About LOFT
LOFT is a company based in Westerville (United States) founded in 2010 was acquired by Sycamore Partners in November 2020. LOFT offers products and services including Dresses, Pants, Shirts, Sweaters, and Accessories. LOFT operates in a competitive market with competitors including Bebe, OndadeMar, Ropeo, Fokusgreen and Helena Caballero Atelier, among others.
- Investors
- Acquired bySycamore Partners
(Nov 2020)
Products & Services of LOFT
LOFT offers a comprehensive portfolio of products and services, including Dresses, Pants, Shirts, Sweaters, and Accessories.
Women's dresses for casual and occasion wear in various styles.
Women's pants including jeans and trousers for everyday use.
Women's shirts and blouses for work and leisure activities.
Women's sweaters for seasonal comfort and layering options.
Accessories like bags and jewelry to complement outfits.
Investors in LOFT
LOFT has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Sycamore Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are directed toward retail and consumer sectors. | 2011 | sycamorepartners.com | New York, United States |
Investor details for LOFT
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People of LOFT
94 people are tracked at LOFT (36 in leadership, 58 in team).
| Name | Role | Group |
|---|---|---|
Gary Muto | CEO | Leadership |
Erica Vaccaro Tornincaso | Director, Visual Operations | Leadership |
Camille M. | Digital Art Director | Leadership |
Maggie L. | Art Director | Leadership |
Christina Heilig | Director- Sourcing | Leadership |
Laura Brewer | Director Of Merchandising | Leadership |
James Jannetides | CEO | Leadership |
Bryan J. Wolfe | Vice President, International Trade | Leadership |
Sarah Lazzara | Creative Director (digital) | Leadership |
Michelle Ruggiero | Finance Director | Leadership |
Dominick Reis | SVP - Chief Accounting Officer | Leadership |
Laura Murtha | Senior Director Of Creative Services | Leadership |
Michelle Leonardi Daly | Vice President Finance | Leadership |
Steven Taylor | Chief Financial Officer, Senior Vice President | Leadership |
Caitlyn Coyle | Merchandise Director | Leadership |
Tracey Coussirat | Vice President Human Resources | Leadership |
Jessica Felong | Sr Director Of Merchandising | Leadership |
Eldia Taveras | Director Of Visual Merchandising | Leadership |
Nellie Dunn | Executive Assistant To Brand President, Ann Taylor | Leadership |
Caryn Coleman-Mota | Senior Vice President Company Planning & Testing | Leadership |
74 more people are available in the full profile.
Complete people profiles for LOFT
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
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- Professional contacts
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Timeline of LOFT
2 dated milestones of LOFT across 10 years, from founding to its latest funding, stage changes and deals.
- Founded LOFT is founded.
- Exit Acquired by Sycamore Partners.
Competitors of LOFT
LOFT operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bebe, OndadeMar, Ropeo, Fokusgreen and Helena Caballero Atelier, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bebe.com | 1976 | Brisbane, United States | – | 83 | Internet first brand of fashion apparel wear for women | |
| ondademar.com | 2000 | Medellin, Colombia | – | – | Internet first brand offering casual wear for women | |
| ropeo.co | 2017 | Bogota, Colombia | – | – | Operates an e-commerce platform specializing in fashion apparel for consumers. | |
| fokusgreen.com | 2017 | Medellin, Colombia | – | – | Eco-friendly fashion products are offered for men, women, and kids. | |
| hcatelier.co | 2023 | Bogota, Colombia | – | – | Operates a direct-to-consumer brand specializing in multi-category casual wear and accessories for women. | |
| nafnaf.com.co | 2001 | Medellin, Colombia | – | – | Online retailer selling women's fashion clothing, accessories, and related products. | |
| aguabyaguabendita.com | 2003 | Medellin, Colombia | – | – | Runs a direct-to-consumer brand for handcrafted casual wear for women. | |
| marellyfajascolombia.com | 2021 | – | – | – | Operates a direct-to-consumer brand offering women's apparel. |
Detailed competitors of LOFT
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- Full competitor set
- Operating metrics
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Web traffic of LOFT
The website of LOFT (loft.com) receives about 10.3M visits a month and ranks #3,563 among all websites worldwide, #136 in Fashion and Apparel.
- Monthly visits10.3M
▼ 5.5% vs previous month
- Unique visitors3.5M
per month
- Global rank#3,563
among all websites
- Category rank#136
Lifestyle · Fashion and Apparel
- Bounce rate40%
- Pages per visit7.1
- Average visit4 min 45 sec
- DevicesDesktop 23% · Mobile 77%
Websites whose visitors overlap most with LOFT. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| anntaylor.com | 100% | 6.6M | #6,747 | View details | |
| whitehouseblackmarket.com | 82% | 2.5M | #15,285 | View details | |
| talbots.com | 71% | 4.4M | #7,480 | View details | |
gap.com | gap.com | 70% | – | #343 | – |
| jcrew.com | 66% | 14.2M | #1,802 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for LOFT
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Loft
Complete news archive for LOFT
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to LOFT
10 companies that operate in the same segment as LOFT (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
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Frequently Asked Questions about LOFT
LOFT was founded in 2010.
LOFT is headquartered in Westerville, United States. It is registered at Westerville, Ohio, United States.
Gary Muto is the current CEO of LOFT.
LOFT was established in 2010 as an internet-first brand in the womens apparel sector. Operations are based in Westerville, United States, with a product catalog that encompasses casual and formal wear, sleepwear, swimwear, plus-size options, maternity apparel, tops, sweaters, dresses, skirts, jeans, and jackets. The focus remains on direct-to-consumer sales through its online platform, serving a broad range of womens clothing needs.
LOFT's top competitors include Bebe, OndadeMar and Fokusgreen.
LOFT offers Dresses, Pants, Shirts, Sweaters, and Accessories.
LOFT has 1 investor. Key investors include Sycamore Partners.
LOFT operates through The Loft Oü.
Yes. LOFT was acquired by Sycamore Partners in November 2020.
The website of LOFT receives about 10.3 million visits a month and ranks #3,563 among all websites worldwide.

