About Leesa
Leesa is a Consumer company based in Virginia Beach (United States) founded in 2014 by Jamie Diamonstein, and was acquired by 3Z Brands in March 2023. Luxury mattresses are sold online and delivered directly to customers. Leesa has raised $36.25 million across 3 funding rounds from investors including Blake Mycoskie, One Better Ventures and TitleCard Capital. The company has 35 employees. Its website leesa.com draws about 249 thousand monthly visits. Leesa offers products and services including Mattresses, Bases, Pillows, and Bedding. Its focus areas include Retail, Home Improvements, B2C Commerce and Mattress. Its legal entity is LEESA SLEEP, LLC. Its competitors include Casper, Purple and Tuft & Needle; 2 of its 3 listed competitors have raised funding.
Company details
Leesa was founded in 2014 in Virginia Beach, United States, as an online retailer in the mattress sector. Mattresses are designed with a focus on universal comfort and crafted for various body types. Orders are placed exclusively through the website at leesa.com, with products shipped for free and supported by a 100-night trial period along with straightforward returns.
- Total Equity Funding$36.25M (USD)
in 3 rounds
- Latest Funding Round$4.25M (USD), Series B
Jan 2019
- InvestorsOne Better Ventures
& 3 more
- Employee Count35
- Acquired by3Z Brands
(Mar 2023)
Products & Services of Leesa
Leesa offers a comprehensive portfolio of products and services, including Mattresses, Bases, Pillows, and Bedding.
Hybrid and memory foam options for comfortable sleep support.
Adjustable and platform bases for mattress elevation.
Various types for enhanced head and neck support.
Sheets and protectors to maintain mattress hygiene.
Funding Insights of Leesa
Leesa has successfully raised a total of $36.25M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $4.25 million completed in January 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $36.25M
- Total Rounds 3
- Last Round Series B — $4.25M
- First Round $9M
(Jul 2015)
- Investors Count 3
All 3 funding rounds of Leesa with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2019 | $4.25M | Series B | – | – | – |
| Jul 2017 | $23M | Series B | – | One Better Ventures | |
| Jul 2015 | $9M | Series A | – | TitleCard Capital | – |
4 investors in total: 3 institutional and 1 angel.
Investors in Leesa
Leesa has secured backing from 4 investors, including angel and venture fund investors. Prominent investors backing the company include Blake Mycoskie, One Better Ventures and TitleCard Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
VC firm investing in consumer brands | 1bv.co | Raleigh, United States | ||
| titlecardcapital.com | ||||
BM Blake Mycoskie | Founder of TOMS Shoes, social entrepreneur, and active angel investor | unknown_5b05de54ea6e49cdb | ||
Manages and produces high-quality sleep brands and mattresses in Arizona. | 1995 | 3zbrands.com | Glendale, United States |
Investor details for Leesa
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People of Leesa
11 people are tracked at Leesa (3 in leadership, 8 in team); the tracked headcount is 35.
| Name | Role | Group |
|---|---|---|
Jamie Diamonstein | Co-Founder & CPO | Leadership |
Andrew Wilder | Sr. Director of Performance Marketing | Leadership |
Tim Newport | Creative Director | Leadership |
Daniel Greenspan | Customer Service Representative | Team |
Molly Hand | Territory Customer Business Manager | Team |
Biruk Tefera | Office Manager | Team |
Allyson McGrath | Full Stack Developer | Team |
Andrew Walters | Technical Lead | Team |
Emily Deisher | Customer Experience Specialist | Team |
Corrine Allen | Senior Customer Business Manager | Team |
Punky Lee | Lead | Team |
Complete people profiles for Leesa
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Leesa
4 dated milestones of Leesa across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Leesa is founded.
- Funding First funding round of $9.0M.
- Funding Latest funding round, Series B, of $4.2M.
- Exit Acquired by 3Z Brands.
Competitors of Leesa
Leesa has 3 listed competitors in our database, 2 of them funded. They include Casper, Purple and Tuft & Needle.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| casper.com | 2014 | New York, United States | $339.7M | 471 | Mattresses and bedding are provided by an internet-first brand. | |
| purple.com | 1982 | Alpine, United States | $10M | 2,286 | Mattresses and bedding are offered online by an internet-first brand. | |
| tuftandneedle.com | 2012 | Tempe, United States | 198 | Multi-category home improvement products are sold online and in stores. |
Detailed competitors of Leesa
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Leesa
The website of Leesa (leesa.com) receives about 248.7K visits a month and ranks #183,361 among all websites worldwide, #2,600 in Home and Garden.
- Monthly visits248.7K
▲ 4.2% vs previous month
- Unique visitors148.2K
per month
- Global rank#183,361
among all websites
- Category rank#2,600
Home and Garden · Home and Garden
- Bounce rate47%
- Pages per visit2.4
- Average visit1 min 15 sec
- DevicesDesktop 35% · Mobile 65%
Websites whose visitors overlap most with Leesa. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| homedepot.com | 100% | 174.7M | #174 | View details | |
| saatva.com | 89% | 1.6M | #38,576 | View details | |
| brooklynbedding.com | 87% | 331.4K | #127,295 | View details | |
| nectarsleep.com | 86% | 3.7M | #20,377 | View details | |
| helixsleep.com | 86% | 837.1K | #56,350 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Leesa
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- 40 similar websites
- Audience overlap
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Top companies in Home & Living Products
3 companies that operate in the same segment as Leesa (Home & Living Products) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
App based platform to connect users with local service professionals | 2008 | San Francisco, California, United States | USD 698.85 M | 1,807 | ||
Provider of FMCG conglomerate products | 1837 | United States | USD 457.23 M | 923 | ||
Multi-category home improvement products are sold online by Wayfair. | 2002 | Boston, Massachusetts, United States | USD 368.2 M | USD 12.46 B | 3 |
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Related news about Leesa
Complete news archive for Leesa
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Frequently Asked Questions about Leesa
Leesa was founded in 2014 and raised its 1st funding round 1 year after it was founded.
Leesa is headquartered in Virginia Beach, United States. It is registered at Virginia Beach, Virginia, United States.
Leesa is a funded company, having raised a total of $36.25M across 3 funding rounds to date. The company's 1st funding round was a Series A of $9M, raised on Jul 2015.
Leesa has 35 employees.
Leesa was founded in 2014 in Virginia Beach, United States, as an online retailer in the mattress sector. Mattresses are designed with a focus on universal comfort and crafted for various body types. Orders are placed exclusively through the website at leesa.com, with products shipped for free and supported by a 100-night trial period along with straightforward returns.
Leesa's top competitors include Casper, Purple and Tuft & Needle.
Leesa offers Mattresses, Bases, Pillows, and Bedding.
Leesa has 4 investors. Key investors include Blake Mycoskie, One Better Ventures, TitleCard Capital, and 3Z Brands.
Leesa operates through Leesa Sleep, Llc.
Yes. Leesa was acquired by 3Z Brands in March 2023.
The website of Leesa receives about 249 thousand visits a month and ranks #183,361 among all websites worldwide.