Life & Pursuits

Noida, India Founded: 2016 • Age: 10 yrs
Online private label brand of organic skin and hair care products
Annual revenue $189,596 Latest available
Total funding $500,000 1 rounds
Employees 4 Tracked headcount
Investors 6 Known backers
Products 3 Services tracked
Competitors 9 Brand Intelligence

About Life & Pursuits

Life & Pursuits is a company based in Noida (India) founded in 2016. Life & Pursuits has raised $500 thousand across 1 funding round from investors including Eagle10 Ventures, Supermorpheus and Pankaj Agrawal. The company has 4 employees as of April 04, 2024. Life & Pursuits offers products and services including Saffron Face Oil, Turmeric Body Oil, and Bhringraj Hair Oil. Life & Pursuits operates in a competitive market with competitors including Mamaearth, The Ayurveda Experience, WOW Skin Science, Juicy Chemistry and Soulflower, among others.

  • Headquarter Noida, India
  • Employees 4 as on 04 Apr, 2024
  • Sectors
    Consumer
    Healthcare
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Consul Nature Elements Global Private Limited
  • Date of Incorporation 31 May, 2016
  • Jurisdiction Greater Noida, Uttar Pradesh, India
Operational Areas
Consumer → Beauty, Personal & Household Care Unlock Sub-Sector Unlock Segment
Healthcare → Health Technology & Digital Health Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $189.6 K (USD)
    -38.05
    as on Mar 31, 2023
  • Net Profit
    -$180.47 K (USD)
    -229.09
    as on Mar 31, 2023
  • EBITDA
    -$168.71 K (USD)
    -156.02
    as on Mar 31, 2023
  • Total Equity Funding
    $500 K (USD)

    in 1 rounds

  • Latest Funding Round
    $500 K (USD), Angel Round

    Feb 04, 2022

  • Investors
  • Employee Count
    4

    as on Apr 04, 2024

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Products & Services of Life & Pursuits

Life & Pursuits offers a comprehensive portfolio of products and services, including Saffron Face Oil, Turmeric Body Oil, and Bhringraj Hair Oil.

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Primary

Provides natural radiance and reduces dark spots using Ayurvedic ingredients.

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Replenishes skin with hydration for a natural glow and nourishment.

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Offers complete nourishment to hair and scalp for healthy growth.

Funding Insights of Life & Pursuits

Life & Pursuits has successfully raised a total of $500K through 1 strategic funding round. The most recent funding activity was a Angel Round of $500 thousand completed in February 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Life & Pursuits

Life & Pursuits has secured backing from 6 investors, including venture fund and angel investors. Prominent investors backing the company include Eagle10 Ventures, Supermorpheus and Pankaj Agrawal.

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Venture Fund
Angel
Investor Description Founded Year Domain Location
Early-stage investment in technology-driven startups in India, focusing on teams, customers, and growth.
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Startup investments, portfolio management, and digital growth services.
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Pankaj Agrawal

Angel investor, ex-entrepreneur, focused on tech startups in India.
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Investor details for Life Pursuits

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Investments & Acquisitions by Life & Pursuits

Investments
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Investment portfolio details for Life Pursuits

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Financial Statements - Life Pursuits

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Detailed financials for Life Pursuits

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Life & Pursuits Comparisons

Life & Pursuits Primary company
Description
Online private label brand of organic skin and hair care pro...
Location
Noida, India
Founded Year
2016
Annual Revenue
$189.6 K (USD)
Net Profit
-$180.47 K (USD)
EBITDA
-$168.71 K (USD)
Employees
4
As of 2024
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Peer comparison for Life Pursuits

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Competitors of Life & Pursuits

Life & Pursuits operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mamaearth, The Ayurveda Experience, WOW Skin Science, Juicy Chemistry and Soulflower, among others.

Company Name Domain Founded year HQ Location Description
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Online brand offering multi-category natural skin care and makeup products
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Provides online sales of Ayurvedic face, body, hair care, and educational resources.
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Organic beauty products are offered by an internet-first brand.
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Natural skin and hair care products are sold online.
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Organic beauty products are offered online by Soulflower.
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Multi-category natural beauty products are offered online by Brillare.
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Detailed competitors of Life Pursuits

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Latest news on Life & Pursuits

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Complete news archive for Life Pursuits

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Frequently Asked Questions about Life & Pursuits

Life & Pursuits was founded in 2016 and raised its 1st funding round 6 years after it was founded.

Life & Pursuits is headquartered in Noida, India. It is registered at Noida, Uttar Pradesh, India.

Life & Pursuits is a funded company, having raised a total of $500K across 1 funding round to date.

As of Apr 04, 2024, the latest employee count at Life & Pursuits is 4.

Annual revenue of Life & Pursuits is $189.6K as on Mar 31, 2023.

Life Pursuits is an online private label brand of organic baby care skin and hair care products. Has total 9 products in its portfolio. Claims that it has organic certifications from USDA (USA) and Nature (Europe). Products can be bought online with the option of online payments and COD. Products are also available on e-commerce websites like Amazon, Firstcry etc. Got featured in Amazon India Launchpad in Oct17.

Life & Pursuits's top competitors include Mamaearth, WOW Skin Science and Brillare.

Life & Pursuits offers Saffron Face Oil, Turmeric Body Oil, and Bhringraj Hair Oil.

Life & Pursuits has 6 investors. Key investors include Eagle10 Ventures, Supermorpheus, Pankaj Agrawal, Madhup Agrawal, and Tarun Matta.

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