150 | View details | |
| factors.ai | 58% | 143.8K | #297,181 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 8 similar websites and full traffic analytics for Leadoo
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 8 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Leadoo
Complete news archive for Leadoo
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Frequently Asked Questions about Leadoo
Leadoo was founded in 2018 and raised its 1st funding round 1 year after it was founded.
Leadoo is headquartered in Helsinki, Finland.
Leadoo is a funded company, having raised a total of $9.38M across 2 funding rounds to date. The company's 1st funding round was a Seed of $3.3M, raised on Sep 2019.
Leadoo is a chatbot-based lead generation platform. It helps companies to convert leads from website visitors and allows to build websites with conversational marketing tools like chatbots, inpagebots, modalbot, and video bot. It allows to collect audience data and automatically publishes all events to Google Analytics account. It also generates recruitment bot to hire passive job seekers. Monetizes through subscription-based pricing plans.
Leadoo offers Conversion Kit, Conversion Insights, Leadoo AI, and Personaliser.
Leadoo has 3 investors. Key investors include SalesManago, Springvest, and OpenOcean.
Leadoo operates through Leadoo Marketing Technologies.
Yes. Leadoo was acquired by SalesManago in November 2024.