Magazine

Copenhagen, Denmark Founded: 1868 • Age: 158 yrs Acquired By Peek & Cloppenburg
Internet first brand of casual apparel for men and women

About Magazine

Magazine is a Retail company based in Copenhagen (Denmark) founded in 1868, and was acquired by Peek & Cloppenburg in May 2021. Internet first brand of casual apparel for men and women. Its website magasin.dk draws about 2.1 million monthly visits. Magazine offers products and services including Fashion Clothing, Beauty Products, Home Goods, and Sports Equipment. Its focus areas include Consumer Goods, Apparel Brands, Casual Wear and Multi category. Its legal entity is MAGASIN LYNGBY A/S. Its competitors include DK Company, Rains and Rodinia Generation; 1 of its 3 listed competitors has raised funding.

Company details

The company was founded in 1868 in Copenhagen, Denmark, and operates as an internet-first brand within the apparel sector. Casual clothing for men and women is provided through online channels, with a focus on everyday wear. Operations are centered in Denmark, leveraging the domain magasin.dk for e-commerce activities. Historical roots in retail are combined with modern digital distribution to serve customers across the region.

Key Metrics

Products & Services of Magazine

Magazine offers a comprehensive portfolio of products and services, including Fashion Clothing, Beauty Products, Home Goods, and Sports Equipment.

Fashion Clothing
Apparel

Clothing and accessories for men, women, and children

Beauty Products
Cosmetics

Skincare, makeup, and fragrances for personal care

Home Goods
Furnishings

Items for home decor and kitchen essentials

Sports Equipment
Outdoor Gear

Products for sports and outdoor activities

Apps and channels of Magazine

its YouTube channel Magasin du Nord has 10.8K subscribers and 30 videos.

Magasin du Nord
YouTube 10.8K subscribers 30 videos Travel & Events
Open channel

Videos from Magazine

The most watched videos on Magazine's YouTube channel, Magasin du Nord (10.8K subscribers). Click a video to play it here.

Magasin | Journeys – Curated Essentials for Every Escape
120.5K views
Magasin | Journeys – Curated Essentials for Every Escape
117.7K views
Julegave til kæresten? Kristine Sloth & Natasja finder årets gaver 2018 | Magasin Must Haves
33.5K views
Astrid Olsen x Magasin - Discover Our City // Odense
29.9K views

More on Magasin du Nord.

Investors in Magazine

Magazine has secured backing from 3 investors, including institutional investors. Prominent investors backing the company include Sports Direct, Debenhams and Peek & Cloppenburg.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Fashion, home, and beauty products are offered online by Debenhams.
1778debenhams.comLondon, United Kingdom
Retailer of sporting goods and apparel
1982sportsdirect.comShirebrook, United Kingdom
Fashion company offering a wide range of designer and own-brand clothing and accessories for men, women, teens, and children through its physical stores
1990peek-cloppenburg.comDusseldorf, Germany
Premium access

Investor details for Magazine

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Magazine

92 people are tracked at Magazine (28 in leadership, 64 in team).

NameRoleGroup
Peter King
Managing DirectorLeadership
Frederik G.G.G. Nielsen
Director, Retail OperationsLeadership
Peter Fabricius
CFOLeadership
Esben Hougaard
Chief BuyerLeadership
Camilla Julie Jensen
Head Of IT Project ManagementLeadership
Louise Haugaard Gjedsig
HR Business PartnerLeadership
Jonas Linding Berg
Head Of MerchandisingLeadership
Lasse Mohrsen
Head Of Internal Audit & SecurityLeadership
Karin Furemar Miörner
Head Of IT Quality AssuranceLeadership
Peter Østerhaab
Ecommerce DirectorLeadership
Sara Søgaard Pedersen
Head Of EcommerceLeadership
Michael Jagd Jelbo
Økonomidirektør / CFOLeadership
Jesper Olsen
Head Of IT Operation And InfrastructureLeadership
Thor Palmhøj
Director, HRLeadership
Bianca Holst
Head Of Strategic Portfolio & PMOLeadership
Rasmus Andersson
Director, BuildingsLeadership
Kristina Søgaard Lundorff
Head Of Customer ServiceLeadership
Anton Grankin
Head Of IT DevelopmentLeadership
Súsan Bergsdóttir Thomsen
Head Of Marketing PortfolioLeadership
Jannik Donsrud
Head Of Ecommerce, Home MarketLeadership

72 more people are available in the full profile.

Premium access

Complete people profiles for Magazine

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Magazine

4 dated milestones of Magazine across 153 years, from founding to its latest funding, stage changes and deals.

  1. Founded Magazine is founded.
  2. Exit Acquired by Debenhams.
  3. Exit Acquired by Sports Direct.
  4. Exit Acquired by Peek & Cloppenburg.

Competitors of Magazine

Magazine has 3 listed competitors in our database, 1 of them funded. They include DK Company, Rains and Rodinia Generation.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
dkcompany.dk2001Ikast, Denmark420
Internet first brand of casual apparel for men and women
rains.com2012Aarhus, Denmark151
Sells waterproof outerwear, bags, and accessories with fast shipping and returns.
rodiniageneration.io2017Copenhagen, Denmark$3.2M
Internet first brand of casual wear for men and women
Premium access

Detailed competitors of Magazine

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Magazine

The website of Magazine (magasin.dk) receives about 2.1M visits a month.

  • Monthly visits
    2.1M

    ▼ 18.5% vs previous month

Similar websites

Websites whose visitors overlap most with Magazine. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
hjem.dk
hjem.dk
100%
#85,145–
silvan.dk
96%
2.2M#24,632View details
bahne.dk
bahne.dk
94%
#75,857–
foetex.dk
foetex.dk
94%
#18,440–
amazon.de
amazon.de
94%
#58–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
Premium access

All 40 similar websites and full traffic analytics for Magazine

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • ✓
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • ✓
    Full access to every database India & global coverage, advanced filters and rich profile details
  • ✓
    Always-on access from your team account Single premium plan for everything you see on the portal

Related news about Magazine

Premium access

Complete news archive for Magazine

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Magazine

Magazine was founded in 1868.

Magazine is headquartered in Copenhagen, Denmark.

The company was founded in 1868 in Copenhagen, Denmark, and operates as an internet-first brand within the apparel sector. Casual clothing for men and women is provided through online channels, with a focus on everyday wear. Operations are centered in Denmark, leveraging the domain magasin.dk for e-commerce activities. Historical roots in retail are combined with modern digital distribution to serve customers across the region.

Magazine's top competitors include DK Company, Rodinia Generation and Rains.

Magazine offers Fashion Clothing, Beauty Products, Home Goods, and Sports Equipment.

Magazine has 3 investors. Key investors include Sports Direct, Debenhams, and Peek & Cloppenburg.

Magazine operates through Magasin Lyngby A/S.

Yes. Magazine was acquired by Peek & Cloppenburg in May 2021.

The website of Magazine receives about 2.1 million visits a month.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available