About Maidenform
Maidenform is a company based in Rural Hall (United States) founded in 1998 was acquired by Ares Management in March 2004. It operates as a B2C and D2C. Maidenform offers products and services including Bras, Panties, and Shapewear. Maidenform operates in a competitive market with competitors including Shapermint, Shapes Secrets, Rya Collections, Kandi Thread and MARIEMUR, among others.
- Headquarter Rural Hall, United States
- SectorsConsumer
- Website maidenform.com
- Acquired by Ares Management (Mar 2004)
- Investors
- Acquired byAres Management
(Mar 2004)
Products & Services of Maidenform
Maidenform offers a comprehensive portfolio of products and services, including Bras, Panties, and Shapewear.
Intimate wear providing support and comfort for daily use
Underwear designed for everyday wear and fit
Garments for body shaping and enhancement purposes
Investors in Maidenform
Maidenform has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Ares Management.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Alternative asset investment management firm | 1997 | aresmgmt.com | Los Angeles, United States |
Investor details for Maidenform
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- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Maidenform
14 people are tracked at Maidenform (3 in leadership, 11 in team).
| Name | Role | Group |
|---|---|---|
Susan Ferenczi | Creative Director | Leadership |
Maurice Reznik | CEO | Leadership |
Frank Hand | Director Cost Accounting | Leadership |
Rosemarie Cuesta Mason | Raw Material Planning Coordinator | Team |
Moon Fong | Raw Material Coordinator | Team |
Wanda Lockamy | Purchasing Clerk | Team |
Dawn Gonzalez | Planning Control Coordinator | Team |
Janet Paonessa | Manager, Design Operations | Team |
Daniel Cartigiano | Senior Design Manager/cad Department | Team |
Tiina Helin | Visual Merchandiser | Team |
Kathy Colleary | Merchandiser | Team |
Dawn Leitao | Raw Materials Coordinator | Team |
Patricia Downend | Retail Division Visual Merchandising Manager | Team |
Linda Enfinger | Merchandiser | Team |
Complete people profiles for Maidenform
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Maidenform
2 dated milestones of Maidenform across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Maidenform is founded.
- Exit Acquired by Ares Management.
Competitors of Maidenform
Maidenform operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Shapermint, Shapes Secrets, Rya Collections, Kandi Thread and MARIEMUR, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| shapermint.com | 2018 | Hanover, United States | – | – | Manages an e-commerce store offering innerwear for women. | |
| shapessecrets.com | 2013 | Hialeah, United States | – | – | Women's innerwear and activewear are retailed online. | |
| ryacollection.com | 2017 | New York, United States | – | – | Online seller of luxury lingerie and sleepwear products. | |
| kandithread.com | 2022 | Roseville, United States | – | – | Operates an online retail platform specializing in women's innerwear. | |
| mariemur.com | 2017 | Miami, United States | – | – | Online retailer specializing in lingerie, bodysuits, and leather accessories | |
| kandithreads.com | 2022 | Roseville, United States | – | – | Operates an online retail platform specializing in women's innerwear. | |
| pureshamelesslove.com | 2020 | Atlanta, United States | – | – | Manages an e-commerce store offering women's innerwear. |
Detailed competitors of Maidenform
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- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Maidenform
Websites that share an audience with Maidenform (maidenform.com).
Websites whose visitors overlap most with Maidenform. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| charle.co.jp | 97% | 53.5K | – | View details | |
| vanityfairlingerie.com | 89% | 82.8K | #384,425 | View details | |
| rentfrockrepeat.com | 86% | – | – | View details | |
| knix.com | 85% | 728.9K | #52,815 | View details | |
| graceandlace.com | 82% | 23K | #729,853 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 15 similar websites and full traffic analytics for Maidenform
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- 15 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Latest news on Maidenform
Complete news archive for Maidenform
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Similar companies to Maidenform
10 companies that operate in the same segment as Maidenform (Sportswear), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Footwear, apparel, and accessories for multiple sports are provided globally. | 1949 | Chiba, Chiba, Japan | – | USD 66.94 M | – | |
Cycling apparel and accessories are offered for men and women. | 2004 | London, England, United Kingdom | – | – | – | |
Protective motorcycle apparel and gear are designed and manufactured. | 1972 | Vicenza, Veneto, Italy | – | – | – | |
Fishing apparel and equipment are manufactured for various angler needs. | 1980 | Bozeman, Montana, United States | USD 900 K | – | – | |
Online platform selling sportswear, fitness equipment, and accessories for workouts. | 2018 | Bengaluru, Karnataka, India | – | USD 30.04 M | 387 | |
Outdoor clothing and footwear are sold by Regatta. | 1981 | Manchester, Greater Manchester, United Kingdom | – | – | – | |
Cricket franchise operations, match engagements, and fan services in India. | 2008 | Mumbai, Maharashtra, India | – | USD 43.14 M | 7 | |
Online platform offering arena booking, player search and e-commerce | 2013 | Bengaluru, Karnataka, India | USD 8.16 M | USD 1.07 K | 1 | |
Technical outdoor gear is provided for sailing and country sports. | 1965 | Southend On Sea, Essex, United Kingdom | – | – | – | |
Manufacturer of backpacks, luggage, and outdoor apparel | 1979 | Haiku-pauwela, Hawaii, United States | – | – | – |
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Frequently Asked Questions about Maidenform
Maidenform was founded in 1998.
Maidenform is headquartered in Rural Hall, United States. It is registered at Rural Hall, North Carolina, United States.
Maidenform designs and sells bras, panties, and shapewear as intimate apparel. The company operates via an online platform with promotions and collections, focusing on comfortable and stylish options. It targets consumers through digital channels, though specific locations or clients are not detailed in the available text. Products emphasize everyday wear and body enhancement features.
Maidenform's top competitors include Shapes Secrets, MARIEMUR and Shapermint.
Maidenform offers Bras, Panties, and Shapewear.
Maidenform has 1 investor. Key investors include Ares Management.
Yes. Maidenform was acquired by Ares Management in March 2004.

