Maidenform

Rural Hall, United States Founded: 1998 • Age: 28 yrs Acquired By Ares Management
Offers bras, panties, and shapewear through online platforms and collections.

About Maidenform

Maidenform is a company based in Rural Hall (United States) founded in 1998 was acquired by Ares Management in March 2004. It operates as a B2C, and D2C. Maidenform offers products and services including Bras, Panties, and Shapewear. Maidenform operates in a competitive market with competitors including Shapermint, Shapes Secrets, Rya Collections, Kandi Thread and MARIEMUR, among others.

  • Headquarter Rural Hall, United States
  • Sectors
    Consumer
  • Phone
    *********
  • Website
    *********
Operational Areas
Consumer → Apparel, Fashion & Lifestyle
Consumer → Apparel, Fashion & Lifestyle
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Ares Management

    (Mar 18, 2004)

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Products & Services of Maidenform

Maidenform offers a comprehensive portfolio of products and services, including Bras, Panties, and Shapewear. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Intimate wear providing support and comfort for daily use

Underwear designed for everyday wear and fit

Garments for body shaping and enhancement purposes

People of Maidenform
Headcount 1000-5000
Employee Profiles 14
Employee Profiles
People
Rosemarie Cuesta Mason
Raw Material Planning Coordinator
People
Moon Fong
Raw Material Coordinator
People
Dawn Gonzalez
Planning Control Coordinator
People
Daniel Cartigiano
Senior Design Manager/cad Department

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Funding Insights of Maidenform

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Maidenform

Maidenform has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Ares Management. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Alternative asset investment management firm
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Maidenform

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Maidenform

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Maidenform Comparisons

Employees
+
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Competitors of Maidenform

Maidenform operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Shapermint, Shapes Secrets, Rya Collections, Kandi Thread and MARIEMUR, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Manages an e-commerce store offering innerwear for women.
domain founded_year HQ Location
Women's innerwear and activewear are retailed online.
domain founded_year HQ Location
Online seller of luxury lingerie and sleepwear products.
domain founded_year HQ Location
Operates an online retail platform specializing in women's innerwear.
domain founded_year HQ Location
Online retailer specializing in lingerie, bodysuits, and leather accessories
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Frequently Asked Questions about Maidenform

When was Maidenform founded?

Maidenform was founded in 1998.

Where is Maidenform located?

Maidenform is headquartered in Rural Hall, United States. It is registered at Rural Hall, North Carolina, United States.

What does Maidenform do?

Maidenform designs and sells bras, panties, and shapewear as intimate apparel. The company operates via an online platform with promotions and collections, focusing on comfortable and stylish options. It targets consumers through digital channels, though specific locations or clients are not detailed in the available text. Products emphasize everyday wear and body enhancement features.

Who are the top competitors of Maidenform?

Maidenform's top competitors include Shapes Secrets, MARIEMUR and Shapermint.

What products or services does Maidenform offer?

Maidenform offers Bras, Panties, and Shapewear.

Who are Maidenform's investors?

Maidenform has 1 investor. Key investors include Ares Management.

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