About Madcap
Madcap is a company based in Christchurch (New Zealand) founded in 1974 was acquired by Jade Software Corporation in November 2025. It operates as a SaaS, and B2B. Madcap offers products and services including Scheduling & Route Optimization, Hauler Mobile, Milk Receiving, Hauler Payroll, and Quality Management. Madcap operates in a competitive market with competitors including Shiprocket, ShipBob, Anchanto, Salsify and Gelato, among others.
- Headquarter Christchurch, New Zealand
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Sectors
Agriculture
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Email
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Phone
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Website
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Social
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- Legal Name Contec Group International
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Annual Revenue
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Latest Funding Round
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Employee Count
Employee Count
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Acquired by
Jade Software Corporation
(Nov 21, 2025)
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Products & Services of Madcap
Madcap offers a comprehensive portfolio of products and services, including Scheduling & Route Optimization, Hauler Mobile, Milk Receiving, Hauler Payroll, and Quality Management. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Optimizes transport routes for efficient milk collection and delivery.
Enables real-time tracking of milk hauler operations and data capture.
Manages milk intake processes for accurate volume and quality tracking.
Automates payments and calculations for milk haulers.
Monitors and ensures dairy product quality standards are met.
Funding Insights of Madcap
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Madcap
Madcap has secured backing from 1 investor. Prominent investors backing the company include Jade Software Corporation. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Provides comprehensive customer retention software solutions.
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Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Madcap
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Madcap
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Madcap Comparisons
Competitors of Madcap
Madcap operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Shiprocket, ShipBob, Anchanto, Salsify and Gelato, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
E-commerce tools for shipping, marketing, and financial services are provided.
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E-commerce fulfillment solutions are provided for direct-to-consumer brands.
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SaaS solutions for e-commerce and logistics operations are delivered.
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Product content is managed and syndicated via a cloud-based platform.
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SaaS solutions for dropshipping customized products are provided.
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On-demand custom printing and fulfillment services are provided for e-commerce.
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Madcap
Frequently Asked Questions about Madcap
When was Madcap founded?
Madcap was founded in 1974.
Where is Madcap located?
Madcap is headquartered in Christchurch, New Zealand.
What does Madcap do?
MADCAP is a scalable software platform that automates raw milk procurement processes, including collection, transport, scheduling, and quality management for dairy businesses. It integrates solutions for processors, cooperatives, haulers, and laboratories to enhance efficiency, transparency, and traceability. Operating from New Zealand and other global locations, it serves leading dairy companies by providing real-time data and analytics to optimize operations and ensure compliance.
Who are the top competitors of Madcap?
Madcap's top competitors include Shiprocket, ShipBob and Prozo.
What products or services does Madcap offer?
Madcap offers Scheduling & Route Optimization, Hauler Mobile, Milk Receiving, Hauler Payroll, and Quality Management.
Who are Madcap's investors?
Madcap has 1 investor. Key investors include Jade Software Corporation.