About LIVETINTED
LIVETINTED is a Retail company based in Los Angeles (United States) founded in 2017. Internet-first brand offering apparel and beauty products for women. It operates in the Retail and Healthcare sectors. LIVETINTED has raised $21.36 million across 5 funding rounds from investors including Silas Capital, Monogram Capital Partners and Unilever Ventures. Its website livetinted.com draws about 43 thousand monthly visits. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Apparel. Its legal entity is LIVE TINTED, INC. Its competitors include True Religion Apparel, Everlane and Levi's; 1 of its 3 listed competitors has raised funding.
Company details
LIVETINTED was founded in 2017 in Los Angeles, United States. An internet-first model is utilized to deliver apparel and beauty products aimed at women. The catalog features items such as hoodies, t-shirts, tees, face glitters, primer, lipsticks, eye masks, and other accessories. Vegan and sustainable options are included among the product offerings.
- Headquarters Los Angeles, United States
- SectorsRetailHealthcare
- Email••••••••
- Website livetinted.com
- Social X Facebook Instagram
- Legal Name Live Tinted, Inc.
- Total Equity Funding$21.36M (USD)
in 5 rounds
- Latest Funding Round$10M (USD), Series A
Feb 2023
- InvestorsSilas Capital
& 6 more
Funding Insights of LIVETINTED
LIVETINTED has successfully raised a total of $21.36M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $10 million completed in February 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $21.36M
- Total Rounds 5
- Last Round Series A — $10M
- First Round $1.7M
(Dec 2017)
- Investors Count 7
All 5 funding rounds of LIVETINTED with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2023 | $10M | Series A | – | Monogram Capital Partners | |
| Oct 2022 | $4.96M | Series A | – | – | – |
| Sep 2021 | $3M | Seed | – | Montage Ventures | |
| Apr 2020 | $1.7M | Seed | – | – | – |
| Dec 2017 | $1.7M | Seed | – | – | – |
7 investors in total: 7 institutional.
Investors in LIVETINTED
LIVETINTED has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include Silas Capital, Monogram Capital Partners and Unilever Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
PE firm invests in the US | monogramcapital.com | Beverly Hills, United States | ||
Corporate-backed venture capital firm focused on consumer tech and multiple sectors | unileverventures.com | London, United Kingdom | ||
Venture capital firm making growth stage investments | 2012 | silascapital.com | New York, United States | |
US focused growth stage VC firm | montageventures.com | Menlo Park, United States | ||
Early-stage venture capital fund investing in women-led consumer technology companies. | halogenvc.com | |||
Venture capital funding is provided for women of color entrepreneurs. | fearless.fund | Atlanta, United States | ||
Curate Capital is focused on investing in female-led CPG brands. | curate.capital | Houston, United States |
Investor details for LIVETINTED
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of LIVETINTED
9 people are tracked at LIVETINTED (6 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Rachel Jam | Director Of Brand & Retail Marketing | Leadership |
Deepica Mutyala | Founder & CEO | Leadership |
Neilesh Mutyala | Co-founder & COO | Leadership |
Mabel Uffre | Director Of Retail Operations | Leadership |
Amanda Domaleczny | President | Leadership |
Brandy Wilcke | Vice President, Global Product & Packaging Development | Leadership |
Aya Diaz | Brand Marketing Manager | Team |
Navi Gill-Birring | Account Executive | Team |
Rogelio Reyna | Account Executive | Team |
Complete people profiles for LIVETINTED
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Timeline of LIVETINTED
3 dated milestones of LIVETINTED across 6 years, from founding to its latest funding, stage changes and deals.
- Founded LIVETINTED is founded.
- Funding First funding round of $1.7M.
- Funding Latest funding round, Series A, of $10.0M.
Competitors of LIVETINTED
LIVETINTED has 3 listed competitors in our database, 1 of them funded. They include True Religion Apparel, Everlane and Levi's.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| truereligion.com | 2002 | Los Angeles, United States | 1,453 | Internet first brand of fashion apparel wear for men and women | ||
| everlane.com | 2010 | San Francisco, United States | $90.21M | 375 | Multi-category fashion products are offered via an internet-first brand. | |
| levi.com | 1853 | San Francisco, United States | Internet first brand of apparel wear for kids, women, men and accessories |
Detailed competitors of LIVETINTED
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of LIVETINTED
The website of LIVETINTED (livetinted.com) receives about 43.3K visits a month.
- Monthly visits43.3K
▼ 0.9% vs previous month
Websites whose visitors overlap most with LIVETINTED. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| ulta.com | 100% | 47.7M | #504 | View details | |
| sephora.com | 95% | 54.5M | #494 | View details | |
rawelementsusa.com | rawelementsusa.com | 93% | #1,936,408 | – | |
| findingferdinand.com | 90% | 30.1K | #802,365 | View details | |
| lauramercier.com | 88% | 358.5K | #114,502 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 36 similar websites and full traffic analytics for LIVETINTED
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 36 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Fashion & Lifestyle E-Commerce
2 companies that operate in the same segment as LIVETINTED (Fashion & Lifestyle E-Commerce) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | |||
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 887 |
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Related news about Livetinted
Complete news archive for LIVETINTED
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Frequently Asked Questions about LIVETINTED
LIVETINTED was founded in 2017.
LIVETINTED is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
LIVETINTED is a funded company, having raised a total of $21.36M across 5 funding rounds to date. The company's 1st funding round was a Seed of $1.7M, raised on Dec 2017.
LIVETINTED was founded in 2017 in Los Angeles, United States. An internet-first model is utilized to deliver apparel and beauty products aimed at women. The catalog features items such as hoodies, t-shirts, tees, face glitters, primer, lipsticks, eye masks, and other accessories. Vegan and sustainable options are included among the product offerings.
LIVETINTED's top competitors include True Religion Apparel, Everlane and Levi's.
LIVETINTED has 7 investors. Key investors include Silas Capital, Monogram Capital Partners, Unilever Ventures, Montage Ventures, and Halogen Ventures.
LIVETINTED operates through Live Tinted, Inc..