About Linx
Linx is a company based in Sao Paulo (Brazil) founded in 1985 by Nercio Fernandes was acquired by TOTVS in July 2025. Linx has completed 7 acquisitions, including Chaordic, Digital Commerce Group and Linx Impulse. Linx offers products and services including ERP Software, PDV System, and Linx Commerce. Linx operates in a competitive market with competitors including CallidusCloud, RELEX, Wasoko, Bizom and Vend, among others.
Products & Services of Linx
Linx offers a comprehensive portfolio of products and services, including ERP Software, PDV System, and Linx Commerce.
System for business resource planning and inventory control.
Tool for retail transactions and sales processing.
Platform for online sales and digital marketing.
Apps and channels of Linx
its YouTube channel Linx has 9.45K subscribers and 30 videos.
Videos from Linx
The most watched videos on Linx's YouTube channel, Linx (9.45K subscribers). Click a video to play it here.
More on Linx.
Funding Insights of Linx
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Linx with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2011 | – | Private Equity Round | – | – |
3 investors in total: 3 institutional.
Investors in Linx
Linx has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include TOTVS, General Atlantic and StoneCo.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity fund focused on global markets | 1980 | generalatlantic.com | New York, United States | |
ERP solutions are provided for managing operations across industries. | 1983 | totvs.com | Sao Paulo, Brazil | |
Financial technology solutions are provided for e-commerce businesses. | 2000 | stone.co | George Town, Cayman Islands |
Investor details for Linx
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Linx
1 people are tracked at Linx (1 in leadership).
| Name | Role | Group |
|---|---|---|
Nercio Fernandes | Founder | Leadership |
Complete people profiles for Linx
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Linx
Linx has strategically engaged in corporate development activities, having acquired 7 companies. Notable acquisitions include Chaordic, Digital Commerce Group and Linx Impulse.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Delivery platforms for online order | neemo.com.br | Bauru, Brazil | 2010 | Feb 2020 | $4.11M | |
Store management software solutions are provided for offline businesses. | setadigital.com.br | Cascavel, Brazil | 2005 | Oct 2019 | $8.88M | |
Software solutions are offered to e-tailers for marketplace sales. | dcg.com.br | Porto Alegre, Brazil | 2007 | Jun 2018 | $17.75M | |
Advertising and predictive recommendations are delivered via plug-and-play platform. | percycle.com | – | 2014 | Dec 2017 | •••• | |
Email retargeting and user retention platform | shopback.co | – | 2015 | Oct 2017 | •••• | |
On-site personalisation and recommendation solutions for retailers | chaordic.com.br | Florianopolis, Brazil | 2010 | Sep 2015 | •••• | |
E-commerce support services are provided by Neemu. | neemu.com | Sao Paulo, Brazil | 2010 | Jun 2015 | •••• |
Complete acquisition details for Linx
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of Linx
12 dated milestones of Linx across 40 years, from founding to its latest funding, stage changes and deals.
- Founded Linx is founded.
- Funding First funding round.
- Acquisition Acquires Linx Impulse.
- Acquisition Acquires Chaordic.
- Acquisition Acquires Shopback.
- Acquisition Acquires Percycle.
- Acquisition Acquires Digital Commerce Group.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires SetaDigital.
- Acquisition Acquires Neemo.
- Exit Acquired by Stone.
- Exit Acquired by TOTVS.
Competitors of Linx
Linx operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as CallidusCloud, RELEX, Wasoko, Bizom and Vend, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| calliduscloud.com | 1996 | Pleasanton, United States | $70.5M | 849 | Cloud-based solutions for sales, marketing, and pipeline management are provided. | |
| relexsolutions.com | 2005 | Helsinki, Finland | $816.41M | 169 | Unified platform for retail and supply chain planning is offered. | |
| wasoko.com | 2013 | Nairobi, Kenya | $151.91M | – | Online B2B marketplace offering groceries for enterprises | |
| bizom.com | 2008 | Bengaluru, India | $19.18M | 401 | Retail intelligence platform is developed for brands and B2B retailers. | |
| vendhq.com | 2010 | San Francisco, United States | $45.86M | 38 | Cloud-based retail POS solutions | |
| jushuitan.com | 2014 | Hangzhou, China | $225.2M | – | SaaS-based ERP solutions are provided for e-commerce operations management. | |
| zopsmart.com | 2011 | Bengaluru, India | $12.86M | 464 | Omni-channel solutions are provided for offline businesses. | |
| soundcommerce.com | 2002 | Seattle, United States | $44.25M | 21 | Cloud-based customer data management and analytics platform is utilized. |
Detailed competitors of Linx
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Linx
The website of Linx (linx.com.br) receives about 864.9K visits a month and ranks #51,750 among all websites worldwide, #6,248 in Computers Electronics and Technology.
- Monthly visits864.9K
- Unique visitors131.7K
per month
- Global rank#51,750
among all websites
- Category rank#6,248
Computers Electronics and Technology · Computers Electronics and Technology
- Bounce rate32%
- Pages per visit6.8
- Average visit9 min 16 sec
- DevicesDesktop 92% · Mobile 8%
Websites whose visitors overlap most with Linx. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| acecoti.com.br | 100% | – | – | View details | |
| tiny.com.br | 94% | – | #20,093 | View details | |
| hotmart.com | 90% | 58M | #783 | View details | |
| oobj.com.br | 89% | 112.8K | #393,789 | View details | |
grupolinx-my.sharepoint.com | grupolinx-my.sharepoint.com | 80% | – | – | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Linx
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Linx
Complete news archive for Linx
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Linx
10 companies that operate in the same segment as Linx (Autonomous & In-Store Retail Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Purchase financing solutions are offered to businesses via installment payments. | 2019 | Dubai, Dubai, United Arab Emirates | USD 837 M | – | – | |
Point-of-sale financing is facilitated via an online platform for retailers. | 2016 | Los Angeles, California, United States | USD 158.63 M | – | 128 | |
App-based bookkeeping solutions are offered for small business management. | 2018 | Bengaluru, Karnataka, India | USD 186.62 M | USD 165.88 K | – | |
POS solutions are provided for retail businesses. | 2009 | San Francisco, California, United States | USD 519.75 M | – | – | |
Provider of cloud-based POS software solutions for businesses and service providers | 1999 | San Francisco, California, United States | USD 923 M | – | – | |
Retail intelligence platform is developed for brands and B2B retailers. | 2008 | Bengaluru, Karnataka, India | USD 21.11 M | USD 7.69 M | 345 | |
Point-of-sale financing is enabled for installment purchases at partnered retailers. | 2016 | Minneapolis, Minnesota, United States | USD 17.51 M | USD 450.28 M | 408 | |
Loyalty management solutions are provided for offline retail stores. | 2012 | San Francisco, California, United States | USD 23.1 M | – | 23 | |
Mobile apps enable real-time retail data collection by field teams. | 2011 | Denver, Colorado, United States | USD 71 M | – | – | |
Unified platform for retail and supply chain planning is offered. | 2005 | Helsinki, Finland | USD 816.41 M | – | – |
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Frequently Asked Questions about Linx
Linx was founded in 1985 and raised its 1st funding round 26 years after it was founded.
Linx is headquartered in Sao Paulo, Brazil.
Linx is a cloud-based suite software for the retail industry. It offers both ERP and POS solutions to various segments including convenience stores, concessionaires, food, fashion, etc. Modules include inventory management, customer relationship management, financial management, supply chain management modules, back-office management, after-sales support, etc. It also offers campaign management solutions, fraud detection prevention solutions for retailers. Their clients include Walmart, Alpa, and more.
Linx offers ERP Software, PDV System, and Linx Commerce.
Linx has made 7 acquisitions, including Chaordic, Digital Commerce Group, and Linx Impulse.
Linx has 3 investors. Key investors include TOTVS, General Atlantic, and StoneCo.
Yes. Linx was acquired by Stone in August 2020.
The website of Linx receives about 865 thousand visits a month and ranks #51,750 among all websites worldwide.